Brand page · Personal Care · United Kingdom

THE SOMERSET TOILETRY CO. Top 5% worldwide Top 10% in United Kingdom Top 5% in Personal Care Top 10% in Personal Care in United Kingdom
thesomersettoiletryco.co.uk·🇬🇧 Bristol, United Kingdom· Shopify·Since 2013

THE SOMERSET TOILETRY CO.: 39K visits a month, 25 active Meta ads, Gravity score 576.

THE SOMERSET TOILETRY CO. — The Somerset Toiletry Co is a family-run, independent business that designs and manufactures luxury bath and body products, as well as home fragrance items. In September 2026 thesomersettoiletryco.co.uk drew an estimated 39K visits, up 15% on the month before. It ranks #470 of 8,226 Personal Care brands in United Kingdom and holds a 4.5 Trustpilot rating over 251 reviews.

thesomersettoiletryco.co.uk@thesomersettoiletrycompany 20.6KFacebookLinkedIn 2.1KTrustpilot 4.5Meta Ad Library 25

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
39K
+15% vs. August 2026
Instagram followers
20.6K
2,365 posts · @thesomersettoiletrycompany
Trustpilot
4.5
251 reviews · 14 in 12 months
Meta ads
25
active · on Google since 2023
Products
97%
in stock · 48 collections
Rank in United Kingdom
#470
of 8,226 in Personal Care
LinkedIn
2.1K
followers · 50 employees
Earned media value
—
Data not available

Gravity score

576/ 1000 · 8 of 10 indicators rated
Brand Power684
Momentum521
Performance525

Percentiles within 412 peers: Personal Care brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Somerset Toiletry Co is a family-run, independent business that designs and manufactures luxury bath and body products, as well as home fragrance items.

01 · Traffic

How much traffic THE SOMERSET TOILETRY CO. gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

THE SOMERSET TOILETRY CO. drew an estimated 39K visits in September 2026, up 15% on the month before and down 12% over three months.

  • Worldwide#210,267of 4.5M sites · Top 5%
  • In United Kingdom#11,008of 192K sites · Top 10%
  • Personal Care, worldwide#10,713of 215,119 brands · Top 5%
  • Personal Care, United Kingdom#470of 8,226 brands · Top 10%
Monthly visitssource Sept 2026

39K

estimated visits in September

1 mo ▲ +14.8%4 mo ▼ −12.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about THE SOMERSET TOILETRY CO..

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

THE SOMERSET TOILETRY CO. holds 4.5 out of 5 on Trustpilot over 251 reviews, 14 of them in the last twelve months: 88% of customers give five stars and 3% one star. That volume places THE SOMERSET TOILETRY CO. in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 251 reviews · 14 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★88%
4 ★6%
3 ★2%
2 ★2%
1 ★3%

Toiletries Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What THE SOMERSET TOILETRY CO. sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

THE SOMERSET TOILETRY CO. sells on Shopify, 97% of its catalogue in stock. The best seller is Naturally European Sea Kelp and Cedar Perfume Sample 2.5ml, at £0.50, followed by RHS Tomato Leaf Perfume Sample 2.5ml and Naturally European Oak Moss and Vetiver Perfume Sample 2.5ml.

ProductsCatalogue read Oct 2026
  • #1Naturally European Sea Kelp and Cedar Perfume Sample 2.5mlTHE SOMERSET TOILETRY CO.£0.50In stock
  • #2RHS Tomato Leaf Perfume Sample 2.5mlTHE SOMERSET TOILETRY CO.£0.50In stock
  • #3Naturally European Oak Moss and Vetiver Perfume Sample 2.5mlTHE SOMERSET TOILETRY CO.£0.50In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Cosmetics85%
Home Fragrances11%
Hair Accessories1%
Hair Care1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care87%
Decor12%
Clothing Accessories1%
Tote Bags0%
Bathroom Accessories0%

The dominant category places THE SOMERSET TOILETRY CO. in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
73% of the catalogue
In stock
97%
Upper price quartile
US$13.17
Currency
GBP

05 · Influencers

Who talks about THE SOMERSET TOILETRY CO..

