Brand page · Linens & Bedding

Naturepedic Top 5% worldwide Top 5% in Linens & Bedding
naturepedic.ca· Shopify·Since 2006

Naturepedic: 55.6k visits a month, 176 active Meta ads.

Naturepedic — Naturepedic is a company that sells organic mattresses, bedding, pillows, furniture, and baby products for healthier sleep. In September 2026 naturepedic.ca drew an estimated 55.6k visits, down 15% on the month before. It ranks #10 of 788 Linens & Bedding brands.

naturepedic.ca@naturepedic 62.5kFacebookLinkedIn 7.8kTrustpilot 3.4Meta Ad Library 176

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
55.6k
−15% vs. August 2026
Instagram followers
62.5k
3,198 posts · @naturepedic
Trustpilot
3.4
1 review · 1 in 12 months
Meta ads
176
active
Products
95%
in stock
Rank in Canada
#10
of 788 in Linens & Bedding
LinkedIn
7.8k
followers · 76 employees
Earned media value
€65.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Naturepedic is a company that sells organic mattresses, bedding, pillows, furniture, and baby products for healthier sleep.

01 · Traffic

How much traffic Naturepedic gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Naturepedic drew an estimated 55.6k visits in September 2026, down 15% on the month before and up 39% over three months.

  • Worldwide#155,101of 4.5m sites · Top 5%
  • In Canada#2,846of 104k sites · Top 5%
  • Linens & Bedding, worldwide#785of 24,680 brands · Top 5%
  • Linens & Bedding, Canada#10of 788 brands · Top 5%
Monthly visitssource Sept 2026

55.6k

estimated visits in September

1 mo ▼ −14.8%4 mo ▲ +39.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Naturepedic.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Naturepedic holds 3.4 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 0% one star.

Trustpilotread 20 Oct 2026
3.4TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★100%
2 ★0%
1 ★0%

Vitamin and Supplements Store Wellness Program Sleep Clinic

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Naturepedic sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Naturepedic sells on Shopify, 95% of its catalogue in stock. The best seller is Waterproof Organic Mattress Protector Pad, at US$129.00–US$219.00, followed by Breathable Organic 2-Stage Baby Crib Mattress and 2-in-1 Waterproof Organic Kids Mattress.

ProductsCatalogue read Oct 2026
  • #1Waterproof Organic Mattress Protector PadNaturepedicUS$129.00–US$219.00In stock
  • #2Breathable Organic 2-Stage Baby Crib MattressNaturepedicUS$369.00–US$399.00In stock
  • #32-in-1 Waterproof Organic Kids MattressNaturepedicUS$699.00–US$999.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Bedding48%
Mattresses15%
Beds & Bed Frames8%
Dressers8%

Share of the catalogue by product family.

Activity mixdominant: Linens & Bedding
Linens & Bedding52%
Beds & Accessories25%
Cabinets & Storage8%
Baby & Toddler Furniture6%
Furniture4%

The dominant category places Naturepedic in its comparison group.

Prices and ratingsstore data
Average rating
4.74 / 5
Rated products
70% of the catalogue
In stock
95%
Upper price quartile
US$761.50
Currency
USD

05 · Influencers

Who talks about Naturepedic.

The creators who tag @naturepedic on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @naturepedic on Instagram, led by Craig McCloskey (169k followers, 14.2% engagement).

Influencersaccounts tagging @naturepedic · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCraig McCloskey@craig_mccloskey · 🇺🇸 USFood cooking nutrition Creator169k14.2%4Tagged @naturepedic
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Naturepedic competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Naturepedic among Linens & Bedding brands. The closest is Naturepedic, then Heveya® Dubai, Calm Colombia, Heveya, Familon, Spring Air.

CompetitorsLinens & Bedding · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Naturepedicnaturepedic.com
Heveya® Dubaiheveya.ae
Calm Colombiaholacalm.co
Heveyaheveya.sg
Familonfamilon.com
Spring Airspringair.com.mx
Competitors Gravity finds for Naturepedic. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Naturepedic with Naturepedic

07 · Company

The company behind Naturepedic.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Naturepedic is an e-commerce brand, founded in 2003 according to LinkedIn, on a domain registered in October 2006. It employs about 76 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2003, per LinkedIn
Domain registered
5 Oct 2006
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
76 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
naturepedic.ca · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Naturepedic

What people ask Google about Naturepedic.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Naturepedic a legit company?

According to Gravity by Benchr, Naturepedic is a brand: its website has existed since October 2006, it sells on a Shopify store, it employs 76 people on LinkedIn, it has 62,505 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What does Naturepedic sell?

Naturepedic is a company that sells organic mattresses, bedding, pillows, furniture, and baby products for healthier sleep. Gravity by Benchr classifies it under Linens & Bedding, with Bedding making up 48% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Naturepedic cost?

Naturepedic's best seller, Waterproof Organic Mattress Protector Pad, sells from US$129.00 to US$219.00 on naturepedic.ca. 95% of the catalogue is in stock. Gravity does not track prices daily: check naturepedic.ca before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Naturepedic discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Naturepedic advertises on Facebook and Instagram, where its offers often run. Check naturepedic.ca for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Naturepedic?

Naturepedic sells on its own website, naturepedic.ca, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Naturepedic?

Gravity by Benchr records a company, founded in 2003 according to LinkedIn, on a domain registered in 2006, with 76 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Naturepedic growing?

Yes. Gravity by Benchr estimates about 55,600 visits to naturepedic.ca in September 2026, down 15% in a month and up 39% over three months. Naturepedic ranks #10 of 788 Linens & Bedding brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Naturepedic use?

Gravity by Benchr identifies naturepedic.ca as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records.

How much does Naturepedic spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Naturepedic on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Linens & Bedding brands?

Among Linens & Bedding brands in the Gravity by Benchr index, Naturepedic ranks #10 of 788 by estimated traffic. Its closest competitors on the same market are Naturepedic, Heveya® Dubai, Calm Colombia, Heveya and Familon. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Naturepedic.