Brand page · Decor · United States
Plow & Hearth: 246K visits a month, 54 active Meta ads, Gravity score 489.
Plow & Hearth — Plow & Hearth is a retailer of products for home, hearth, yard and garden, offering indoor and outdoor décor, furniture, rugs, garden accents, fireplace accessories and more. In September 2026 plowhearth.com drew an estimated 246K visits, up 14% on the month before. It ranks #119 of 42,373 Decor brands in United States and holds a 2.1 Trustpilot rating over 50 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Plow & Hearth is a retailer of products for home, hearth, yard and garden, offering indoor and outdoor décor, furniture, rugs, garden accents, fireplace accessories and more.
01 · Traffic
How much traffic Plow & Hearth gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Plow & Hearth drew an estimated 246K visits in September 2026, up 14% on the month before and up 8% over three months.
- Worldwide#44,031of 4.5M sites · Top 1%
- In United States#14,380of 1.2M sites · Top 5%
- Decor, worldwide#686of 185,686 brands · Top 1%
- Decor, United States#119of 42,373 brands · Top 1%
246K
estimated visits in September
1 mo ▲ +14.4%4 mo ▲ +7.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Plow & Hearth.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Plow & Hearth holds 2.1 out of 5 on Trustpilot over 50 reviews, 6 of them in the last twelve months: 10% of customers give five stars and 80% one star. That volume places Plow & Hearth in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Home Goods Store Lighting Store Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Plow & Hearth sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Plow & Hearth sells on Shopify, 100% of its catalogue in stock. The best seller is Fatwood Fire-Starter, 40 lb. Box, at US$89.95, followed by Fatwood Fire-Starter, 25 lb. Box and Fatwood Fire-Starter, 10 lb. Box.
#1Fatwood Fire-Starter, 40 lb. BoxPlow & HearthUS$89.95In stock
#2Fatwood Fire-Starter, 25 lb. BoxPlow & HearthUS$59.95In stock
#3Fatwood Fire-Starter, 10 lb. BoxPlow & HearthUS$24.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Plow & Hearth in its comparison group.
- Average rating
- 4.73 / 5
- Rated products
- 9% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$110.00
- Currency
- USD
04 · Ads
What Plow & Hearth is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Plow & Hearth runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2022 (image, text, video).
Our Second Ornament Reveal Is Right on Schedule 🚂 Week two of our reveal brings a little pewter train to the tree. Hang it as the first piePlow & Hearth8 Oct 2026image
Shop Unique Gifts NowPlow & Hearth8 Oct 2026image
Plow & HearthPlow & Hearth7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Plow & Hearth, Inc.verified
Text ad20 Oct 2026Plow & Hearth, Inc.verified
Text ad20 Oct 2026Plow & Hearth, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Plow & Hearth.
The creators who tag @plowandhearth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @plowandhearth on Instagram, led by Karey + Justin | Home Build | Home Design | Home Life (145K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKarey + Justin | Home Build | Home Design | Home Life@ourforevertnfarmhouse · 🇺🇸 US | Decoration garden diy Creator | 145K | 0.1% | 1 | Tagged @plowandhearth |
06 · Competitors according to Gravity
Who Plow & Hearth competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Plow & Hearth among Decor brands in United States. The closest is Provincial, then Collections Etc, At Home Group, Pier 1, Frontgate, Magnolia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Provincialprovincialhomeliving.com.au | |||||||
| Collections Etccollectionsetc.com | |||||||
| At Home Groupathome.com | |||||||
| Pier 1pier1.com | |||||||
| Frontgatefrontgate.com | |||||||
| Magnoliamagnolia.com |
07 · Company
The company behind Plow & Hearth.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Plow & Hearth is a company based in Madison, United States, founded in 1980 according to LinkedIn, on a domain registered in February 1996. It employs about 214 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Madison
- Founded
- 1980, per LinkedIn
- Domain registered
- 1 Feb 1996
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 214 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- plowhearth.com · Shopify · USD
- Catalogue
- 411 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Plow & Hearth
What people ask Google about Plow & Hearth.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Plow & Hearth legit or a scam?
According to Gravity by Benchr, Plow & Hearth is a brand based in Madison, United States: its website has existed since February 1996, it sells on a Shopify store, it employs 214 people on LinkedIn, it has 26,899 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Plow & Hearth?
Customers rate Plow & Hearth 2.1 out of 5 on Trustpilot over 50 reviews, 6 of them in the last twelve months: 10% give five stars, 80% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Plow & Hearth?
Plow & Hearth is a retailer of products for home, hearth, yard and garden, offering indoor and outdoor décor, furniture, rugs, garden accents, fireplace accessories and more. Gravity by Benchr classifies it under Decor, with Door Mats making up 11% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Plow & Hearth cost?
Plow & Hearth's best seller, Fatwood Fire-Starter, 40 lb. Box, sells US$89.95 on plowhearth.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check plowhearth.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Plow & Hearth have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Plow & Hearth advertises on Facebook and Instagram and on Google, where its offers often run. Check plowhearth.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Plow & Hearth?
Plow & Hearth sells on its own website, plowhearth.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Plow & Hearth?
Gravity by Benchr records a company based in Madison, United States, founded in 1980 according to LinkedIn, on a domain registered in 1996, with 214 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Plow & Hearth doing well?
Yes. Gravity by Benchr estimates about 246,400 visits to plowhearth.com in September 2026, up 14% in a month and up 8% over three months. Plow & Hearth ranks #119 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Plow & Hearth use?
Gravity by Benchr identifies plowhearth.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Plow & Hearth spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Plow & Hearth on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in United States?
Among Decor brands in United States in the Gravity by Benchr index, Plow & Hearth ranks #119 of 42,373 by estimated traffic. Its closest competitors on the same market are Provincial, Collections Etc, At Home Group, Pier 1, Frontgate. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Plow & Hearth.