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- Naturo Pet Food
Brand page · Pet Supplies · United Kingdom
Naturo Pet Food (naturopetfoods.com) traffic, ads & competitors 50k visits a month, 38 active Meta ads, Gravity score 585.
Naturo Pet Food — Naturo Pet Food is a brand that sells 100% natural, wheat-free, gluten-free and grain-free food for dogs and cats, promoting health and wellbeing with quality ingredients. In September 2026 naturopetfoods.com drew an estimated 50k visits, down 14% on the month before. It ranks #67 of 2,422 Pet Supplies brands in the United Kingdom and holds a 3.6 Trustpilot rating over 348 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 87 peers: Pet Supplies brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Naturo Pet Food is a brand that sells 100% natural, wheat-free, gluten-free and grain-free food for dogs and cats, promoting health and wellbeing with quality ingredients.
01 · Traffic
Naturo Pet Food website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Naturo Pet Food drew an estimated 50k visits in September 2026, down 14% on the month before and up 61% over three months.
- Worldwide#170,232of 4.5m sites · Top 5%
- In United Kingdom#8,943of 192k sites · Top 5%
- Pet Supplies, worldwide#1,355of 52,845 brands · Top 5%
- Pet Supplies, United Kingdom#67of 2,422 brands · Top 5%
50k
estimated visits in September
1 mo ▼ −13.9%4 mo ▲ +60.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Naturo Pet Food reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Naturo Pet Food holds 3.6 out of 5 on Trustpilot over 348 reviews, 28 of them in the last twelve months: 67% of customers give five stars and 18% one star. That volume places Naturo Pet Food in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Feed Manufacturer Animal Feed Store Food Manufacturer Pet Supply Store Pet Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Naturo Pet Food best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Naturo Pet Food sells on Shopify, 100% of its catalogue in stock. The best seller is Adult Dog Poultry Selection in Herb Gravy - Grain & Gluten Free Dog Food | 390g Cans x 12, at £16.00, followed by Adult Dog Poultry Selection Variety Pack - Grain Free Dog Food | 400g Trays x 12 and Adult Dog Mixed Selection with Rice Variety Pack - Wet Dog Food | 400g Trays x 12.
#1Adult Dog Poultry Selection in Herb Gravy - Grain & Gluten Free Dog Food | 390g Cans x 12Naturo Pet Food£16.00In stock
#2Adult Dog Poultry Selection Variety Pack - Grain Free Dog Food | 400g Trays x 12Naturo Pet Food£19.00In stock
#3Adult Dog Mixed Selection with Rice Variety Pack - Wet Dog Food | 400g Trays x 12Naturo Pet Food£19.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Naturo Pet Food in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 89% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$33.35
- Currency
- GBP
04 · Ads
Naturo Pet Food ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Naturo Pet Food runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2025 (image, text, video).
Get 30% Off First Subscription OrderNaturo Natural Pet Food7 Oct 2026image
Senior Dog Turkey & Rice with Vegetables - Wet Dog Food | 150g Pouches x 8Naturo Natural Pet Food7 Oct 2026image
Adult Dog Salmon with Potato and Vegetables - Grain Free Dog Food | 400g Trays x 7Naturo Natural Pet Food7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026John Mackle (Moy) Ltdverified
Text ad21 Oct 2026John Mackle (Moy) Ltdverified
Text ad21 Oct 2026John Mackle (Moy) Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Naturo Pet Food influencers
The creators who tag @naturopetfood on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Naturo Pet Food competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Naturo Pet Food among Pet Supplies brands in the United Kingdom. The closest is Nutriment, then harringtonspetfood.com, JR Pet Products, The Innocent Hound, Barking Heads & Meowing Heads, Happy Dog UK.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Nutrimentnutriment.co.uk | |||||||
| harringtonspetfood.comharringtonspetfood.com | |||||||
| JR Pet Productsjrpetproducts.com | |||||||
| The Innocent Houndtheinnocenthound.co.uk | |||||||
| Barking Heads & Meowing Headsbarkingheads.co.uk | |||||||
| Happy Dog UKhappydoguk.com |
07 · Company
Who is behind Naturo Pet Food?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Naturo Pet Food is a company based in Dungannon, United Kingdom, founded in 2010 according to LinkedIn, on a domain registered in July 2010. It employs about 500 people.
- Entity country
- 🇬🇧 United Kingdom · Dungannon
- Founded
- 2010, per LinkedIn
- Domain registered
- 6 Jul 2010
- Employees
- 500 on LinkedIn
- Own store
- naturopetfoods.com · Shopify · GBP
- Catalogue
- 48 collections
08 · What people ask about Naturo Pet Food
What people ask Google about Naturo Pet Food.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Naturo Pet Food legit?
According to Gravity by Benchr, Naturo Pet Food is a brand based in Dungannon, United Kingdom: its website has existed since July 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 500 people on LinkedIn, it has 15,564 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Naturo Pet Food reviews
Customers rate Naturo Pet Food 3.6 out of 5 on Trustpilot over 348 reviews, 28 of them in the last twelve months: 67% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Naturo Pet Food?
Naturo Pet Food is a brand that sells 100% natural, wheat-free, gluten-free and grain-free food for dogs and cats, promoting health and wellbeing with quality ingredients. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Naturo Pet Food expensive?
Naturo Pet Food's best seller, Adult Dog Poultry Selection in Herb Gravy - Grain & Gluten Free Dog Food | 390g Cans x 12, sells £16.00 on naturopetfoods.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check naturopetfoods.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Naturo Pet Food have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Naturo Pet Food advertises on Facebook and Instagram and on Google, where its offers often run. Check naturopetfoods.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Naturo Pet Food?
Naturo Pet Food sells on its own website, naturopetfoods.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Naturo Pet Food?
Gravity by Benchr records a company based in Dungannon, United Kingdom, founded in 2010 according to LinkedIn, on a domain registered in 2010, with 500 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Naturo Pet Food doing well?
Yes. Gravity by Benchr estimates about 50,000 visits to naturopetfoods.com in September 2026, down 14% in a month and up 61% over three months. Naturo Pet Food ranks #67 of 2,422 Pet Supplies brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Naturo Pet Food use?
Gravity by Benchr identifies naturopetfoods.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Naturo Pet Food spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Naturo Pet Food on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in the United Kingdom?
Among Pet Supplies brands in the United Kingdom in the Gravity by Benchr index, Naturo Pet Food ranks #67 of 2,422 by estimated traffic. Its closest competitors on the same market are Nutriment, harringtonspetfood.com, JR Pet Products, The Innocent Hound and Barking Heads & Meowing Heads. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Naturo Pet Food.