Brand page · Audio
Nothing: 6.5m visits a month, 8 active Meta ads.
Nothing — Nothing is a technology company that builds smartphones, audio products and AI tools with bold designs to make technology fun and exciting again. In September 2026 nothing.tech drew an estimated 6.5m visits, up 3% on the month before. It ranks #2 of 217 Audio brands and holds a 2.3 Trustpilot rating over 795 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Nothing is a technology company that builds smartphones, audio products and AI tools with bold designs to make technology fun and exciting again.
01 · Traffic
How much traffic Nothing gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nothing drew an estimated 6.5m visits in September 2026, up 3% on the month before and up 15% over three months.
- Worldwide#3,167of 4.5m sites · Top 1%
- In India#178of 164k sites · Top 1%
- Audio, worldwide#5of 19,694 brands · Top 1%
- Audio, India#2of 217 brands · Top 1%
6.5m
estimated visits in September
1 mo ▲ +2.9%4 mo ▲ +14.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nothing.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nothing holds 2.3 out of 5 on Trustpilot over 795 reviews, 181 of them in the last twelve months: 35% of customers give five stars and 52% one star. That volume places Nothing in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Electronics Company
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nothing sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nothing sells on Shopify, 60% of its catalogue in stock. The best seller is Ear (a), at £49.00, followed by CMF Buds Pro 2 and CMF Buds 2a.
#1Ear (a)Nothing£49.00In stock
#2CMF Buds Pro 2Nothing£59.00In stock
#3CMF Buds 2aNothing£29.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nothing in its comparison group.
- Average rating
- 4.62 / 5
- Rated products
- 56% of the catalogue
- In stock
- 60%
- Upper price quartile
- US$151.22
- Currency
- GBP
04 · Ads
What Nothing is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nothing runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since April 2024 (image, text, video).
NOTHING (V) w/ Headphone (1) ProNothing Technology12 Oct 2026image
NOTHING (V) w/ Headphone (1) ProNothing Technology12 Oct 2026image
NOTHING (V) w/ Headphone (1) ProNothing Technology12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad1 Oct 2026EdgeMedia Solutions Limitedverified
Text ad13 Sept 2026Ｎｏｔｈｉｎｇ Ｔｅｃｈｎｏｌｏｇｙ Ｊａｐａｎ株式会社verified
Text ad13 Sept 2026Ｎｏｔｈｉｎｇ Ｔｅｃｈｎｏｌｏｇｙ Ｊａｐａｎ株式会社verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nothing.
The creators who tag @nothing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nothing on Instagram, led by Sher Singh Meena (186k followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSher Singh Meena@shersinghmeena180595 · 🇮🇳 IN | Automotive mobility Creator | 186k | 0.0% | 9 | Tagged @nothing |
06 · Competitors according to Gravity
Who Nothing competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nothing among Audio brands. The closest is QCY, then Sudio, boAt, Soundcore, SOUNDPEATS, EarFun.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| QCYqcy.com | |||||||
| Sudiosudio.com | |||||||
| boAtboat-lifestyle.com | |||||||
| Soundcoreus.soundcore.com | |||||||
| SOUNDPEATSsoundpeats.com | |||||||
| EarFunmyearfun.com |
07 · Company
The company behind Nothing.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nothing is an e-commerce brand, founded in 2020 according to LinkedIn, on a domain registered in September 2020. It employs about 31,104 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2020, per LinkedIn
- Domain registered
- 24 Sept 2020
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 31,104 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nothing.tech · Shopify · GBP
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nothing
What people ask Google about Nothing.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nothing a legit company?
According to Gravity by Benchr, Nothing is a brand: its website has existed since September 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 31,104 people on LinkedIn, it has 1,862,955 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Nothing reviews: is it worth it?
Customers rate Nothing 2.3 out of 5 on Trustpilot over 795 reviews, 181 of them in the last twelve months: 35% give five stars, 52% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nothing?
Nothing is a technology company that builds smartphones, audio products and AI tools with bold designs to make technology fun and exciting again. Gravity by Benchr classifies it under Audio, with Audio Components making up 24% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Nothing prices: how much is it?
Nothing's best seller, Ear (a), sells £49.00 on nothing.tech. 60% of the catalogue is in stock. Gravity does not track prices daily: check nothing.tech before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Nothing discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Nothing advertises on Facebook and Instagram and on Google, where its offers often run. Check nothing.tech for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Nothing?
Nothing sells on its own website, nothing.tech, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Nothing?
Gravity by Benchr records a company, founded in 2020 according to LinkedIn, on a domain registered in 2020, with 31,104 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Nothing doing well?
Yes. Gravity by Benchr estimates about 6,483,900 visits to nothing.tech in September 2026, up 3% in a month and up 15% over three months. Nothing ranks #2 of 217 Audio brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nothing use?
Gravity by Benchr identifies nothing.tech as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records.
What is Nothing's ad budget?
Gravity by Benchr does not publish a spend figure for Nothing on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Audio brands?
Among Audio brands in the Gravity by Benchr index, Nothing ranks #2 of 217 by estimated traffic. Its closest competitors on the same market are QCY, Sudio, boAt, Soundcore and SOUNDPEATS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nothing.