Brand page · Linens & Bedding · United States

Onuia Top 1% worldwide Top 1% in United States Top 1% in Linens & Bedding Top 1% in Linens & Bedding in United States
onuia.com·🇺🇸 Cheyenne, United States· Shopify·Since 2025

Onuia: 557K visits a month, 125 active Meta ads, Gravity score 567.

Onuia — Onuia is a brand that sells bath and self-care products, transforming everyday routines into moments of relaxation. In September 2026 onuia.com drew an estimated 557K visits, down 24% on the month before. It ranks #21 of 5,362 Linens & Bedding brands in United States and holds a 4.1 Trustpilot rating over 2,572 reviews.

onuia.com@onuia_home 31KLinkedIn 28Trustpilot 4.1Meta Ad Library 125

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
557K
−24% vs. August 2026
Instagram followers
31K
168 posts · @onuia_home
Trustpilot
4.1
2,572 reviews · 2,411 in 12 months
Meta ads
125
active · on Google since 2025
Products
100%
in stock · 85 collections
Rank in United States
#21
of 5,362 in Linens & Bedding
LinkedIn
28
followers · 3 employees
Earned media value
—
Data not available

Gravity score

567/ 1000 · 8 of 10 indicators rated
Brand Power499
Momentum787
Performance416

Percentiles within 108 peers: Linens & Bedding brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Onuia is a brand that sells bath and self-care products, transforming everyday routines into moments of relaxation.

01 · Traffic

How much traffic Onuia gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Onuia drew an estimated 557K visits in September 2026, down 24% on the month before and up 456% over three months.

  • Worldwide#22,796of 4.5M sites · Top 1%
  • In United States#7,496of 1.2M sites · Top 1%
  • Linens & Bedding, worldwide#72of 24,680 brands · Top 1%
  • Linens & Bedding, United States#21of 5,362 brands · Top 1%
Monthly visitssource Sept 2026

557K

estimated visits in September

1 mo ▼ −23.6%4 mo ▲ +456.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Onuia.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Onuia holds 4.1 out of 5 on Trustpilot over 2,572 reviews, 2,411 of them in the last twelve months: 62% of customers give five stars and 15% one star. That volume places Onuia in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 2,572 reviews · 2,411 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★62%
4 ★15%
3 ★6%
2 ★2%
1 ★15%

Home Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Onuia sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Onuia sells on Shopify, 100% of its catalogue in stock. The best seller is Ultrasoft Bath Bundle, at US$99.95–US$169.95, followed by Ultrasoft Cotton Bath Towels and Ultrasoft Spa Bundle.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Towels81%
Bath Mats & Rugs6%
Bedding5%
Sleepwear & Loungewear4%

Share of the catalogue by product family.

Activity mixdominant: Linens & Bedding
Linens & Bedding85%
Bathroom Accessories6%
Clothing4%
Household Supplies2%
Gift Cards1%

The dominant category places Onuia in its comparison group.

Prices and ratingsstore data
Average rating
4.77 / 5
Rated products
92% of the catalogue
In stock
100%
Upper price quartile
US$219.95
Currency
USD

05 · Influencers

Who talks about Onuia.

The creators who tag @onuia_home on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @onuia_home on Instagram, led by Eugenii | Photographer (17.6K followers, 1.1% engagement).

Influencersaccounts tagging @onuia_home · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEugenii | Photographer@eugeniieugenii · INTLPhotography visual arts Creator17.6K1.1%2Tagged @onuia_home
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Onuia competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Onuia among Linens & Bedding brands in United States. The closest is Finlayson, then Bonsoirs, My Pillow, italic.com, Christy, Fine Linens.

CompetitorsLinens & Bedding · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Finlaysonfinlayson.fi
Bonsoirsbonsoirs.com
My Pillowmypillow.com
italic.comitalic.com
Christychristy.co.uk
Fine Linensfinelinens.com
Competitors Gravity finds for Onuia. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Onuia with Finlayson

07 · Company

The company behind Onuia.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Onuia is a company based in Cheyenne, United States, founded in 2015 according to LinkedIn, on a domain registered in January 2025. It employs about 3 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Cheyenne
Founded
2015, per LinkedIn
Domain registered
20 Jan 2025
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
3 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
onuia.com · Shopify · USD
Catalogue
85 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Onuia

What people ask Google about Onuia.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Onuia a legit company?

According to Gravity by Benchr, Onuia is a brand based in Cheyenne, United States: its website has existed since January 2025, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 30,970 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Onuia reviews

Customers rate Onuia 4.1 out of 5 on Trustpilot over 2,572 reviews, 2,411 of them in the last twelve months: 62% give five stars, 15% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Onuia?

Onuia is a brand that sells bath and self-care products, transforming everyday routines into moments of relaxation. Gravity by Benchr classifies it under Linens & Bedding, with Towels making up 81% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Onuia prices: how much is it?

Onuia's best seller, Ultrasoft Bath Bundle, sells from US$99.95 to US$169.95 on onuia.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check onuia.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Onuia have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Onuia advertises on Facebook and Instagram and on Google, where its offers often run. Check onuia.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Onuia?

Onuia sells on its own website, onuia.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Onuia?

Gravity by Benchr records a company based in Cheyenne, United States, founded in 2015 according to LinkedIn, on a domain registered in 2025, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Onuia growing?

Yes. Gravity by Benchr estimates about 557,300 visits to onuia.com in September 2026, down 24% in a month and up 456% over three months. Onuia ranks #21 of 5,362 Linens & Bedding brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Onuia use?

Gravity by Benchr identifies onuia.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Onuia spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Onuia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Linens & Bedding brands in United States?

Among Linens & Bedding brands in United States in the Gravity by Benchr index, Onuia ranks #21 of 5,362 by estimated traffic. Its closest competitors on the same market are Finlayson, Bonsoirs, My Pillow, italic.com, Christy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Onuia.