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- Plant People
Brand page · Health Care · United States
Plant People traffic, ads & competitors 101k visits a month, 102 active Meta ads, Gravity score 492.
Plant People — Plant People is a wellness brand that sells doctor-formulated plant-based gummies and chews with functional ingredients, designed to support sleep, stress, focus and overall health without artificial additives or sugar. In September 2026 plantpeople.co drew an estimated 101k visits, up 10% on the month before. It ranks #453 of 12,108 Health Care brands in the United States and holds a 2.2 Trustpilot rating over 12 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 483 peers: Health Care brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Plant People is a wellness brand that sells doctor-formulated plant-based gummies and chews with functional ingredients, designed to support sleep, stress, focus and overall health without artificial additives or sugar.
01 · Traffic
Plant People website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Plant People drew an estimated 101k visits in September 2026, up 10% on the month before and down 11% over three months.
- Worldwide#92,781of 4.5m sites · Top 5%
- In United States#30,394of 1.2m sites · Top 5%
- Health Care, worldwide#2,303of 105,715 brands · Top 5%
- Health Care, United States#453of 12,108 brands · Top 5%
101k
estimated visits in September
1 mo ▲ +10.2%4 mo ▼ −11.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Plant People reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Plant People holds 2.2 out of 5 on Trustpilot over 12 reviews, 10 of them in the last twelve months: 8% of customers give five stars and 83% one star.
Vitamin and Supplements Store Wellness Program Herbalist Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Plant People best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Plant People sells on Shopify, 93% of its catalogue in stock. The best seller is Wonder Sleep Mushroom Gummies, at US$34.99, followed by Wonder Day Mushroom Multi Gummies and Wonder Calm Stress & Balance Gummies.
#1Wonder Sleep Mushroom GummiesPlant PeopleUS$34.99In stock
#2Wonder Day Mushroom Multi GummiesPlant PeopleUS$29.99–US$44.99In stock
#3Wonder Calm Stress & Balance GummiesPlant PeopleUS$34.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Plant People in its comparison group.
- Average rating
- 4.58 / 5
- Rated products
- 79% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$37.99
- Currency
- USD
04 · Ads
Plant People ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Plant People runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since September 2022 (image, text, video).
Save 52% on the #1 Clinician Backed Sleep GummyPlant People6 Oct 2026video
NEW Wonder Happy Mood Support GummiesPlant People6 Oct 2026image
Save 52% on the #1 Clinician Backed Sleep GummyPlant People6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Plant People Incverified
Text ad20 Oct 2026Plant People Incverified
Text ad20 Oct 2026Plant People Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Plant People influencers
The creators who tag @plantpeople on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @plantpeople on Instagram, led by THE ELK (24k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTHE ELK@theelknyc · 🇺🇸 US | Food cooking nutrition Creator | 24k | 0.3% | 3 | Tagged @plantpeople |
06 · Competitors according to Gravity
Plant People competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Plant People among Health Care brands in the United States. The closest is Bounce Nutrition, then Pine Park, MuscleTech, Pink Stork, Kine Industries LLC, TryArro.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bounce Nutritionbouncenutrition.com | |||||||
| Pine Parkpinepark.shop | |||||||
| MuscleTechmuscletech.com | |||||||
| Pink Storkpinkstork.com | |||||||
| Kine Industries LLCgetkine.com | |||||||
| TryArrotrymeloair.com |
07 · Company
Who is behind Plant People?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Plant People is a company based in Austin, United States, founded in 2017 according to LinkedIn, on a domain registered in August 2017. It employs about 56 people and is listed at early_stage_venture stage.
- Entity country
- 🇺🇸 United States · Austin
- Founded
- 2017, per LinkedIn
- Domain registered
- 5 Aug 2017
- Status
- Operating
- Employees
- 56 on LinkedIn · 11-50
- Funding stage
- Early stage venture · last deal: series a
- Own store
- plantpeople.co · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Plant People
What people ask Google about Plant People.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Plant People legit?
According to Gravity by Benchr, Plant People is a brand based in Austin, United States: its website has existed since August 2017, it sells on a Shopify store, it employs 56 people on LinkedIn, it has 83,546 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Plant People?
Customers rate Plant People 2.2 out of 5 on Trustpilot over 12 reviews, 10 of them in the last twelve months: 8% give five stars, 83% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Plant People?
Plant People is a wellness brand that sells doctor-formulated plant-based gummies and chews with functional ingredients, designed to support sleep, stress, focus and overall health without artificial additives or sugar. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Plant People expensive?
Plant People's best seller, Wonder Sleep Mushroom Gummies, sells US$34.99 on plantpeople.co. 93% of the catalogue is in stock. Gravity does not track prices daily: check plantpeople.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Plant People promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Plant People advertises on Facebook and Instagram and on Google, where its offers often run. Check plantpeople.co for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Plant People?
Plant People sells on its own website, plantpeople.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Plant People?
Gravity by Benchr records a company based in Austin, United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 56 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Plant People doing well?
Not at the moment. Gravity by Benchr estimates about 101,200 visits to plantpeople.co in September 2026, up 10% in a month and down 11% over three months. Plant People ranks #453 of 12,108 Health Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Plant People use?
Gravity by Benchr identifies plantpeople.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Plant People spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Plant People on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in the United States?
Among Health Care brands in the United States in the Gravity by Benchr index, Plant People ranks #453 of 12,108 by estimated traffic. Its closest competitors on the same market are Bounce Nutrition, Pine Park, MuscleTech, Pink Stork and Kine Industries LLC. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Plant People.