Brand page · Lighting

Pilma Top 10% worldwide Top 10% in Lighting
pilma.com· Woocommerce·Since 1999

Pilma: 30.8k visits a month, 44 active Meta ads.

Pilma — Pilma Design Barcelona is a Spanish company that imports and sells furniture, lighting and decoration under its own brand PLM design, as well as famous brands like Kartell, Stua, Bensen, NotoZeus, Foscarini, Flos, Santa & Cole. In September 2026 pilma.com drew an estimated 30.8k visits, down 9% on the month before. It ranks #16 of 221 Lighting brands.

pilma.com@pilma.es 74.9kFacebookLinkedIn 3.4kTrustpilot 2.3Meta Ad Library 44

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
30.8k
−9% vs. August 2026
Instagram followers
74.9k
1,362 posts · @pilma.es
Trustpilot
2.3
6 reviews · 5 in 12 months
Meta ads
44
active · on Google since 2023
Products
—
Data not available
Rank in Spain
#16
of 221 in Lighting
LinkedIn
3.4k
followers · 43 employees
Earned media value
€176.6
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Pilma Design Barcelona is a Spanish company that imports and sells furniture, lighting and decoration under its own brand PLM design, as well as famous brands like Kartell, Stua, Bensen, NotoZeus, Foscarini, Flos, Santa & Cole.

01 · Traffic

How much traffic Pilma gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pilma drew an estimated 30.8k visits in September 2026, down 9% on the month before and down 30% over three months.

  • Worldwide#257,117of 4.5m sites · Top 10%
  • In Spain#4,785of 115k sites · Top 5%
  • Lighting, worldwide#1,391of 25,385 brands · Top 10%
  • Lighting, Spain#16of 221 brands · Top 10%
Monthly visitssource Sept 2026

30.8k

estimated visits in September

1 mo ▼ −8.7%4 mo ▼ −29.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Pilma.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pilma holds 2.3 out of 5 on Trustpilot over 6 reviews, 5 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
2.3TrustScore · 6 reviews · 5 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Website Designer Web designer Living Room Furniture Store Business and IT Consulting Agency SEO Service Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Pilma sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Pilma's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Lighting
Lighting68%
Decor17%
Tables2%

The dominant category places Pilma in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Pilma.

The creators who tag @pilma.es on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @pilma.es on Instagram, led by Arrital España. Cuenta Oficial (33.8k followers, 0.1% engagement).

Influencersaccounts tagging @pilma.es · Instagram
AccountProfileFollowersEngagementTagsRelationship
AArrital España. Cuenta Oficial@arrital_es · 🇪🇸 ESDecoration garden diy Creator33.8k0.1%1Tagged @pilma.es
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Pilma competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pilma among Lighting brands. The closest is grshop.com, then rum21.no, amazingenarah.com, GaleriaLimonka.pl, AMLED, Royal Design.

CompetitorsLighting · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
grshop.comgrshop.com
rum21.norum21.no
amazingenarah.comamazingenarah.com
GaleriaLimonka.plgalerialimonka.pl
AMLEDamled.pl
Royal Designroyaldesign.fi
Competitors Gravity finds for Pilma. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pilma with grshop.com

07 · Company

The company behind Pilma.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pilma is an e-commerce brand, founded in 1930 according to LinkedIn, on a domain registered in October 1999. It employs about 43 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1930, per LinkedIn
Domain registered
18 Oct 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
43 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
pilma.com · Woocommerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pilma

What people ask Google about Pilma.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pilma a legit company?

According to Gravity by Benchr, Pilma is a brand: its website has existed since October 1999, it sells on a Woocommerce store, it employs 43 people on LinkedIn, it has 74,903 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Pilma known for?

Pilma Design Barcelona is a Spanish company that imports and sells furniture, lighting and decoration under its own brand PLM design, as well as famous brands like Kartell, Stua, Bensen, NotoZeus, Foscarini, Flos, Santa & Cole. Gravity by Benchr classifies it under Lighting. Source: Gravity by Benchr product classification.

Does Pilma have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Pilma advertises on Facebook and Instagram and on Google, where its offers often run. Check pilma.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Pilma?

Pilma sells on its own website, pilma.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Pilma?

Gravity by Benchr records a company, founded in 1930 according to LinkedIn, on a domain registered in 1999, with 43 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Pilma growing?

Not at the moment. Gravity by Benchr estimates about 30,800 visits to pilma.com in September 2026, down 9% in a month and down 30% over three months. Pilma ranks #16 of 221 Lighting brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Pilma use?

Gravity by Benchr identifies pilma.com as a Woocommerce store. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records.

What is Pilma's ad budget?

Gravity by Benchr does not publish a spend figure for Pilma on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Lighting brands?

Among Lighting brands in the Gravity by Benchr index, Pilma ranks #16 of 221 by estimated traffic. Its closest competitors on the same market are grshop.com, rum21.no, amazingenarah.com, GaleriaLimonka.pl and AMLED. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pilma.