Brand page · Business & Home Security · United States
Night Owl SP: 219k visits a month, 32 active Meta ads, Gravity score 568.
Night Owl SP — Night Owl Security Products is a U.S. owned and operated company that manufactures and sells security cameras, DVRs, NVRs and related security technology products for homeowners, enterprises, and various organizations. In September 2026 nightowlsp.com drew an estimated 219k visits. It ranks #3 of 261 Business & Home Security brands in United States and holds a 1.3 Trustpilot rating over 79 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 12 peers: Business & Home Security brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Night Owl Security Products is a U.S. owned and operated company that manufactures and sells security cameras, DVRs, NVRs and related security technology products for homeowners, enterprises, and various organizations.
01 · Traffic
How much traffic Night Owl SP gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Night Owl SP drew an estimated 219k visits in September 2026 and up 12% over three months.
- Worldwide#48,498of 4.5m sites · Top 5%
- In United States#15,877of 1.2m sites · Top 5%
- Business & Home Security, worldwide#5of 2,851 brands · Top 1%
- Business & Home Security, United States#3of 261 brands · Top 5%
219k
estimated visits in September
1 mo ▲ +0.1%4 mo ▲ +12.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Night Owl SP.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Night Owl SP holds 1.3 out of 5 on Trustpilot over 79 reviews, 49 of them in the last twelve months: 1% of customers give five stars and 94% one star. That volume places Night Owl SP in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Electronics Store Camera Store Photo Shop Electronics Company
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Night Owl SP sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Night Owl SP sells on Shopify, 82% of its catalogue in stock. The best seller is 12V-2A Camera Power Adapter with 4-Way Power Splitter - Powers up to 4 Cameras, at US$22.99, followed by Rechargeable Lithium Ion 18650 Batteries for Wire Free Cameras - 2 Pack and 9 ft Wi-Fi Extender Antenna - Compatible with Night Owl Wi-Fi IP Cameras and Wi-Fi NVR.
#112V-2A Camera Power Adapter with 4-Way Power Splitter - Powers up to 4 CamerasNight Owl SPUS$22.99In stock
#2Rechargeable Lithium Ion 18650 Batteries for Wire Free Cameras - 2 PackNight Owl SPUS$24.99In stock
#39 ft Wi-Fi Extender Antenna - Compatible with Night Owl Wi-Fi IP Cameras and Wi-Fi NVRNight Owl SPUS$16.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Night Owl SP in its comparison group.
- Average rating
- 4.19 / 5
- Rated products
- 49% of the catalogue
- In stock
- 82%
- Upper price quartile
- US$429.99
- Currency
- USD
04 · Ads
What Night Owl SP is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Night Owl SP runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since August 2022 (image, text, video).
Make the switch to better protection.Night Owl Security Products LLC6 Oct 2026image
Secure your property, day and night.Night Owl Security Products LLC3 Oct 2026image
Take control of your security today.Night Owl Security Products LLC27 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Night Owl LLCverified
Text ad21 Oct 2026Night Owl LLCverified
Text ad21 Oct 2026Night Owl LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Night Owl SP.
The creators who tag @nightowlsecurity on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Night Owl SP competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Night Owl SP among Business & Home Security brands in United States. The closest is Surveillance-video.com, then ANNKE, Lorex Corporation US, dvr163.com, Reolink, Swann.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Surveillance-video.comsurveillance-video.com | |||||||
| ANNKEannke.com | |||||||
| Lorex Corporation USlorex.com | |||||||
| dvr163.comdvr163.com | |||||||
| Reolinkreolink.com | |||||||
| Swannswann.com |
07 · Company
The company behind Night Owl SP.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Night Owl SP is a company based in Naples, United States, founded in 2009 according to LinkedIn, on a domain registered in May 2009. It employs about 52 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Naples
- Founded
- 2009, per LinkedIn
- Domain registered
- 20 May 2009
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 52 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nightowlsp.com · Shopify · USD
- Catalogue
- 103 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Night Owl SP
What people ask Google about Night Owl SP.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Night Owl SP legit?
According to Gravity by Benchr, Night Owl SP is a brand based in Naples, United States: its website has existed since May 2009, it sells on a Shopify store, it employs 52 people on LinkedIn, it has 8,005 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Night Owl SP?
Customers rate Night Owl SP 1.3 out of 5 on Trustpilot over 79 reviews, 49 of them in the last twelve months: 1% give five stars, 94% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Night Owl SP?
Night Owl Security Products is a U.S. owned and operated company that manufactures and sells security cameras, DVRs, NVRs and related security technology products for homeowners, enterprises, and various organizations. Gravity by Benchr classifies it under Business & Home Security, with Security Monitors & Recorders making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Night Owl SP expensive?
Night Owl SP's best seller, 12V-2A Camera Power Adapter with 4-Way Power Splitter - Powers up to 4 Cameras, sells US$22.99 on nightowlsp.com. 82% of the catalogue is in stock. Gravity does not track prices daily: check nightowlsp.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Night Owl SP have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Night Owl SP advertises on Facebook and Instagram and on Google, where its offers often run. Check nightowlsp.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Night Owl SP?
Night Owl SP sells on its own website, nightowlsp.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Night Owl SP?
Gravity by Benchr records a company based in Naples, United States, founded in 2009 according to LinkedIn, on a domain registered in 2009, with 52 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Night Owl SP doing well?
Yes. Gravity by Benchr estimates about 219,100 visits to nightowlsp.com in September 2026, up 0% in a month and up 12% over three months. Night Owl SP ranks #3 of 261 Business & Home Security brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Night Owl SP use?
Gravity by Benchr identifies nightowlsp.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Night Owl SP's ad budget?
Gravity by Benchr does not publish a spend figure for Night Owl SP on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Business & Home Security brands in United States?
Among Business & Home Security brands in United States in the Gravity by Benchr index, Night Owl SP ranks #3 of 261 by estimated traffic. Its closest competitors on the same market are Surveillance-video.com, ANNKE, Lorex Corporation US, dvr163.com and Reolink. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Night Owl SP.