Brand page · Baby Transport · Italy
Peg Perego: 83.8k visits a month, 17 active Meta ads.
Peg Perego — Peg Perego is an Italian childcare products company that sells strollers, baby travel systems, baby chairs and car seats for children 0-12 years. In September 2026 pegperego.com drew an estimated 83.8k visits, down 4% on the month before. It ranks #16 of 165 Baby Transport brands in Italy and holds a 3.2 Trustpilot rating over 31 reviews.
Updated Traffic Sept 2026Meta ads 16 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Peg Perego is an Italian childcare products company that sells strollers, baby travel systems, baby chairs and car seats for children 0-12 years.
01 · Traffic
How much traffic Peg Perego gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Peg Perego drew an estimated 83.8k visits in September 2026, down 4% on the month before and down 16% over three months.
- Worldwide#109,152of 4.5m sites · Top 5%
- In United States#35,629of 1.2m sites · Top 5%
- Baby Transport, worldwide#94of 2,408 brands · Top 5%
- Baby Transport, United States#16of 165 brands · Top 10%
83.8k
estimated visits in September
1 mo ▼ −3.6%4 mo ▼ −16.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Peg Perego.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Peg Perego holds 3.2 out of 5 on Trustpilot over 31 reviews, 12 of them in the last twelve months: 55% of customers give five stars and 42% one star. That volume places Peg Perego in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Baby Store Children's Store Toy Store Children's Toys Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Peg Perego sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Peg Perego's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Peg Perego in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Peg Perego is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Peg Perego runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2025 (image, text, video).
Move Together, Stress LessPeg Perego USA11 Aug 2026image
Adventure Starts with YPSIPeg Perego USA5 Aug 2026image
Built For Busy FamiliesPeg Perego USA5 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026PEG PEREGO S.P.A.verified
Text ad19 Oct 2026PEG PEREGO S.P.A.verified
Text ad19 Oct 2026PEG PEREGO S.P.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Peg Perego.
The creators who tag @pegperegousa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pegperegousa on Instagram, led by Jamie Grayson | CPST & Baby Gear Expert (164k followers, 6.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJamie Grayson | CPST & Baby Gear Expert@thejamiegrayson · 🇺🇸 US | Parenting family Creator | 164k | 6.6% | 1 | Tagged @pegperegousa |
06 · Competitors according to Gravity
Who Peg Perego competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Peg Perego among Baby Transport brands in Italy. The closest is Artsana USA, Inc. (Chicco), then ABC Design, Baby Trend, uppababy.com, cybex-online.com, Cosatto Store.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Artsana USA, Inc. (Chicco)chiccousa.com | |||||||
| ABC Designabc-design.de | |||||||
| Baby Trendbabytrend.com | |||||||
| uppababy.comuppababy.com | |||||||
| cybex-online.comcybex-online.com | |||||||
| Cosatto Storecosatto.com |
07 · Company
The company behind Peg Perego.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Peg Perego is a company based in Italy, founded in 1949 according to LinkedIn, on a domain registered in April 1999. It employs about 197 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
- 🇮🇹 Italy
- Founded
- 1949, per LinkedIn
- Domain registered
- 12 Apr 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 197 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pegperego.com · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Peg Perego
What people ask Google about Peg Perego.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Peg Perego a legit company?
According to Gravity by Benchr, Peg Perego is a brand based in Italy: its website has existed since April 1999, it sells on a Magento store, it employs 197 people on LinkedIn, it has 26,199 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Peg Perego reviews: is it worth it?
Customers rate Peg Perego 3.2 out of 5 on Trustpilot over 31 reviews, 12 of them in the last twelve months: 55% give five stars, 42% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Peg Perego sell?
Peg Perego is an Italian childcare products company that sells strollers, baby travel systems, baby chairs and car seats for children 0-12 years. Gravity by Benchr classifies it under Baby Transport. Source: Gravity by Benchr product classification.
Is there a Peg Perego discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Peg Perego advertises on Facebook and Instagram and on Google, where its offers often run. Check pegperego.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Peg Perego?
Peg Perego sells on its own website, pegperego.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Peg Perego?
Gravity by Benchr records a company based in Italy, founded in 1949 according to LinkedIn, on a domain registered in 1999, with 197 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Peg Perego doing well?
Not at the moment. Gravity by Benchr estimates about 83,800 visits to pegperego.com in September 2026, down 4% in a month and down 16% over three months. Peg Perego ranks #16 of 165 Baby Transport brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Peg Perego use?
Gravity by Benchr identifies pegperego.com as a Magento store. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records.
How much does Peg Perego spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Peg Perego on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby Transport brands in Italy?
Among Baby Transport brands in Italy in the Gravity by Benchr index, Peg Perego ranks #16 of 165 by estimated traffic. Its closest competitors on the same market are Artsana USA, Inc. (Chicco), ABC Design, Baby Trend, uppababy.com and cybex-online.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Peg Perego.