Brand page · Household Appliance Accessories · Denmark
Nilfisk: 256k visits a month, 74 active Meta ads.
Nilfisk — Nilfisk is a global provider of professional cleaning equipment and services, as well as home cleaning solutions including floorcare equipment, vacuum cleaners, and high-pressure washers. In September 2026 nilfisk.com drew an estimated 256k visits, down 18% on the month before. It ranks #11 of 753 Household Appliance Accessories brands in Denmark and holds a 4.2 Trustpilot rating over 2,444 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Nilfisk is a global provider of professional cleaning equipment and services, as well as home cleaning solutions including floorcare equipment, vacuum cleaners, and high-pressure washers.
01 · Traffic
How much traffic Nilfisk gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nilfisk drew an estimated 256k visits in September 2026, down 18% on the month before and down 1% over three months.
- Worldwide#42,583of 4.5m sites · Top 1%
- In United States#13,907of 1.2m sites · Top 5%
- Household Appliance Accessories, worldwide#35of 4,972 brands · Top 1%
- Household Appliance Accessories, United States#11of 753 brands · Top 5%
256k
estimated visits in September
1 mo ▼ −17.8%4 mo ▼ −1.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nilfisk.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nilfisk holds 4.2 out of 5 on Trustpilot over 2,444 reviews, 1,740 of them in the last twelve months: 60% of customers give five stars and 21% one star. That volume places Nilfisk in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, Nilfisk scores 4.2 over 431 reviews.
Manufacturer
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nilfisk sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Nilfisk's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Nilfisk in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Nilfisk is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nilfisk runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Attraktive Herbst-Angebote entdeckenNilfisk Professional8 Oct 2026video
Het leven is roze. Bestel in oktober!Nilfisk Professional7 Oct 2026image
Puissant contre la saleté et économiqueNilfisk Professional7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Nilfisk A/Sverified
Text ad20 Oct 2026Nilfisk A/Sverified
Text ad20 Oct 2026Nilfisk A/Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nilfisk.
The creators who tag @nilfiskglobal on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nilfiskglobal on Instagram, led by VLC Custom Homes Inc. (11.7k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVLC Custom Homes Inc.@vlccustomhomes · 🇨🇦 CA | Decoration garden diy Creator | 11.7k | 0.3% | 1 | Tagged @nilfiskglobal |
06 · Competitors according to Gravity
Who Nilfisk competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nilfisk among Household Appliance Accessories brands in Denmark. The closest is karcher.com, then kaercher.com, kaerchershop-schreiber.de, Tennant Company, PROFISHOP, expondo.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| karcher.comkarcher.com | |||||||
| kaercher.comkaercher.com | |||||||
| kaerchershop-schreiber.dekaerchershop-schreiber.de | |||||||
| Tennant Companytennantco.com | |||||||
| PROFISHOPprofishop.de | |||||||
| expondo.frexpondo.fr |
07 · Company
The company behind Nilfisk.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nilfisk is a company based in Denmark, founded in 1906 according to LinkedIn, on a domain registered in May 1997. It employs about 4,500 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark
- Founded
- 1906, per LinkedIn
- Domain registered
- 2 May 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4,500 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nilfisk.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nilfisk
What people ask Google about Nilfisk.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nilfisk legit or a scam?
According to Gravity by Benchr, Nilfisk is a brand based in Denmark: its website has existed since May 1997, its Trustpilot profile is claimed by the brand, it employs 4,500 people on LinkedIn, it has 4,317 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Nilfisk reviews
Customers rate Nilfisk 4.2 out of 5 on Trustpilot over 2,444 reviews, 1,740 of them in the last twelve months: 60% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Nilfisk scores 4.2 over 431 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Nilfisk sell?
Nilfisk is a global provider of professional cleaning equipment and services, as well as home cleaning solutions including floorcare equipment, vacuum cleaners, and high-pressure washers. Gravity by Benchr classifies it under Household Appliance Accessories. Source: Gravity by Benchr product classification.
Does Nilfisk have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Nilfisk advertises on Facebook and Instagram and on Google, where its offers often run. Check nilfisk.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Nilfisk?
Gravity by Benchr records a company based in Denmark, founded in 1906 according to LinkedIn, on a domain registered in 1997, with 4,500 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Nilfisk growing?
Not at the moment. Gravity by Benchr estimates about 256,000 visits to nilfisk.com in September 2026, down 18% in a month and down 1% over three months. Nilfisk ranks #11 of 753 Household Appliance Accessories brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Nilfisk spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Nilfisk on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliance Accessories brands in Denmark?
Among Household Appliance Accessories brands in Denmark in the Gravity by Benchr index, Nilfisk ranks #11 of 753 by estimated traffic. Its closest competitors on the same market are karcher.com, kaercher.com, kaerchershop-schreiber.de, Tennant Company and PROFISHOP. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nilfisk.