Brand page · Clothing · France
PIMKIE: 483k visits a month, 282 active Meta ads, Gravity score 523.
PIMKIE — Pimkie is a French ready-to-wear fashion brand that sells women's clothing and accessories, targeting the 18-25 age group with accessible and trendy fashion. In September 2026 pimkie.fr drew an estimated 483k visits, up 2% on the month before. It ranks #15 of 5,763 Clothing brands in France and holds a 1.4 Trustpilot rating over 472 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 129 peers: Clothing brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pimkie is a French ready-to-wear fashion brand that sells women's clothing and accessories, targeting the 18-25 age group with accessible and trendy fashion.
01 · Traffic
How much traffic PIMKIE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PIMKIE drew an estimated 483k visits in September 2026, up 2% on the month before and down 41% over three months.
- Worldwide#25,531of 4.5m sites · Top 1%
- In France#964of 166k sites · Top 1%
- Clothing, worldwide#2,119of 459,295 brands · Top 1%
- Clothing, France#15of 5,763 brands · Top 1%
483k
estimated visits in September
1 mo ▲ +2.3%4 mo ▼ −40.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PIMKIE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PIMKIE holds 1.4 out of 5 on Trustpilot over 472 reviews, 100 of them in the last twelve months: 9% of customers give five stars and 79% one star. That volume places PIMKIE in the top 20% of the 270,321 Trustpilot pages in the Gravity index. On Google, PIMKIE scores 4.0 over 10 reviews.
Men's Clothing Store Women's Clothing Store Clothing Store Streetwear Store Shoe Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PIMKIE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PIMKIE sells on Shopify, 97% of its catalogue in stock. The best seller is T-shirt manches courtes Diddl, at €19.99, followed by Cagoule en maille côtelée and Cagoule en maille côtelée.
#1T-shirt manches courtes DiddlPIMKIE€19.99In stock
#2Cagoule en maille côteléePIMKIE€12.99In stock
#3Cagoule en maille côteléePIMKIE€12.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PIMKIE in its comparison group.
- Average rating
- 4.52 / 5
- Rated products
- 26% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$33.59
- Currency
- EUR
04 · Ads
What PIMKIE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PIMKIE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2025 (image, text, video).
Autumn Lines 🍂Pimkie6 Oct 2026video
Diddl is back !Pimkie6 Oct 2026image
Autumn Lines 🍂Pimkie5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026DIRAMODE SASverified
Text ad20 Oct 2026DIRAMODE SASverified
Text ad20 Oct 2026DIRAMODE SASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about PIMKIE.
The creators who tag @pimkie on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pimkie on Instagram, led by Ayana (11.6k followers, 4.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAyana@ayanabros · 🇮🇱 IL | Fashion style luxury Creator | 11.6k | 4.7% | 5 | Tagged @pimkie |
06 · Competitors according to Gravity
Who PIMKIE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PIMKIE among Clothing brands in France. The closest is pleasefashion.com, then thestorewoerden, Charlotte Russe, The Self Styler, Stop Jeans, Brandy Melville Australia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| pleasefashion.compleasefashion.com | |||||||
| thestorewoerdenthestorewoerden.nl | |||||||
| Charlotte Russecharlotterusse.com | |||||||
| The Self Stylertheselfstyler.com | |||||||
| Stop Jeansstopjeans.com | |||||||
| Brandy Melville Australiaau.brandymelville.com |
07 · Company
The company behind PIMKIE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PIMKIE is a company based in Villeneuve-d'Ascq, France, founded in 1971 according to LinkedIn, on a domain registered in November 1996. It employs about 2,307 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · Villeneuve-d'Ascq
- Founded
- 1971, per LinkedIn
- Domain registered
- 17 Nov 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,307 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pimkie.fr · Shopify · EUR
- Catalogue
- 388 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PIMKIE
What people ask Google about PIMKIE.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PIMKIE legit or a scam?
According to Gravity by Benchr, PIMKIE is a brand based in Villeneuve-d'Ascq, France: its website has existed since November 1996, it sells on a Shopify store, it employs 2,307 people on LinkedIn, it has 1,195,188 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about PIMKIE?
Customers rate PIMKIE 1.4 out of 5 on Trustpilot over 472 reviews, 100 of them in the last twelve months: 9% give five stars, 79% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. On Google, PIMKIE scores 4.0 over 10 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does PIMKIE sell?
Pimkie is a French ready-to-wear fashion brand that sells women's clothing and accessories, targeting the 18-25 age group with accessible and trendy fashion. Gravity by Benchr classifies it under Clothing, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does PIMKIE cost?
PIMKIE's best seller, T-shirt manches courtes Diddl, sells €19.99 on pimkie.fr. 97% of the catalogue is in stock. Gravity does not track prices daily: check pimkie.fr before buying. Source: Gravity by Benchr catalogue reading, October 2026.
PIMKIE promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: PIMKIE advertises on Facebook and Instagram and on Google, where its offers often run. Check pimkie.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy PIMKIE?
PIMKIE sells on its own website, pimkie.fr, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PIMKIE?
Gravity by Benchr records a company based in Villeneuve-d'Ascq, France, founded in 1971 according to LinkedIn, on a domain registered in 1996, with 2,307 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PIMKIE doing well?
Not at the moment. Gravity by Benchr estimates about 483,400 visits to pimkie.fr in September 2026, up 2% in a month and down 41% over three months. PIMKIE ranks #15 of 5,763 Clothing brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PIMKIE use?
Gravity by Benchr identifies pimkie.fr as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does PIMKIE spend on Meta ads?
Gravity by Benchr does not publish a spend figure for PIMKIE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in France?
Among Clothing brands in France in the Gravity by Benchr index, PIMKIE ranks #15 of 5,763 by estimated traffic. Its closest competitors on the same market are pleasefashion.com, thestorewoerden, Charlotte Russe, The Self Styler and Stop Jeans. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PIMKIE.