Brand page · Personal Care · Canada
New Look traffic, ads & competitors 89.7k visits a month, 55 active Meta ads, Gravity score 533.
New Look — New Look is a Canadian eyewear retailer that sells prescription glasses, sunglasses, and contact lenses, with expertise in eye care services including eye exams and contact lens fittings. In September 2026 newlook.ca drew an estimated 89.7k visits, up 12% on the month before. It ranks #56 of 5,569 Personal Care brands in Canada.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 171 peers: Personal Care brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
New Look is a Canadian eyewear retailer that sells prescription glasses, sunglasses, and contact lenses, with expertise in eye care services including eye exams and contact lens fittings.
01 · Traffic
New Look website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
New Look drew an estimated 89.7k visits in September 2026, up 12% on the month before and down 3% over three months.
- Worldwide#102,879of 4.5m sites · Top 5%
- In Canada#1,852of 104k sites · Top 5%
- Personal Care, worldwide#5,101of 215,119 brands · Top 5%
- Personal Care, Canada#56of 5,569 brands · Top 5%
89.7k
estimated visits in September
1 mo ▲ +11.9%4 mo ▼ −3.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
New Look reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
New Look holds 3.7 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 50% of customers give five stars and 0% one star.
Glasses Store Optician Sunglasses Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
New Look best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
New Look sells on Shopify, 52% of its catalogue in stock. The best seller is SINGLE VISION, at CA$214.00–CA$519.00, followed by EXCLUSIVE-HD and VISION.
#1SINGLE VISIONNew LookCA$214.00–CA$519.00In stock
#2EXCLUSIVE-HDNew LookCA$334.00–CA$639.00In stock
#3VISIONNew LookCA$434.00–CA$739.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places New Look in its comparison group.
- Average rating
- 5.00 / 5
- Rated products
- 0% of the catalogue
- In stock
- 52%
- Upper price quartile
- US$230.69
- Currency
- CAD
04 · Ads
New Look ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
New Look runs Meta ads on Facebook, Instagram, and has advertised on Google since August 2022 (text, video).
2 FOR 1 ON ALL BRANDSLunetterie New Look7 Oct 2026video
Lunetterie New LookLunetterie New Look5 Oct 2026image
Lunetterie New LookLunetterie New Look5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Groupe Vision New Look Inc.verified
Text ad20 Oct 2026Groupe Vision New Look Inc.verified
Text ad20 Oct 2026Groupe Vision New Look Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
New Look influencers
The creators who tag @newlook.ca on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @newlook.ca on Instagram, led by Céline Girouard (70.1k followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCéline Girouard@celine.od_officiel · 🇨🇦 CA | Fashion style luxury Creator | 70.1k | 1.8% | 2 | Tagged @newlook.ca |
06 · Competitors according to Gravity
New Look competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for New Look among Personal Care brands in Canada. The closest is Greiche & scaff, then Iris, FYidoctors, Visique, Jei & Co. Optics, OCUWEAR.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Greiche & scaffgreiche-scaff.com | |||||||
| Irisiris.ca | |||||||
| FYidoctorsfyidoctors.com | |||||||
| Visiquevisique.com | |||||||
| Jei & Co. Opticsjeioptics.com | |||||||
| OCUWEARocuwear.com |
07 · Company
Who is behind New Look?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
New Look is a company based in Montreal, Canada, founded in 1986 according to LinkedIn, on a domain registered in November 2000. It employs about 411 people.
- Entity country
- 🇨🇦 Canada · Montreal
- Founded
- 1986, per LinkedIn
- Domain registered
- 28 Nov 2000
- Status
- Operating
- Employees
- 411 on LinkedIn
- Own store
- newlook.ca · Shopify · CAD
- Catalogue
- 1,248 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about New Look
What people ask Google about New Look.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is New Look legit?
According to Gravity by Benchr, New Look is a brand based in Montreal, Canada: its website has existed since November 2000, it sells on a Shopify store, it employs 411 people on LinkedIn, it has 25,536 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is New Look known for?
New Look is a Canadian eyewear retailer that sells prescription glasses, sunglasses, and contact lenses, with expertise in eye care services including eye exams and contact lens fittings. Gravity by Benchr classifies it under Personal Care, with Vision Care making up 82% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is New Look expensive?
New Look's best seller, SINGLE VISION, sells from CA$214.00 to CA$519.00 on newlook.ca. 52% of the catalogue is in stock. Gravity does not track prices daily: check newlook.ca before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does New Look have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: New Look advertises on Facebook and Instagram and on Google, where its offers often run. Check newlook.ca for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy New Look?
New Look sells on its own website, newlook.ca, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns New Look?
Gravity by Benchr records a company based in Montreal, Canada, founded in 1986 according to LinkedIn, on a domain registered in 2000, with 411 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is New Look growing?
Not at the moment. Gravity by Benchr estimates about 89,700 visits to newlook.ca in September 2026, up 12% in a month and down 3% over three months. New Look ranks #56 of 5,569 Personal Care brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does New Look use?
Gravity by Benchr identifies newlook.ca as a Shopify store (standard plan, not Shopify Plus), selling in CAD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does New Look spend on Meta ads?
Gravity by Benchr does not publish a spend figure for New Look on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Canada?
Among Personal Care brands in Canada in the Gravity by Benchr index, New Look ranks #56 of 5,569 by estimated traffic. Its closest competitors on the same market are Greiche & scaff, Iris, FYidoctors, Visique and Jei & Co. Optics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with New Look.