Brand page · Clothing Accessories
Paula Young: 367K visits a month, 19 active Meta ads.
Paula Young — Paula Young is a company that sells wigs for women, offering both synthetic and human hair wig styles in various colors and types. In September 2026 paulayoung.com drew an estimated 367K visits, up 12% on the month before. It ranks #76 of 34,142 Clothing Accessories brands and holds a 1.6 Trustpilot rating over 173 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026
About the store
Paula Young is a company that sells wigs for women, offering both synthetic and human hair wig styles in various colors and types.
01 · Traffic
How much traffic Paula Young gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Paula Young drew an estimated 367K visits in September 2026, up 12% on the month before and up 0% over three months.
- Worldwide#34,906of 4.5M sites · Top 1%
- In United States#11,343of 1.2M sites · Top 1%
- Clothing Accessories, worldwide#210of 85,207 brands · Top 1%
- Clothing Accessories, United States#76of 34,142 brands · Top 1%
367K
estimated visits in September
1 mo ▲ +11.7%4 mo ▲ +0.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Paula Young.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Paula Young holds 1.6 out of 5 on Trustpilot over 173 reviews, 21 of them in the last twelve months: 9% of customers give five stars and 77% one star. That volume places Paula Young in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Hair Product Store Wig Shop Hairdresser
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Paula Young sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Paula Young's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Paula Young in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Paula Young is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Paula Young runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2025 (image, text, video).
Shop Top Rated Wigs🌟Paula Young Wigs1 Oct 2026image
$69+ Ships FreePaula Young Wigs1 Oct 2026image
Ready for a Style Upgrade?✨Paula Young Wigs23 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Silver Star Brands, Inc.verified
Image ad21 Oct 2026Silver Star Brands, Inc.verified
Text ad21 Oct 2026Silver Star Brands, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Paula Young.
The creators who tag @paulayoungwigs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Paula Young competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Paula Young among Clothing Accessories brands. The closest is Wigs.com, then wigsis.com, Wig Outlet, Hairvivi, Nel's Wigs, Best Wig Outlet.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Wigs.comwigs.com | |||||||
| wigsis.comwigsis.com | |||||||
| Wig Outletwigoutlet.com | |||||||
| Hairvivihairvivi.com | |||||||
| Nel's Wigsnelswigs.com | |||||||
| Best Wig Outletbestwigoutlet.com |
07 · Company
The company behind Paula Young.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Paula Young is an e-commerce brand, on a domain registered in August 1996.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 10 Aug 1996
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- paulayoung.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Paula Young
What people ask Google about Paula Young.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Paula Young legit or a scam?
According to Gravity by Benchr, Paula Young is a brand: its website has existed since August 1996, it has 468 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Paula Young reviews: is it worth it?
Customers rate Paula Young 1.6 out of 5 on Trustpilot over 173 reviews, 21 of them in the last twelve months: 9% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Paula Young known for?
Paula Young is a company that sells wigs for women, offering both synthetic and human hair wig styles in various colors and types. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
Does Paula Young have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Paula Young advertises on Facebook and Instagram and on Google, where its offers often run. Check paulayoung.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Paula Young?
Gravity by Benchr records a company, whose domain was registered in 1996. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Paula Young growing?
Yes. Gravity by Benchr estimates about 366,700 visits to paulayoung.com in September 2026, up 12% in a month and up 0% over three months. Paula Young ranks #76 of 34,142 Clothing Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Paula Young's ad budget?
Gravity by Benchr does not publish a spend figure for Paula Young on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands?
Among Clothing Accessories brands in the Gravity by Benchr index, Paula Young ranks #76 of 34,142 by estimated traffic. Its closest competitors on the same market are Wigs.com, wigsis.com, Wig Outlet, Hairvivi, Nel's Wigs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Paula Young.