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- Platypus Shoes
Brand page · Shoes · Australia
Platypus Shoes traffic, ads & competitors 1.1m visits a month, 42 active Meta ads.
Platypus Shoes — Platypus Shoes is a shoe retail chain that offers an extensive collection of iconic global brands in footwear and apparel, allowing customers to create their own personal style. In September 2026 platypusshoes.com.au drew an estimated 1.1m visits, down 29% on the month before. It ranks #4 of 1,268 Shoes brands in Australia and holds a 2.5 Trustpilot rating over 95 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Platypus Shoes is a shoe retail chain that offers an extensive collection of iconic global brands in footwear and apparel, allowing customers to create their own personal style.
01 · Traffic
Platypus Shoes website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Platypus Shoes drew an estimated 1.1m visits in September 2026, down 29% on the month before and down 29% over three months.
- Worldwide#10,410of 4.5m sites · Top 1%
- In Australia#195of 105k sites · Top 1%
- Shoes, worldwide#217of 46,962 brands · Top 1%
- Shoes, Australia#4of 1,268 brands · Top 1%
1.1m
estimated visits in September
1 mo ▼ −28.9%4 mo ▼ −29.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Platypus Shoes reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Platypus Shoes holds 2.5 out of 5 on Trustpilot over 95 reviews, 27 of them in the last twelve months: 19% of customers give five stars and 77% one star. That volume places Platypus Shoes in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Shoe Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Platypus Shoes best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Platypus Shoes's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Platypus Shoes in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Platypus Shoes ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Platypus Shoes runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2022 (image, text, video).
Now Serving 740'sPlatypus Shoes13 Oct 2026video
Now Serving 2010sPlatypus Shoes13 Oct 2026video
Shop New Balance at Platypus.Platypus Shoes13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026PLATYPUS SHOES (AUSTRALIA) PTY LTDverified
Text ad19 Oct 2026PLATYPUS SHOES (AUSTRALIA) PTY LTDverified
Text ad19 Oct 2026PLATYPUS SHOES (AUSTRALIA) PTY LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Platypus Shoes influencers
The creators who tag @platypus_sneakers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @platypus_sneakers on Instagram, led by Public Library PR (12.3k followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPublic Library PR@publiclibrarypr · 🇳🇿 NZ | Cinema series pop culture Creator | 12.3k | 0.4% | 3 | Tagged @platypus_sneakers |
06 · Competitors according to Gravity
Platypus Shoes competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Platypus Shoes among Shoes brands in Australia. The closest is Melissa, then PALLADIUM, Skechers, plutosport.fr, Allbirds, Clarks.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Melissamelissa.com.br | |||||||
| PALLADIUMpalladiumboots.com | |||||||
| Skechersskechers.pl | |||||||
| plutosport.frplutosport.fr | |||||||
| Allbirdsallbirds.com | |||||||
| Clarksclarks.com.au |
07 · Company
Who is behind Platypus Shoes?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Platypus Shoes is a company based in Australia. It employs about 700 people.
- Entity country
- 🇦🇺 Australia
- Employees
- 700 on LinkedIn
- Own store
- platypusshoes.com.au
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Platypus Shoes
What people ask Google about Platypus Shoes.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Platypus Shoes legit or a scam?
According to Gravity by Benchr, Platypus Shoes is a brand based in Australia: it employs 700 people on LinkedIn, it has 218,229 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Platypus Shoes reviews
Customers rate Platypus Shoes 2.5 out of 5 on Trustpilot over 95 reviews, 27 of them in the last twelve months: 19% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Platypus Shoes sell?
Platypus Shoes is a shoe retail chain that offers an extensive collection of iconic global brands in footwear and apparel, allowing customers to create their own personal style. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Platypus Shoes promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Platypus Shoes advertises on Facebook and Instagram and on Google, where its offers often run. Check platypusshoes.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Platypus Shoes?
Gravity by Benchr records a company based in Australia, with 700 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Platypus Shoes doing well?
Not at the moment. Gravity by Benchr estimates about 1,080,000 visits to platypusshoes.com.au in September 2026, down 29% in a month and down 29% over three months. Platypus Shoes ranks #4 of 1,268 Shoes brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Platypus Shoes spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Platypus Shoes on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Australia?
Among Shoes brands in Australia in the Gravity by Benchr index, Platypus Shoes ranks #4 of 1,268 by estimated traffic. Its closest competitors on the same market are Melissa, PALLADIUM, Skechers, plutosport.fr and Allbirds. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Platypus Shoes.