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Brand page · Personal Care · United States

Nudestix Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
nudestix.com·🇺🇸 Wilmington, United States· Shopify·Since 2013

Nudestix: 52k visits a month, 3 active Meta ads, Gravity score 427.

Nudestix — Nudestix is a cosmetics brand that provides cruelty-free, vegan makeup products including lip and cheek pencils, face highlighters, and multi-tasking makeup crayons for a natural, nude-faced beauty look. In September 2026 nudestix.com drew an estimated 52k visits, down 31% on the month before. It ranks #1,345 of 33,626 Personal Care brands in United States and holds a 1.8 Trustpilot rating over 16 reviews.

nudestix.com@nudestix 643kFacebookLinkedIn 34.6kTrustpilot 1.8Meta Ad Library 3

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
52k
−31% vs. August 2026
Instagram followers
643k
488 posts · @nudestix
Trustpilot
1.8
16 reviews · 5 in 12 months
Meta ads
3
active · on Google since 2026
Products
85%
in stock · 298 collections
Rank in United States
#1,345
of 33,626 in Personal Care
LinkedIn
34.6k
followers · 133 employees
Earned media value
€108.6k
per month, Instagram

Gravity score

427/ 1000 · 10 of 10 indicators rated
Brand Power542
Momentum319
Performance422

Percentiles within 171 peers: Personal Care brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nudestix is a cosmetics brand that provides cruelty-free, vegan makeup products including lip and cheek pencils, face highlighters, and multi-tasking makeup crayons for a natural, nude-faced beauty look.

01 · Traffic

How much traffic Nudestix gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nudestix drew an estimated 52k visits in September 2026, down 31% on the month before and down 28% over three months.

  • Worldwide#164,391of 4.5m sites · Top 5%
  • In United States#52,746of 1.2m sites · Top 5%
  • Personal Care, worldwide#8,315of 215,119 brands · Top 5%
  • Personal Care, United States#1,345of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

52k

estimated visits in September

1 mo ▼ −31.2%4 mo ▼ −27.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Nudestix.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nudestix holds 1.8 out of 5 on Trustpilot over 16 reviews, 5 of them in the last twelve months: 0% of customers give five stars and 94% one star.

Trustpilotread 20 Oct 2026
1.8TrustScore · 16 reviews · 5 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★6%
1 ★94%

Beauty Product Supplier Skin Care Clinic Cosmetics Industry Beauty Supply Store Health and Beauty Shop Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nudestix sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nudestix sells on Shopify, 85% of its catalogue in stock. The best seller is Nudies Blush Stick, at US$32.00–US$37.00, followed by Shipping Protection by Route and Nudies Bronze - Bronzer Stick.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics74%
Health & Beauty4%
Clothing Tops1%
Food & Beverage Carriers1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care86%
Cosmetic & Toiletry Bags5%
Health & Beauty4%
Handbags, Wallets & Cases1%
Clothing1%

The dominant category places Nudestix in its comparison group.

Prices and ratingsstore data
Average rating
4.61 / 5
Rated products
47% of the catalogue
In stock
85%
Upper price quartile
US$49.00
Currency
USD

05 · Influencers

Who talks about Nudestix.

The creators who tag @nudestix on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nudestix on Instagram, led by JESS | INTERNATIONAL MAKEUP ARTIST & EDUCATOR (21k followers, 0.5% engagement).

Influencersaccounts tagging @nudestix · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJESS | INTERNATIONAL MAKEUP ARTIST & EDUCATOR@jessmaas_ · 🇦🇺 AUBeauty cosmetics skincare Creator21k0.5%6Tagged @nudestix
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nudestix competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nudestix among Personal Care brands in United States. The closest is Sulwhasoo, then Doll 10 Beauty, POV Beauty, Trish McEvoy, MAKE, Skinfix.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Sulwhasoous.sulwhasoo.com
Doll 10 Beautydoll10.com
POV Beautypovbeauty.com
Trish McEvoytrishmcevoy.com
MAKEmakebeauty.com
Skinfixskinfix.com
Competitors Gravity finds for Nudestix. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nudestix with Sulwhasoo

07 · Company

The company behind Nudestix.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nudestix is a company based in Wilmington, United States, founded in 2014 according to LinkedIn, on a domain registered in September 2013. It employs about 133 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Wilmington
Founded
2014, per LinkedIn
Domain registered
21 Sept 2013
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
133 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nudestix.com · Shopify · USD
Catalogue
298 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nudestix

What people ask Google about Nudestix.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nudestix legit?

According to Gravity by Benchr, Nudestix is a brand based in Wilmington, United States: its website has existed since September 2013, it sells on a Shopify store, it employs 133 people on LinkedIn, it has 642,578 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nudestix reviews: is it worth it?

Customers rate Nudestix 1.8 out of 5 on Trustpilot over 16 reviews, 5 of them in the last twelve months: 0% give five stars, 94% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nudestix?

Nudestix is a cosmetics brand that provides cruelty-free, vegan makeup products including lip and cheek pencils, face highlighters, and multi-tasking makeup crayons for a natural, nude-faced beauty look. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 74% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Nudestix cost?

Nudestix's best seller, Nudies Blush Stick, sells from US$32.00 to US$37.00 on nudestix.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check nudestix.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Nudestix have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Nudestix advertises on Facebook and Instagram and on Google, where its offers often run. Check nudestix.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Nudestix?

Nudestix sells on its own website, nudestix.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Nudestix?

Gravity by Benchr records a company based in Wilmington, United States, founded in 2014 according to LinkedIn, on a domain registered in 2013, with 133 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nudestix growing?

Not at the moment. Gravity by Benchr estimates about 52,000 visits to nudestix.com in September 2026, down 31% in a month and down 28% over three months. Nudestix ranks #1,345 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nudestix use?

Gravity by Benchr identifies nudestix.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Nudestix spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nudestix on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Nudestix ranks #1,345 of 33,626 by estimated traffic. Its closest competitors on the same market are Sulwhasoo, Doll 10 Beauty, POV Beauty, Trish McEvoy and MAKE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nudestix.