Brand page · Personal Care · United States

Peep Club Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
peepclub.com·🇺🇸 New York, United States· Shopify·Since 2001

Peep Club: 72.5k visits a month, 292 active Meta ads, Gravity score 633.

Peep Club — Peep Club US is an eye care brand that develops and sells products for dry, tired, sore, and sensitive eyes. The brand offers multi-award winning modern eye care products including heated eye wands, eye sprays, and eye balms. In September 2026 peepclub.com drew an estimated 72.5k visits, up 14% on the month before. It ranks #1,018 of 33,626 Personal Care brands in United States and holds a 4.7 Trustpilot rating over 164 reviews.

peepclub.com@peepclubeyecare 10.7kFacebookLinkedIn 267Trustpilot 4.7Meta Ad Library 292

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
72.5k
+14% vs. August 2026
Instagram followers
10.7k
251 posts · @peepclubeyecare
Trustpilot
4.7
164 reviews · 163 in 12 months
Meta ads
292
active · on Google since 2024
Products
100%
in stock · 23 collections
Rank in United States
#1,018
of 33,626 in Personal Care
LinkedIn
267
followers · 7 employees
Earned media value
€58.4
per month, Instagram

Gravity score

633/ 1000 · 9 of 10 indicators rated
Brand Power556
Momentum705
Performance639

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Peep Club US is an eye care brand that develops and sells products for dry, tired, sore, and sensitive eyes. The brand offers multi-award winning modern eye care products including heated eye wands, eye sprays, and eye balms.

01 · Traffic

How much traffic Peep Club gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Peep Club drew an estimated 72.5k visits in September 2026, up 14% on the month before and up 64% over three months.

  • Worldwide#123,562of 4.5m sites · Top 5%
  • In United States#40,154of 1.2m sites · Top 5%
  • Personal Care, worldwide#6,148of 215,119 brands · Top 5%
  • Personal Care, United States#1,018of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

72.5k

estimated visits in September

1 mo ▲ +13.9%4 mo ▲ +64.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Peep Club.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Peep Club holds 4.7 out of 5 on Trustpilot over 164 reviews, 163 of them in the last twelve months: 74% of customers give five stars and 1% one star. That volume places Peep Club in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotread 20 Oct 2026
4.7TrustScore · 164 reviews · 163 in 12 months
Top 30% review volumeTop 20% rating quality
5 ★74%
4 ★24%
3 ★1%
2 ★0%
1 ★1%

Health and Beauty Shop Cosmetics Store Wellness Center Beauty Product Supplier Cosmetics Industry

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Peep Club sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Peep Club sells on Shopify, 100% of its catalogue in stock. The best seller is Heated Eye Wand™ LED +, at US$120.00, followed by Nickel Free Heated Eye Wand™ LED + and Peep Club Signature Kit Bag.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics39%
Vision Care11%
Apparel & Accessories6%
Travel Organizer Bags6%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care81%
Cosmetic & Toiletry Bags13%
Apparel & Accessories6%

The dominant category places Peep Club in its comparison group.

Prices and ratingsstore data
Average rating
4.15 / 5
Rated products
72% of the catalogue
In stock
100%
Upper price quartile
US$131.25
Currency
USD

05 · Influencers

Who talks about Peep Club.

The creators who tag @peepclubeyecare on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @peepclubeyecare · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Peep Club competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Peep Club among Personal Care brands in United States. The closest is Brandefy, then NAKED SUNDAYS, ELEVARE, Anthony, Shani Darden, Herbivore.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Brandefybrandefyskin.com
NAKED SUNDAYSus.nakedsundays.com
ELEVAREelevarekoreanbeauty-global.com
Anthonyanthony.com
Shani Dardenshanidarden.com
Herbivoreherbivorebotanicals.com
Competitors Gravity finds for Peep Club. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Peep Club with Brandefy

07 · Company

The company behind Peep Club.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Peep Club is a company based in New York, United States, founded in 2020 according to LinkedIn, on a domain registered in August 2001. It employs about 7 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2020, per LinkedIn
Domain registered
3 Aug 2001
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
7 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
peepclub.com · Shopify · USD
Catalogue
23 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Peep Club

What people ask Google about Peep Club.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Peep Club legit or a scam?

According to Gravity by Benchr, Peep Club is a brand based in New York, United States: its website has existed since August 2001, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 10,658 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Peep Club reviews

Customers rate Peep Club 4.7 out of 5 on Trustpilot over 164 reviews, 163 of them in the last twelve months: 74% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Peep Club known for?

Peep Club US is an eye care brand that develops and sells products for dry, tired, sore, and sensitive eyes. The brand offers multi-award winning modern eye care products including heated eye wands, eye sprays, and eye balms. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Peep Club expensive?

Peep Club's best seller, Heated Eye Wand™ LED +, sells US$120.00 on peepclub.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check peepclub.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Peep Club promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Peep Club advertises on Facebook and Instagram and on Google, where its offers often run. Check peepclub.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Peep Club?

Peep Club sells on its own website, peepclub.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Peep Club?

Gravity by Benchr records a company based in New York, United States, founded in 2020 according to LinkedIn, on a domain registered in 2001, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Peep Club growing?

Yes. Gravity by Benchr estimates about 72,500 visits to peepclub.com in September 2026, up 14% in a month and up 64% over three months. Peep Club ranks #1,018 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Peep Club use?

Gravity by Benchr identifies peepclub.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since July 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Peep Club spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Peep Club on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Peep Club ranks #1,018 of 33,626 by estimated traffic. Its closest competitors on the same market are Brandefy, NAKED SUNDAYS, ELEVARE, Anthony and Shani Darden. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Peep Club.