Brand page · Hobbies & Creative Arts · Germany

owayo GmbH Top 5% worldwide Top 5% in Germany Top 5% in Hobbies & Creative Arts Top 5% in Hobbies & Creative Arts in Germany
owayo.de·🇩🇪 Germany

owayo GmbH: 75.5k visits a month, 43 active Meta ads, Gravity score 572.

owayo GmbH — Einfach zum eigenen Trikot: Design + Farbe selbst gestalten. Unbegrenzt mit Logos + Text bedrucken. Ab 1 Stück. ► Im owayo 3D-Konfigurator designen!. In September 2026 owayo.de drew an estimated 75.5k visits, down 27% on the month before. It ranks #60 of 2,594 Hobbies & Creative Arts brands in Germany and holds a 4.9 Trustpilot rating over 2,048 reviews.

owayo.de@owayo 8.7kFacebookLinkedIn 745Trustpilot 4.9Meta Ad Library 43

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
75.5k
−27% vs. August 2026
Instagram followers
8.7k
490 posts · @owayo
Trustpilot
4.9
2,048 reviews · 1,712 in 12 months
Meta ads
43
active · on Google since 2021
Products
—
Data not available
Rank in Germany
#60
of 2,594 in Hobbies & Creative Arts
LinkedIn
745
followers · 41 employees
Earned media value
—
Data not available

Gravity score

572/ 1000 · 8 of 10 indicators rated
Brand Power628
Momentum423
Performance665

Percentiles within 113 peers: Hobbies & Creative Arts brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Einfach zum eigenen Trikot: Design + Farbe selbst gestalten. Unbegrenzt mit Logos + Text bedrucken. Ab 1 Stück. ► Im owayo 3D-Konfigurator designen!

01 · Traffic

How much traffic owayo GmbH gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

owayo GmbH drew an estimated 75.5k visits in September 2026, down 27% on the month before and down 53% over three months.

  • Worldwide#119,327of 4.5m sites · Top 5%
  • In Germany#5,428of 184k sites · Top 5%
  • Hobbies & Creative Arts, worldwide#2,413of 136,278 brands · Top 5%
  • Hobbies & Creative Arts, Germany#60of 2,594 brands · Top 5%
Monthly visitssource Sept 2026

75.5k

estimated visits in September

1 mo ▼ −26.9%4 mo ▼ −53.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about owayo GmbH.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

owayo GmbH holds 4.9 out of 5 on Trustpilot over 2,048 reviews, 1,712 of them in the last twelve months: 93% of customers give five stars and 0% one star. That volume places owayo GmbH in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.

Trustpilotclaimed page · read 21 Oct 2026
4.9TrustScore · 2,048 reviews · 1,712 in 12 months
Top 10% review volumeTop 1% rating quality
5 ★93%
4 ★6%
3 ★1%
2 ★0%
1 ★0%

Road Cycling Printed Clothing Store Custom T-Shirt Store Sportwear Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What owayo GmbH sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read owayo GmbH's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Hobbies & Creative Arts
Hobbies & Creative Arts44%
Clothing44%
Apparel & Accessories2%

The dominant category places owayo GmbH in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about owayo GmbH.

The creators who tag @owayo on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @owayo · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who owayo GmbH competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for owayo GmbH among Hobbies & Creative Arts brands in Germany. The closest is tigerleisure.com, then Football Jersey PK, mlbshop.ca, owayo, Classic Calcio Club, Camisetas Nani.

CompetitorsHobbies & Creative Arts · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
tigerleisure.comtigerleisure.com
Football Jersey PKfootballjerseypk.store
mlbshop.camlbshop.ca
owayoowayo.com
Classic Calcio Clubclassiccalcio.club
Camisetas Nanicamisetasnani.com.ar
Competitors Gravity finds for owayo GmbH. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare owayo GmbH with tigerleisure.com

07 · Company

The company behind owayo GmbH.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

owayo GmbH is a company based in Germany, founded in 2001 according to LinkedIn. It employs about 41 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
2001, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
41 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
owayo.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about owayo GmbH

What people ask Google about owayo GmbH.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is owayo GmbH legit or a scam?

According to Gravity by Benchr, owayo GmbH is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 41 people on LinkedIn, it has 8,716 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about owayo GmbH?

Customers rate owayo GmbH 4.9 out of 5 on Trustpilot over 2,048 reviews, 1,712 of them in the last twelve months: 93% give five stars, 0% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is owayo GmbH known for?

Einfach zum eigenen Trikot: Design + Farbe selbst gestalten. Unbegrenzt mit Logos + Text bedrucken. Ab 1 Stück. ► Im owayo 3D-Konfigurator designen! Gravity by Benchr classifies it under Hobbies & Creative Arts. Source: Gravity by Benchr product classification.

Does owayo GmbH have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: owayo GmbH advertises on Facebook and Instagram and on Google, where its offers often run. Check owayo.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns owayo GmbH?

Gravity by Benchr records a company based in Germany, founded in 2001 according to LinkedIn, with 41 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is owayo GmbH growing?

Not at the moment. Gravity by Benchr estimates about 75,500 visits to owayo.de in September 2026, down 27% in a month and down 53% over three months. owayo GmbH ranks #60 of 2,594 Hobbies & Creative Arts brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is owayo GmbH's ad budget?

Gravity by Benchr does not publish a spend figure for owayo GmbH on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Hobbies & Creative Arts brands in Germany?

Among Hobbies & Creative Arts brands in Germany in the Gravity by Benchr index, owayo GmbH ranks #60 of 2,594 by estimated traffic. Its closest competitors on the same market are tigerleisure.com, Football Jersey PK, mlbshop.ca, owayo and Classic Calcio Club. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with owayo GmbH.