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  5. Pelikan

Brand page · Office Instruments

Pelikan Top 5% worldwide Top 5% in Office Instruments
pelikan.com·Since 1998

Pelikan traffic, ads & competitors 110k visits a month, 1 active Meta ads.

Pelikan — Pelikan is a German company that manufactures writing instruments, school supplies, and creative materials including fountain pens, pencils, markers, and craft products. In September 2026 pelikan.com drew an estimated 110k visits, down 2% on the month before. It ranks #3 of 124 Office Instruments brands.

pelikan.com@pelikan_deutschland 23.6kFacebookLinkedIn 14.4kTrustpilot 3.2Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026

Estimated traffic
110k
−2% vs. August 2026
Instagram followers
23.6k
905 posts · @pelikan_deutschland
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
1
active
Products
—
Data not available
Rank in Germany
#3
of 124 in Office Instruments
LinkedIn
14.4k
followers · 653 employees
Earned media value
€3.6k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Pelikan is a German company that manufactures writing instruments, school supplies, and creative materials including fountain pens, pencils, markers, and craft products.

01 · Traffic

Pelikan website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pelikan drew an estimated 110k visits in September 2026, down 2% on the month before and up 10% over three months.

  • Worldwide#86,604of 4.5m sites · Top 5%
  • In Germany#3,950of 184k sites · Top 5%
  • Office Instruments, worldwide#100of 5,820 brands · Top 5%
  • Office Instruments, Germany#3of 124 brands · Top 5%
Monthly visitssource Sept 2026

110k

estimated visits in September

1 mo ▼ −2.2%4 mo ▲ +10.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Pelikan reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pelikan holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 20 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Art Supply Store Sticker Manufacturer Pen Store Craft Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Pelikan best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Pelikan's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Office Instruments
Office Instruments96%
Hobbies & Creative Arts1%
General Office Supplies0%

The dominant category places Pelikan in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Pelikan influencers

The creators who tag @pelikan_deutschland on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @pelikan_deutschland on Instagram, led by Tobi (12.6k followers, 3.2% engagement).

Influencersaccounts tagging @pelikan_deutschland · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTobi@inky_finger_ · INTLPhotography visual arts Creator12.6k3.2%6Tagged @pelikan_deutschland
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Pelikan competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pelikan among Office Instruments brands. The closest is Kaweco Online-Shop, then Kanwrite, Papermate, sailor.co.jp, LEUCHTTURM1917, Parker.

CompetitorsOffice Instruments · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Kaweco Online-Shopkaweco-pen.com
Kanwritekanwrite.com
Papermatepapermate.com
sailor.co.jpsailor.co.jp
LEUCHTTURM1917leuchtturm1917.de
Parkerparkerpen.com
Competitors Gravity finds for Pelikan. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pelikan with Kaweco Online-Shop

07 · Company

Who is behind Pelikan?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pelikan is an e-commerce brand, founded in 1838 according to LinkedIn, on a domain registered in March 1998. It employs about 653 people.

Legal entityGravity index, Sept 2026
Founded
1838, per LinkedIn
Domain registered
5 Mar 1998
Employees
653 on LinkedIn
DistributionGravity index, Sept 2026
Own store
pelikan.com
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pelikan

What people ask Google about Pelikan.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pelikan a legit company?

According to Gravity by Benchr, Pelikan is a brand: its website has existed since March 1998, it employs 653 people on LinkedIn, it has 23,586 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Pelikan?

Pelikan is a German company that manufactures writing instruments, school supplies, and creative materials including fountain pens, pencils, markers, and craft products. Gravity by Benchr classifies it under Office Instruments. Source: Gravity by Benchr product classification.

Pelikan promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Pelikan advertises on Facebook and Instagram, where its offers often run. Check pelikan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Pelikan?

Gravity by Benchr records a company, founded in 1838 according to LinkedIn, on a domain registered in 1998, with 653 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Pelikan growing?

Yes. Gravity by Benchr estimates about 109,900 visits to pelikan.com in September 2026, down 2% in a month and up 10% over three months. Pelikan ranks #3 of 124 Office Instruments brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Pelikan spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Pelikan on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Office Instruments brands?

Among Office Instruments brands in the Gravity by Benchr index, Pelikan ranks #3 of 124 by estimated traffic. Its closest competitors on the same market are Kaweco Online-Shop, Kanwrite, Papermate, sailor.co.jp and LEUCHTTURM1917. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pelikan.