Brand page · Hobbies & Creative Arts · Netherlands
pipoos traffic, ads & competitors 280k visits a month, 52 active Meta ads, Gravity score 588.
pipoos — Pipoos is a Dutch retail chain for hobby items that sells DIY materials and creative supplies for various crafts including jewelry making, model building, paper crafts, and more. In September 2026 pipoos.com drew an estimated 280k visits, down 3% on the month before. It ranks #7 of 1,179 Hobbies & Creative Arts brands in the Netherlands and holds a 3.1 Trustpilot rating over 24 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 33 peers: Hobbies & Creative Arts brands in the Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pipoos is a Dutch retail chain for hobby items that sells DIY materials and creative supplies for various crafts including jewelry making, model building, paper crafts, and more.
01 · Traffic
pipoos website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
pipoos drew an estimated 280k visits in September 2026, down 3% on the month before and up 23% over three months.
- Worldwide#39,648of 4.5m sites · Top 1%
- In Netherlands#503of 78.6k sites · Top 1%
- Hobbies & Creative Arts, worldwide#501of 136,278 brands · Top 1%
- Hobbies & Creative Arts, Netherlands#7of 1,179 brands · Top 1%
280k
estimated visits in September
1 mo ▼ −2.9%4 mo ▲ +23.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
pipoos reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
pipoos holds 3.1 out of 5 on Trustpilot over 24 reviews, 8 of them in the last twelve months: 46% of customers give five stars and 38% one star. That volume places pipoos in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Children's Store Gift Shop Children's Toys Store Toy Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
pipoos best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
pipoos sells on Shopify, 93% of its catalogue in stock. The best seller is Amsterdam acrylverf set - 18 tubes van 120 ml, at €84.99, followed by Puzzelboek - Murdoku 2 - Terug in de tijd and Pipoos giftcard.
#1Amsterdam acrylverf set - 18 tubes van 120 mlpipoos€84.99In stock
#2Puzzelboek - Murdoku 2 - Terug in de tijdpipoos€19.99In stock
#3Pipoos giftcardpipoos€5.00–€100.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places pipoos in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$8.95
- Currency
- EUR
04 · Ads
pipoos ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
pipoos runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Alles voor jouw surprise bij pipoospipoos7 Oct 2026video
Alles voor jouw surprise bij pipoospipoos7 Oct 2026image
Alles voor jouw surprise bij pipoospipoos7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Popov B.V.verified
Text ad20 Oct 2026Popov B.V.verified
Text ad20 Oct 2026Popov B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
pipoos influencers
The creators who tag @pipooshobby on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pipooshobby on Instagram, led by Crochet CroChey (68k followers, 9.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCrochet CroChey@crochet_crochey · INTL | Decoration garden diy Creator | 68k | 9.7% | 3 | Tagged @pipooshobby |
06 · Competitors according to Gravity
pipoos competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for pipoos among Hobbies & Creative Arts brands in the Netherlands. The closest is Baker Ross, then CraftOnline, idee-shop.com, riotstores.com.au, Skapamer, Craftmate.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Baker Rossbakerross.co.uk | |||||||
| CraftOnlinecraftonline.com.au | |||||||
| idee-shop.comidee-shop.com | |||||||
| riotstores.com.auriotstores.com.au | |||||||
| Skapamerskapamer.se | |||||||
| Craftmatecraftmate.in |
07 · Company
Who is behind pipoos?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
pipoos is a company based in Netherlands, founded in 1992 according to LinkedIn, on a domain registered in August 2000. It employs about 118 people.
- Entity country
- 🇳🇱 Netherlands
- Founded
- 1992, per LinkedIn
- Domain registered
- 16 Aug 2000
- Employees
- 118 on LinkedIn
- Own store
- pipoos.com · Shopify · EUR
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about pipoos
What people ask Google about pipoos.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is pipoos a legit company?
According to Gravity by Benchr, pipoos is a brand based in the Netherlands: its website has existed since August 2000, it sells on a Shopify store, it employs 118 people on LinkedIn, it has 20,785 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about pipoos?
Customers rate pipoos 3.1 out of 5 on Trustpilot over 24 reviews, 8 of them in the last twelve months: 46% give five stars, 38% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is pipoos known for?
Pipoos is a Dutch retail chain for hobby items that sells DIY materials and creative supplies for various crafts including jewelry making, model building, paper crafts, and more. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does pipoos cost?
pipoos' best seller, Amsterdam acrylverf set - 18 tubes van 120 ml, sells €84.99 on pipoos.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check pipoos.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
pipoos promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: pipoos advertises on Facebook and Instagram and on Google, where its offers often run. Check pipoos.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy pipoos?
pipoos sells on its own website, pipoos.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind pipoos?
Gravity by Benchr records a company based in Netherlands, founded in 1992 according to LinkedIn, on a domain registered in 2000, with 118 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is pipoos growing?
Yes. Gravity by Benchr estimates about 280,200 visits to pipoos.com in September 2026, down 3% in a month and up 23% over three months. pipoos ranks #7 of 1,179 Hobbies & Creative Arts brands in the Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does pipoos use?
Gravity by Benchr identifies pipoos.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does pipoos spend on Meta ads?
Gravity by Benchr does not publish a spend figure for pipoos on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands in the Netherlands?
Among Hobbies & Creative Arts brands in the Netherlands in the Gravity by Benchr index, pipoos ranks #7 of 1,179 by estimated traffic. Its closest competitors on the same market are Baker Ross, CraftOnline, idee-shop.com, riotstores.com.au and Skapamer. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with pipoos.