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Brand page · Health Care · United States

Piping Rock Top 1% worldwide Top 1% in United States Top 1% in Health Care Top 1% in Health Care in United States
pipingrock.com·🇺🇸 Bohemia, United States· Shopify·Since 1998

Piping Rock: 975k visits a month, 13 active Meta ads, Gravity score 425.

Piping Rock — Piping Rock is a health products company that sells vitamins, supplements, essential oils and other health products. In September 2026 pipingrock.com drew an estimated 975k visits, up 3% on the month before. It ranks #31 of 12,108 Health Care brands in United States and holds a 2.4 Trustpilot rating over 2,471 reviews.

pipingrock.com@pipingrockhealth 29.9kFacebookLinkedIn 15.6kTrustpilot 2.4Meta Ad Library 13

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
975k
+3% vs. August 2026
Instagram followers
29.9k
2,453 posts · @pipingrockhealth
Trustpilot
2.4
2,471 reviews · 81 in 12 months
Meta ads
13
active · on Google since 2022
Products
97%
in stock · 261 collections
Rank in United States
#31
of 12,108 in Health Care
LinkedIn
15.6k
followers · 709 employees
Earned media value
€40.9
per month, Instagram

Gravity score

425/ 1000 · 10 of 10 indicators rated
Brand Power482
Momentum423
Performance370

Percentiles within 483 peers: Health Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Piping Rock is a health products company that sells vitamins, supplements, essential oils and other health products.

01 · Traffic

How much traffic Piping Rock gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Piping Rock drew an estimated 975k visits in September 2026, up 3% on the month before and up 5% over three months.

  • Worldwide#14,774of 4.5m sites · Top 1%
  • In United States#4,875of 1.2m sites · Top 1%
  • Health Care, worldwide#194of 105,715 brands · Top 1%
  • Health Care, United States#31of 12,108 brands · Top 1%
Monthly visitssource Sept 2026

975k

estimated visits in September

1 mo ▲ +2.9%4 mo ▲ +4.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Piping Rock.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Piping Rock holds 2.4 out of 5 on Trustpilot over 2,471 reviews, 81 of them in the last twelve months: 32% of customers give five stars and 56% one star. That volume places Piping Rock in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, Piping Rock scores 4.7 over 405 reviews.

Trustpilotread 20 Oct 2026
2.4TrustScore · 2,471 reviews · 81 in 12 months
Top 5% review volume
5 ★32%
4 ★4%
3 ★2%
2 ★5%
1 ★56%

Fitness and Nutrition Service Vitamin and Supplements Store

Google reviewsread 20 Oct 2026
4.7405 reviews on the Google business profile
5 ★78%
4 ★12%
3 ★4%
2 ★1%
1 ★5%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Piping Rock sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Piping Rock sells on Shopify, 97% of its catalogue in stock. The best seller is Melatonin Fast Dissolve, 12 mg, 180 Fast Dissolve Tablets, at US$13.49, followed by Melatonin, 10 mg, 120 Tablets and Oil of Oregano, 4000 mg (per serving), 200 Quick Release Softgels.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition94%
Home Fragrances3%
Cosmetics2%
Pet Vitamins & Supplements0%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care94%
Decor3%
Personal Care2%
Pet Supplies0%
Food Items0%

The dominant category places Piping Rock in its comparison group.

Prices and ratingsstore data
Average rating
4.64 / 5
Rated products
93% of the catalogue
In stock
97%
Upper price quartile
US$24.89
Currency
USD

05 · Influencers

Who talks about Piping Rock.

The creators who tag @pipingrockhealth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @pipingrockhealth · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Piping Rock competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Piping Rock among Health Care brands in United States. The closest is HealthyHey, then Puritan, Nature Made®, dieti-natura.com, natural elements, Swisse.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
HealthyHeyhealthyhey.com
Puritanpuritan.com
Nature Made®naturemade.com
dieti-natura.comdieti-natura.com
natural elementsnaturalelements.de
Swisseswisse.com.au
Competitors Gravity finds for Piping Rock. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Piping Rock with HealthyHey

07 · Company

The company behind Piping Rock.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Piping Rock is a company based in Bohemia, United States, founded in 2011 according to LinkedIn, on a domain registered in January 1998. It employs about 709 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Bohemia
Founded
2011, per LinkedIn
Domain registered
20 Jan 1998
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
709 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
pipingrock.com · Shopify · USD
Catalogue
261 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Piping Rock

What people ask Google about Piping Rock.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Piping Rock a legit company?

According to Gravity by Benchr, Piping Rock is a brand based in Bohemia, United States: its website has existed since January 1998, it sells on a Shopify store, it employs 709 people on LinkedIn, it has 29,906 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Piping Rock reviews: is it worth it?

Customers rate Piping Rock 2.4 out of 5 on Trustpilot over 2,471 reviews, 81 of them in the last twelve months: 32% give five stars, 56% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Piping Rock scores 4.7 over 405 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Piping Rock?

Piping Rock is a health products company that sells vitamins, supplements, essential oils and other health products. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 94% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Piping Rock expensive?

Piping Rock's best seller, Melatonin Fast Dissolve, 12 mg, 180 Fast Dissolve Tablets, sells US$13.49 on pipingrock.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check pipingrock.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Piping Rock discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Piping Rock advertises on Facebook and Instagram and on Google, where its offers often run. Check pipingrock.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Piping Rock?

Piping Rock sells on its own website, pipingrock.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Piping Rock?

Gravity by Benchr records a company based in Bohemia, United States, founded in 2011 according to LinkedIn, on a domain registered in 1998, with 709 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Piping Rock growing?

Yes. Gravity by Benchr estimates about 975,300 visits to pipingrock.com in September 2026, up 3% in a month and up 5% over three months. Piping Rock ranks #31 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Piping Rock use?

Gravity by Benchr identifies pipingrock.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Piping Rock spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Piping Rock on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in United States?

Among Health Care brands in United States in the Gravity by Benchr index, Piping Rock ranks #31 of 12,108 by estimated traffic. Its closest competitors on the same market are HealthyHey, Puritan, Nature Made®, dieti-natura.com and natural elements. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Piping Rock.