The creators who tag @thesomersettoiletrycompany on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thesomersettoiletrycompany on Instagram, led by Cecily’s Ice Cream (19K followers).

Influencersaccounts tagging @thesomersettoiletrycompany · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCecily’s Ice Cream@cecilysicecream_ · 🇬🇧 GBFood cooking nutrition Creator19K—1Tagged @thesomersettoiletrycompany
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who THE SOMERSET TOILETRY CO. competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for THE SOMERSET TOILETRY CO. among Personal Care brands in United Kingdom. The closest is AW Scents, then Fragrance & Glamour, Perfume Shark, Nicholas Charles Fragrances, Pure Nails, Blossom Perfumery.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
AW Scentsawscents.co.uk
Fragrance & Glamourfragranceandglamour.com
Perfume Sharkperfumeshark.co.uk
Nicholas Charles Fragrancesnicholascharles-fragrances.co.uk
Pure Nailspurenails.co.uk
Blossom Perfumeryblossomperfumery.co.uk
Competitors Gravity finds for THE SOMERSET TOILETRY CO.. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare THE SOMERSET TOILETRY CO. with AW Scents

07 · Company

The company behind THE SOMERSET TOILETRY CO..

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

THE SOMERSET TOILETRY CO. is a company based in Bristol, United Kingdom, founded in 1999 according to LinkedIn, on a domain registered in September 2013. It employs about 50 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Bristol
Founded
1999, per LinkedIn
Domain registered
30 Sept 2013
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
50 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thesomersettoiletryco.co.uk · Shopify · GBP
Catalogue
48 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about THE SOMERSET TOILETRY CO.

What people ask Google about THE SOMERSET TOILETRY CO..

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is THE SOMERSET TOILETRY CO. a legit company?

According to Gravity by Benchr, THE SOMERSET TOILETRY CO. is a brand based in Bristol, United Kingdom: its website has existed since September 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 50 people on LinkedIn, it has 20,605 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

THE SOMERSET TOILETRY CO. reviews

Customers rate THE SOMERSET TOILETRY CO. 4.5 out of 5 on Trustpilot over 251 reviews, 14 of them in the last twelve months: 88% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is THE SOMERSET TOILETRY CO.?

The Somerset Toiletry Co is a family-run, independent business that designs and manufactures luxury bath and body products, as well as home fragrance items. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 85% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

THE SOMERSET TOILETRY CO. prices: how much is it?

THE SOMERSET TOILETRY CO.'s best seller, Naturally European Sea Kelp and Cedar Perfume Sample 2.5ml, sells £0.50 on thesomersettoiletryco.co.uk. 97% of the catalogue is in stock. Gravity does not track prices daily: check thesomersettoiletryco.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does THE SOMERSET TOILETRY CO. have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: THE SOMERSET TOILETRY CO. advertises on Facebook and Instagram and on Google, where its offers often run. Check thesomersettoiletryco.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy THE SOMERSET TOILETRY CO.?

THE SOMERSET TOILETRY CO. sells on its own website, thesomersettoiletryco.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns THE SOMERSET TOILETRY CO.?

Gravity by Benchr records a company based in Bristol, United Kingdom, founded in 1999 according to LinkedIn, on a domain registered in 2013, with 50 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is THE SOMERSET TOILETRY CO. growing?

Not at the moment. Gravity by Benchr estimates about 39,000 visits to thesomersettoiletryco.co.uk in September 2026, up 15% in a month and down 12% over three months. THE SOMERSET TOILETRY CO. ranks #470 of 8,226 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does THE SOMERSET TOILETRY CO. use?

Gravity by Benchr identifies thesomersettoiletryco.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is THE SOMERSET TOILETRY CO.'s ad budget?

Gravity by Benchr does not publish a spend figure for THE SOMERSET TOILETRY CO. on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, THE SOMERSET TOILETRY CO. ranks #470 of 8,226 by estimated traffic. Its closest competitors on the same market are AW Scents, Fragrance & Glamour, Perfume Shark, Nicholas Charles Fragrances, Pure Nails. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with THE SOMERSET TOILETRY CO..