Brand page · Decor · Sweden

Newport Top 1% worldwide Top 5% in Sweden Top 1% in Decor Top 1% in Decor in Sweden
newport.se·🇸🇪 Sweden

Newport: 253k visits a month, 210 active Meta ads.

Newport — Newport is a Swedish-owned company that sells timeless and exclusive interior design, furniture, and home decor in a premium segment with an international classic style. In September 2026 newport.se drew an estimated 253k visits, down 21% on the month before. It ranks #8 of 980 Decor brands in Sweden and holds a 2.2 Trustpilot rating over 200 reviews.

newport.se@newporthome 156kFacebookLinkedIn 593Trustpilot 2.2Meta Ad Library 210

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
253k
−21% vs. August 2026
Instagram followers
156k
6,601 posts · @newporthome
Trustpilot
2.2
200 reviews · 31 in 12 months
Meta ads
210
active · on Google since 2021
Products
—
Data not available
Rank in Sweden
#8
of 980 in Decor
LinkedIn
593
followers · 56 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Newport is a Swedish-owned company that sells timeless and exclusive interior design, furniture, and home decor in a premium segment with an international classic style.

01 · Traffic

How much traffic Newport gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Newport drew an estimated 253k visits in September 2026, down 21% on the month before and up 19% over three months.

  • Worldwide#43,026of 4.5m sites · Top 1%
  • In Sweden#333of 27.3k sites · Top 5%
  • Decor, worldwide#664of 185,686 brands · Top 1%
  • Decor, Sweden#8of 980 brands · Top 1%
Monthly visitssource Sept 2026

253k

estimated visits in September

1 mo ▼ −21.0%4 mo ▲ +19.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Newport.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Newport holds 2.2 out of 5 on Trustpilot over 200 reviews, 31 of them in the last twelve months: 22% of customers give five stars and 65% one star. That volume places Newport in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.2TrustScore · 200 reviews · 31 in 12 months
Top 30% review volume
5 ★22%
4 ★4%
3 ★3%
2 ★8%
1 ★65%

Living Room Furniture Store Decoration and Interior Design Store Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Newport sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Newport's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor75%
Lighting3%
Kitchen & Dining3%

The dominant category places Newport in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Newport.

The creators who tag @newporthome on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @newporthome on Instagram, led by Hemma hos Marie 🤍 (26.2k followers, 1.2% engagement).

Influencersaccounts tagging @newporthome · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHemma hos Marie 🤍@mariebaacklund · 🇸🇪 SEDecoration garden diy Creator26.2k1.2%5Tagged @newporthome
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Newport competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Newport among Decor brands in Sweden. The closest is Soho, then escapologyhome.com, arteriorshome.com, France & Son, roche-bobois.com, eshop.studioliaigre.com.

CompetitorsDecor · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Sohosohohome.com
escapologyhome.comescapologyhome.com
arteriorshome.comarteriorshome.com
France & Sonfranceandson.com
roche-bobois.comroche-bobois.com
eshop.studioliaigre.comeshop.studioliaigre.com
Competitors Gravity finds for Newport. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Newport with Soho

07 · Company

The company behind Newport.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Newport is a company based in Sweden, founded in 1996 according to LinkedIn. It employs about 56 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden
Founded
1996, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
56 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
newport.se
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Newport

What people ask Google about Newport.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Newport legit?

According to Gravity by Benchr, Newport is a brand based in Sweden: it employs 56 people on LinkedIn, it has 156,219 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Newport reviews: is it worth it?

Customers rate Newport 2.2 out of 5 on Trustpilot over 200 reviews, 31 of them in the last twelve months: 22% give five stars, 65% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Newport sell?

Newport is a Swedish-owned company that sells timeless and exclusive interior design, furniture, and home decor in a premium segment with an international classic style. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Is there a Newport discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Newport advertises on Facebook and Instagram and on Google, where its offers often run. Check newport.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Newport?

Gravity by Benchr records a company based in Sweden, founded in 1996 according to LinkedIn, with 56 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Newport doing well?

Yes. Gravity by Benchr estimates about 252,800 visits to newport.se in September 2026, down 21% in a month and up 19% over three months. Newport ranks #8 of 980 Decor brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Newport's ad budget?

Gravity by Benchr does not publish a spend figure for Newport on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Sweden?

Among Decor brands in Sweden in the Gravity by Benchr index, Newport ranks #8 of 980 by estimated traffic. Its closest competitors on the same market are Soho, escapologyhome.com, arteriorshome.com, France & Son and roche-bobois.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Newport.