Brand page · Personal Care · United Kingdom

Perfume Shark Top 5% worldwide Top 5% in United Kingdom Top 5% in Personal Care Top 5% in Personal Care in United Kingdom
perfumeshark.co.uk·🇬🇧 Isle of Man, United Kingdom· Shopify·Since 2019

Perfume Shark: 50.6K visits a month, 178 active Meta ads, Gravity score 581.

Perfume Shark — Perfume Shark is a UK-based online perfume shop that offers alternative fragrances with similar scent notes to designer brands at lower prices. They sell various perfume formats including sprays, oils, candles, and diffusers for both men and women. In September 2026 perfumeshark.co.uk drew an estimated 50.6K visits, down 22% on the month before. It ranks #367 of 8,226 Personal Care brands in United Kingdom and holds a 4.7 Trustpilot rating over 1,413 reviews.

perfumeshark.co.uk@perfumeshark 54.9KFacebookTrustpilot 4.7Meta Ad Library 178

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
50.6K
−22% vs. August 2026
Instagram followers
54.9K
52 posts · @perfumeshark
Trustpilot
4.7
1,413 reviews · 450 in 12 months
Meta ads
178
active · on Google since 2025
Products
96%
in stock · 21 collections
Rank in United Kingdom
#367
of 8,226 in Personal Care
LinkedIn
—
Data not available
Earned media value
€39.8
per month, Instagram

Gravity score

581/ 1000 · 9 of 10 indicators rated
Brand Power617
Momentum485
Performance641

Percentiles within 412 peers: Personal Care brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Perfume Shark is a UK-based online perfume shop that offers alternative fragrances with similar scent notes to designer brands at lower prices. They sell various perfume formats including sprays, oils, candles, and diffusers for both men and women.

01 · Traffic

How much traffic Perfume Shark gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Perfume Shark drew an estimated 50.6K visits in September 2026, down 22% on the month before and down 21% over three months.

  • Worldwide#168,215of 4.5M sites · Top 5%
  • In United Kingdom#8,848of 192K sites · Top 5%
  • Personal Care, worldwide#8,524of 215,119 brands · Top 5%
  • Personal Care, United Kingdom#367of 8,226 brands · Top 5%
Monthly visitssource Sept 2026

50.6K

estimated visits in September

1 mo ▼ −21.8%4 mo ▼ −21.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Perfume Shark.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Perfume Shark holds 4.7 out of 5 on Trustpilot over 1,413 reviews, 450 of them in the last twelve months: 87% of customers give five stars and 5% one star. That volume places Perfume Shark in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.

Trustpilotclaimed page · read 20 Oct 2026
4.7TrustScore · 1,413 reviews · 450 in 12 months
Top 10% review volumeTop 10% rating quality
5 ★87%
4 ★4%
3 ★2%
2 ★2%
1 ★5%

Perfume Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Perfume Shark sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Perfume Shark sells on Shopify, 96% of its catalogue in stock. The best seller is Desert Shadow Aftershave Dupe - With Similar Fragrant Notes to Louis Vuitton Ombre Nomade, at £4.95–£38.00, followed by Dreamer Perfume Dupe - With Similar Fragrant Notes to Imagination by Louis Vuitton and Oud Timber Aftershave Dupe - With Similar Fragrant Notes to Tom Ford Oud Wood.

ProductsCatalogue read Oct 2026
  • #1Desert Shadow Aftershave Dupe - With Similar Fragrant Notes to Louis Vuitton Ombre NomadePerfume Shark£4.95–£38.00In stock
  • #2Dreamer Perfume Dupe - With Similar Fragrant Notes to Imagination by Louis VuittonPerfume Shark£4.95–£38.00In stock
  • #3Oud Timber Aftershave Dupe - With Similar Fragrant Notes to Tom Ford Oud WoodPerfume Shark£4.95–£38.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Cosmetics37%
Home Fragrances0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care82%
Decor18%

The dominant category places Perfume Shark in its comparison group.

Prices and ratingsstore data
Average rating
4.70 / 5
Rated products
30% of the catalogue
In stock
96%
Upper price quartile
US$25.15
Currency
GBP

05 · Influencers

Who talks about Perfume Shark.

The creators who tag @perfumeshark on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @perfumeshark · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Perfume Shark competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Perfume Shark among Personal Care brands in United Kingdom. The closest is AW Scents, then THE SOMERSET TOILETRY CO., BeauFort London, Fragrance & Glamour, Scentish, Nicholas Charles Fragrances.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
AW Scentsawscents.co.uk
THE SOMERSET TOILETRY CO.thesomersettoiletryco.co.uk
BeauFort Londonbeaufortlondon.com
Fragrance & Glamourfragranceandglamour.com
Scentishscentish.co.uk
Nicholas Charles Fragrancesnicholascharles-fragrances.co.uk
Competitors Gravity finds for Perfume Shark. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Perfume Shark with AW Scents

07 · Company

The company behind Perfume Shark.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Perfume Shark is a company based in Isle of Man, United Kingdom, on a domain registered in May 2019.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Isle of Man
Founded
Data not available
Domain registered
20 May 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
perfumeshark.co.uk · Shopify · GBP
Catalogue
21 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Perfume Shark

What people ask Google about Perfume Shark.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Perfume Shark legit or a scam?

According to Gravity by Benchr, Perfume Shark is a brand based in Isle of Man, United Kingdom: its website has existed since May 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 54,948 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Perfume Shark?

Customers rate Perfume Shark 4.7 out of 5 on Trustpilot over 1,413 reviews, 450 of them in the last twelve months: 87% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Perfume Shark sell?

Perfume Shark is a UK-based online perfume shop that offers alternative fragrances with similar scent notes to designer brands at lower prices. They sell various perfume formats including sprays, oils, candles, and diffusers for both men and women. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Perfume Shark expensive?

Perfume Shark's best seller, Desert Shadow Aftershave Dupe - With Similar Fragrant Notes to Louis Vuitton Ombre Nomade, sells from £4.95 to £38.00 on perfumeshark.co.uk. 96% of the catalogue is in stock. Gravity does not track prices daily: check perfumeshark.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Perfume Shark have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Perfume Shark advertises on Facebook and Instagram and on Google, where its offers often run. Check perfumeshark.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Perfume Shark?

Perfume Shark sells on its own website, perfumeshark.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Perfume Shark?

Gravity by Benchr records a company based in Isle of Man, United Kingdom, whose domain was registered in 2019. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Perfume Shark doing well?

Not at the moment. Gravity by Benchr estimates about 50,600 visits to perfumeshark.co.uk in September 2026, down 22% in a month and down 21% over three months. Perfume Shark ranks #367 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Perfume Shark use?

Gravity by Benchr identifies perfumeshark.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Perfume Shark's ad budget?

Gravity by Benchr does not publish a spend figure for Perfume Shark on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Perfume Shark ranks #367 of 8,226 by estimated traffic. Its closest competitors on the same market are AW Scents, THE SOMERSET TOILETRY CO., BeauFort London, Fragrance & Glamour, Scentish. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Perfume Shark.