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  5. Nordic Nest

Brand page · Decor · Sweden

Nordic Nest Top 1% worldwide Top 1% in Sweden Top 1% in Decor Top 1% in Decor in Sweden
nordicnest.com·🇸🇪 Sweden·Since 2013

Nordic Nest traffic, ads & competitors 486k visits a month, 302 active Meta ads.

Nordic Nest — Nordic Nest is an online retailer offering a wide range of Scandinavian interior design and home decor products, including Danish and Swedish styles. In September 2026 nordicnest.com drew an estimated 486k visits, down 3% on the month before. It ranks #20 of 13,189 Decor brands in Sweden and holds a 2.2 Trustpilot rating over 834 reviews.

nordicnest.com@nordicnest 417kFacebookLinkedIn 650Trustpilot 2.2Meta Ad Library 302

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
486k
−3% vs. August 2026
Instagram followers
417k
2,957 posts · @nordicnest
Trustpilot
2.2
834 reviews · 87 in 12 months
Meta ads
302
active · on Google since 2021
Products
—
Data not available
Rank in the United Kingdom
#20
of 13,189 in Decor
LinkedIn
650
followers · 17 employees
Earned media value
€57.3k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Nordic Nest is an online retailer offering a wide range of Scandinavian interior design and home decor products, including Danish and Swedish styles.

01 · Traffic

Nordic Nest website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nordic Nest drew an estimated 486k visits in September 2026, down 3% on the month before and up 7% over three months.

  • Worldwide#25,397of 4.5m sites · Top 1%
  • In United Kingdom#1,164of 192k sites · Top 1%
  • Decor, worldwide#334of 185,686 brands · Top 1%
  • Decor, United Kingdom#20of 13,189 brands · Top 1%
Monthly visitssource Sept 2026

486k

estimated visits in September

1 mo ▼ −2.6%4 mo ▲ +6.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Nordic Nest reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nordic Nest holds 2.2 out of 5 on Trustpilot over 834 reviews, 87 of them in the last twelve months: 30% of customers give five stars and 55% one star. That volume places Nordic Nest in the top 10% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.2TrustScore · 834 reviews · 87 in 12 months
Top 10% review volume
5 ★30%
4 ★4%
3 ★3%
2 ★8%
1 ★55%

Decoration and Interior Design Store Kitchen Supply Store Home Goods Store Home Improvement Store Furniture Store Lighting Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Nordic Nest best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Nordic Nest's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor79%
Lighting4%
Kitchen & Dining2%

The dominant category places Nordic Nest in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Nordic Nest influencers

The creators who tag @nordicnest on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nordicnest on Instagram, led by ~Margarita~ (13.4k followers, 7.1% engagement).

Influencersaccounts tagging @nordicnest · Instagram
AccountProfileFollowersEngagementTagsRelationship
~~Margarita~@my.nordic.cottage · 🇩🇪 DEDecoration garden diy Creator13.4k7.1%9Tagged @nordicnest
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Nordic Nest competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nordic Nest among Decor brands in Sweden. The closest is connox.de, then HAY, Ferm Living, Audo Copenhagen, nedgis.com, bolia.com.

CompetitorsDecor · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
connox.deconnox.de
HAYhay.com
Ferm Livingfermliving.com
Audo Copenhagenaudocph.com
nedgis.comnedgis.com
bolia.combolia.com
Competitors Gravity finds for Nordic Nest. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nordic Nest with connox.de

07 · Company

Who is behind Nordic Nest?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nordic Nest is a company based in Sweden, on a domain registered in September 2013. It employs about 17 people.

Legal entityGravity index, Sept 2026
Entity country
🇸🇪 Sweden
Domain registered
9 Sept 2013
Employees
17 on LinkedIn
DistributionGravity index, Sept 2026
Own store
nordicnest.com
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nordic Nest

What people ask Google about Nordic Nest.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nordic Nest legit or a scam?

According to Gravity by Benchr, Nordic Nest is a brand based in Sweden: its website has existed since September 2013, its Trustpilot profile is claimed by the brand, it employs 17 people on LinkedIn, it has 417,071 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Nordic Nest reviews: is it worth it?

Customers rate Nordic Nest 2.2 out of 5 on Trustpilot over 834 reviews, 87 of them in the last twelve months: 30% give five stars, 55% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nordic Nest known for?

Nordic Nest is an online retailer offering a wide range of Scandinavian interior design and home decor products, including Danish and Swedish styles. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Is there a Nordic Nest discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Nordic Nest advertises on Facebook and Instagram and on Google, where its offers often run. Check nordicnest.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Nordic Nest?

Gravity by Benchr records a company based in Sweden, whose domain was registered in 2013, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Nordic Nest growing?

Yes. Gravity by Benchr estimates about 486,200 visits to nordicnest.com in September 2026, down 3% in a month and up 7% over three months. Nordic Nest ranks #20 of 13,189 Decor brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Nordic Nest's ad budget?

Gravity by Benchr does not publish a spend figure for Nordic Nest on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Sweden?

Among Decor brands in Sweden in the Gravity by Benchr index, Nordic Nest ranks #20 of 13,189 by estimated traffic. Its closest competitors on the same market are connox.de, HAY, Ferm Living, Audo Copenhagen and nedgis.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nordic Nest.