1. Gravity
  2. Rankings
  3. Apparel & Accessories
  4. Clothing Accessories
  5. Ottica SM

Brand page · Clothing Accessories

Ottica SM Top 1% worldwide Top 1% in Clothing Accessories
otticasm.com·Since 2016

Ottica SM traffic, ads & competitors 522k visits a month, 2 active Meta ads.

Ottica SM — Ottica SM is an online shop that sells eyeglasses and sunglasses for women and men from various brands. In September 2026 otticasm.com drew an estimated 522k visits. It ranks #2 of 1,465 Clothing Accessories brands and holds a 4.5 Trustpilot rating over 28,572 reviews.

otticasm.com@otticasm 24.9kYouTube 876FacebookTrustpilot 4.5Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
522k
−0% vs. August 2026
Instagram followers
24.9k
1,618 posts · @otticasm
Trustpilot
4.5
28,572 reviews · 4,018 in 12 months
Meta ads
2
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#2
of 1,465 in Clothing Accessories
LinkedIn
—
Data not available
Earned media value
€10.2
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Ottica SM is an online shop that sells eyeglasses and sunglasses for women and men from various brands.

01 · Traffic

Ottica SM website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ottica SM drew an estimated 522k visits in September 2026 and up 9% over three months.

  • Worldwide#23,991of 4.5m sites · Top 1%
  • In Italy#623of 138k sites · Top 1%
  • Clothing Accessories, worldwide#129of 85,207 brands · Top 1%
  • Clothing Accessories, Italy#2of 1,465 brands · Top 1%
Monthly visitssource Sept 2026

522k

estimated visits in September

1 mo ▼ −0.3%4 mo ▲ +9.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

Ottica SM reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ottica SM holds 4.5 out of 5 on Trustpilot over 28,572 reviews, 4,018 of them in the last twelve months: 85% of customers give five stars and 5% one star. That volume places Ottica SM in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Ottica SM scores 4.7 over 421 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 28,572 reviews · 4,018 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★85%
4 ★7%
3 ★2%
2 ★1%
1 ★5%

Sunglasses Store

Google reviewsread 20 Oct 2026
4.7421 reviews on the Google business profile
5 ★87%
4 ★7%
3 ★1%
2 ★0%
1 ★5%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Ottica SM best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Ottica SM's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories56%
Personal Care38%
Health & Beauty0%

The dominant category places Ottica SM in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Ottica SM influencers

The creators who tag @otticasm on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @otticasm on Instagram, led by V A L E R I A (22.1k followers, 0.8% engagement).

Influencersaccounts tagging @otticasm · Instagram
AccountProfileFollowersEngagementTagsRelationship
VV A L E R I A@___v.a.l.y___ · INTLFashion style luxury Creator22.1k0.8%1Tagged @otticasm
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Ottica SM competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ottica SM among Clothing Accessories brands. The closest is EZContacts, then DesignerOptics, otticanet.com, go-optic.com, Warby Parker, ohmyglasses.jp.

CompetitorsClothing Accessories · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
EZContactsezcontacts.com
DesignerOpticsdesigneroptics.com
otticanet.comotticanet.com
go-optic.comgo-optic.com
Warby Parkerwarbyparker.com
ohmyglasses.jpohmyglasses.jp
Competitors Gravity finds for Ottica SM. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ottica SM with EZContacts

07 · Company

Who is behind Ottica SM?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ottica SM is an e-commerce brand, on a domain registered in April 2016.

Legal entityGravity index, Sept 2026
Domain registered
14 Apr 2016
DistributionGravity index, Sept 2026
Own store
otticasm.com
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ottica SM

What people ask Google about Ottica SM.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ottica SM legit or a scam?

According to Gravity by Benchr, Ottica SM is a brand: its website has existed since April 2016, its Trustpilot profile is claimed by the brand, it has 24,927 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Ottica SM?

Customers rate Ottica SM 4.5 out of 5 on Trustpilot over 28,572 reviews, 4,018 of them in the last twelve months: 85% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Ottica SM scores 4.7 over 421 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Ottica SM?

Ottica SM is an online shop that sells eyeglasses and sunglasses for women and men from various brands. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.

Ottica SM promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Ottica SM advertises on Facebook and Instagram and on Google, where its offers often run. Check otticasm.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Ottica SM?

Gravity by Benchr records a company, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Ottica SM doing well?

Yes. Gravity by Benchr estimates about 521,900 visits to otticasm.com in September 2026, down 0% in a month and up 9% over three months. Ottica SM ranks #2 of 1,465 Clothing Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Ottica SM spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Ottica SM on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands?

Among Clothing Accessories brands in the Gravity by Benchr index, Ottica SM ranks #2 of 1,465 by estimated traffic. Its closest competitors on the same market are EZContacts, DesignerOptics, otticanet.com, go-optic.com and Warby Parker. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ottica SM.