Brand page · Personal Care · Australia

Nudie Glow Top 5% worldwide Top 5% in Australia Top 5% in Personal Care Top 1% in Personal Care in Australia
nudieglow.com·🇦🇺 Dandenong, Australia· Shopify·Since 2016

Nudie Glow: 173K visits a month, 7 active Meta ads, Gravity score 595.

Nudie Glow — Nudie Glow is an Australian beauty retailer specializing in Korean and Australian skincare products, operating both online and through physical retail stores. In September 2026 nudieglow.com drew an estimated 173K visits, down 7% on the month before. It ranks #28 of 6,103 Personal Care brands in Australia and holds a 4.9 Trustpilot rating over 374 reviews.

nudieglow.com@nudieglow 118KYouTube 671FacebookLinkedIn 649Trustpilot 4.9Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
173K
−7% vs. August 2026
Instagram followers
118K
4,985 posts · @nudieglow
Trustpilot
4.9
374 reviews · 14 in 12 months
Meta ads
7
active · on Google since 2023
Products
51%
in stock · 377 collections
Rank in Australia
#28
of 6,103 in Personal Care
LinkedIn
649
followers · 16 employees
Earned media value
€194.8
per month, Instagram

Gravity score

595/ 1000 · 10 of 10 indicators rated
Brand Power737
Momentum560
Performance489

Percentiles within 77 peers: Personal Care brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nudie Glow is an Australian beauty retailer specializing in Korean and Australian skincare products, operating both online and through physical retail stores.

01 · Traffic

How much traffic Nudie Glow gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nudie Glow drew an estimated 173K visits in September 2026, down 7% on the month before and up 13% over three months.

  • Worldwide#59,021of 4.5M sites · Top 5%
  • In Australia#1,227of 105K sites · Top 5%
  • Personal Care, worldwide#2,743of 215,119 brands · Top 5%
  • Personal Care, Australia#28of 6,103 brands · Top 1%
Monthly visitssource Sept 2026

173K

estimated visits in September

1 mo ▼ −6.8%4 mo ▲ +12.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Nudie Glow.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nudie Glow holds 4.9 out of 5 on Trustpilot over 374 reviews, 14 of them in the last twelve months: 97% of customers give five stars and 0% one star. That volume places Nudie Glow in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %.

Trustpilotclaimed page · read 20 Oct 2026
4.9TrustScore · 374 reviews · 14 in 12 months
Top 20% review volumeTop 5% rating quality
5 ★97%
4 ★3%
3 ★0%
2 ★0%
1 ★0%

Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nudie Glow sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nudie Glow sells on Shopify, 51% of its catalogue in stock. The best seller is Advanced Snail 96 Mucin Power Essence, at A$12.00–A$25.00, followed by Relief Sun : Rice + Niacinamide and Master Patch Original Fit.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics53%
Hair Care4%
Hardware Fasteners0%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care100%
Decor0%
Hardware Accessories0%
Books0%
Handbag & Wallet Accessories0%

The dominant category places Nudie Glow in its comparison group.

Prices and ratingsstore data
Average rating
4.71 / 5
Rated products
47% of the catalogue
In stock
51%
Upper price quartile
US$24.41
Currency
AUD

05 · Influencers

Who talks about Nudie Glow.

The creators who tag @nudieglow on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nudieglow on Instagram, led by Ridhima Khanna (118K followers, 0.8% engagement).

Influencersaccounts tagging @nudieglow · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRidhima Khanna@ridhimakhanna_ · 🇮🇳 INFashion style luxury Creator118K0.8%1Tagged @nudieglow
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nudie Glow competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nudie Glow among Personal Care brands in Australia. The closest is Soko Glam, then GlowCare Pakistan, NewSeoul, Korean-Skincare, Beauty of Joseon, Beauty Box Korea.

CompetitorsPersonal Care · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Soko Glamsokoglam.com
GlowCare Pakistanglowcareshop.com
NewSeoulnewseoul.com.pe
Korean-Skincarekoreanskincare.nl
Beauty of Joseonbeautyofjoseon.com
Beauty Box Koreabeautyboxkorea.com
Competitors Gravity finds for Nudie Glow. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nudie Glow with Soko Glam

07 · Company

The company behind Nudie Glow.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nudie Glow is a company based in Dandenong, Australia, founded in 2016 according to LinkedIn, on a domain registered in June 2016. It employs about 16 people, is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Dandenong
Founded
2016, per LinkedIn
Domain registered
2 Jun 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: pre seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nudieglow.com · Shopify · AUD
Catalogue
377 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nudie Glow

What people ask Google about Nudie Glow.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nudie Glow a legit company?

According to Gravity by Benchr, Nudie Glow is a brand based in Dandenong, Australia: its website has existed since June 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 117,965 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nudie Glow reviews

Customers rate Nudie Glow 4.9 out of 5 on Trustpilot over 374 reviews, 14 of them in the last twelve months: 97% give five stars, 0% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nudie Glow known for?

Nudie Glow is an Australian beauty retailer specializing in Korean and Australian skincare products, operating both online and through physical retail stores. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 53% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Nudie Glow expensive?

Nudie Glow's best seller, Advanced Snail 96 Mucin Power Essence, sells from A$12.00 to A$25.00 on nudieglow.com. 51% of the catalogue is in stock. Gravity does not track prices daily: check nudieglow.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Nudie Glow discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Nudie Glow advertises on Facebook and Instagram and on Google, where its offers often run. Check nudieglow.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Nudie Glow?

Nudie Glow sells on its own website, nudieglow.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Nudie Glow?

Gravity by Benchr records a company based in Dandenong, Australia, founded in 2016 according to LinkedIn, on a domain registered in 2016, with 16 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nudie Glow doing well?

Yes. Gravity by Benchr estimates about 173,300 visits to nudieglow.com in September 2026, down 7% in a month and up 13% over three months. Nudie Glow ranks #28 of 6,103 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nudie Glow use?

Gravity by Benchr identifies nudieglow.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Nudie Glow spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nudie Glow on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Australia?

Among Personal Care brands in Australia in the Gravity by Benchr index, Nudie Glow ranks #28 of 6,103 by estimated traffic. Its closest competitors on the same market are Soko Glam, GlowCare Pakistan, NewSeoul, Korean-Skincare, Beauty of Joseon. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nudie Glow.