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- Ofra Cosmetics
Brand page · Personal Care · United States
Ofra Cosmetics traffic, ads & competitors 54.1k visits a month, 15 active Meta ads, Gravity score 564.
Ofra Cosmetics — Ofra Cosmetics is a cruelty-free and vegan international cosmetics brand that manufactures makeup and skincare products in the United States using plant, marine and vegetable extracts. In September 2026 ofracosmetics.com drew an estimated 54.1k visits, up 72% on the month before. It ranks #1,307 of 33,626 Personal Care brands in the United States and holds a 1.8 Trustpilot rating over 15 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1277 peers: Personal Care brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ofra Cosmetics is a cruelty-free and vegan international cosmetics brand that manufactures makeup and skincare products in the United States using plant, marine and vegetable extracts.
01 · Traffic
How much traffic Ofra Cosmetics gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ofra Cosmetics drew an estimated 54.1k visits in September 2026, up 72% on the month before and up 99% over three months.
- Worldwide#159,069of 4.5m sites · Top 5%
- In United States#51,154of 1.2m sites · Top 5%
- Personal Care, worldwide#8,034of 215,119 brands · Top 5%
- Personal Care, United States#1,307of 33,626 brands · Top 5%
54.1k
estimated visits in September
1 mo ▲ +71.8%4 mo ▲ +99.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ofra Cosmetics.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ofra Cosmetics holds 1.8 out of 5 on Trustpilot over 15 reviews, 1 of them in the last twelve months: 27% of customers give five stars and 73% one star.
Beauty Product Supplier Cosmetics Store Cosmetics Industry Beauty Supply Store Beauty Products Wholesaler Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ofra Cosmetics sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ofra Cosmetics sells on Shopify, 98% of its catalogue in stock. The best seller is HD Volumizing Mascara - Black, at US$26.00, followed by Highlighter - Rodeo Drive and Highlighter - Glazed Donut.
#1HD Volumizing Mascara - BlackOfra CosmeticsUS$26.00In stock
#2Highlighter - Rodeo DriveOfra CosmeticsUS$35.00In stock
#3Highlighter - Glazed DonutOfra CosmeticsUS$35.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ofra Cosmetics in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 74% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$35.00
- Currency
- USD
04 · Ads
What Ofra Cosmetics is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ofra Cosmetics runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Fall Into Beauty: Up to 40% OffOFRA Cosmetics Laboratories5 Oct 2026image
COURTNEY20 for 20% OFFOFRA Cosmetics Laboratories24 Sept 2026video
Be Your Own GlowOFRA Cosmetics Laboratories21 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026OFRA COSMETICS LLCverified
Text ad20 Oct 2026OFRA COSMETICS LLCverified
Text ad20 Oct 2026OFRA COSMETICS LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ofra Cosmetics.
The creators who tag @ofracosmetics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ofracosmetics on Instagram, led by Kiran Zehra (10.3k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKiran Zehra@makeupbykiranzehra_ · 🇮🇳 IN | Beauty cosmetics skincare Creator | 10.3k | 0.9% | 21 | Tagged @ofracosmetics |
06 · Competitors according to Gravity
Who Ofra Cosmetics competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ofra Cosmetics among Personal Care brands in the United States. The closest is SeoulCeuticals, then butter LONDON, House of HUR, Unearthly Cosmetics, WUNDERBROW.COM, Aaroma Co.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SeoulCeuticalsseoulceuticals.com | |||||||
| butter LONDONbutterlondon.com | |||||||
| House of HURhouseofhur.com | |||||||
| Unearthly Cosmeticsunearthlycosmetics.com | |||||||
| WUNDERBROW.COMwunderbrow.com | |||||||
| Aaroma Coaaroma.co |
07 · Company
The company behind Ofra Cosmetics.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ofra Cosmetics is a company based in Pompano Beach, United States, founded in 1998 according to LinkedIn, on a domain registered in February 1999. It employs about 39 people.
- Entity country
- 🇺🇸 United States · Pompano Beach
- Founded
- 1998, per LinkedIn
- Domain registered
- 12 Feb 1999
- Status
- Operating
- Employees
- 39 on LinkedIn
- Own store
- ofracosmetics.com · Shopify · USD
- Catalogue
- 161 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ofra Cosmetics
What people ask Google about Ofra Cosmetics.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ofra Cosmetics a legit company?
According to Gravity by Benchr, Ofra Cosmetics is a brand based in Pompano Beach, United States: its website has existed since February 1999, it sells on a Shopify store, it employs 39 people on LinkedIn, it has 1,588,501 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Ofra Cosmetics reviews
Customers rate Ofra Cosmetics 1.8 out of 5 on Trustpilot over 15 reviews, 1 of them in the last twelve months: 27% give five stars, 73% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ofra Cosmetics known for?
Ofra Cosmetics is a cruelty-free and vegan international cosmetics brand that manufactures makeup and skincare products in the United States using plant, marine and vegetable extracts. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 91% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Ofra Cosmetics prices: how much is it?
Ofra Cosmetics' best seller, HD Volumizing Mascara - Black, sells US$26.00 on ofracosmetics.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check ofracosmetics.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Ofra Cosmetics discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Ofra Cosmetics advertises on Facebook and Instagram and on Google, where its offers often run. Check ofracosmetics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Ofra Cosmetics?
Ofra Cosmetics sells on its own website, ofracosmetics.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ofra Cosmetics?
Gravity by Benchr records a company based in Pompano Beach, United States, founded in 1998 according to LinkedIn, on a domain registered in 1999, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ofra Cosmetics growing?
Yes. Gravity by Benchr estimates about 54,100 visits to ofracosmetics.com in September 2026, up 72% in a month and up 99% over three months. Ofra Cosmetics ranks #1,307 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ofra Cosmetics use?
Gravity by Benchr identifies ofracosmetics.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Ofra Cosmetics spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ofra Cosmetics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United States?
Among Personal Care brands in the United States in the Gravity by Benchr index, Ofra Cosmetics ranks #1,307 of 33,626 by estimated traffic. Its closest competitors on the same market are SeoulCeuticals, butter LONDON, House of HUR, Unearthly Cosmetics and WUNDERBROW.COM. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ofra Cosmetics.