Brand page · Beverages · United States

Plum Deluxe Tea Top 5% worldwide Top 5% in United States Top 1% in Beverages Top 5% in Beverages in United States
plumdeluxe.com·🇺🇸 PORTLAND, United States· Shopify·Since 2012

Plum Deluxe Tea: 83.6k visits a month, 188 active Meta ads, Gravity score 548.

Plum Deluxe Tea — Plum Deluxe Tea is a gourmet tea brand that manufactures and sells over 150 varieties of loose leaf tea flavors, along with sweets and accessories. They offer a monthly tea subscription service and are based in Portland, Oregon. In September 2026 plumdeluxe.com drew an estimated 83.6k visits, down 44% on the month before. It ranks #189 of 12,385 Beverages brands in United States.

plumdeluxe.com@plumdeluxe 30.6kFacebookLinkedIn 179Trustpilot 3.2Meta Ad Library 188

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
83.6k
−44% vs. August 2026
Instagram followers
30.6k
4,033 posts · @plumdeluxe
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
188
active · on Google since 2022
Products
68%
in stock · 182 collections
Rank in United States
#189
of 12,385 in Beverages
LinkedIn
179
followers · 11 employees
Earned media value
€1.0k
per month, Instagram

Gravity score

548/ 1000 · 10 of 10 indicators rated
Brand Power375
Momentum591
Performance678

Percentiles within 389 peers: Beverages brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Plum Deluxe Tea is a gourmet tea brand that manufactures and sells over 150 varieties of loose leaf tea flavors, along with sweets and accessories. They offer a monthly tea subscription service and are based in Portland, Oregon.

01 · Traffic

How much traffic Plum Deluxe Tea gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Plum Deluxe Tea drew an estimated 83.6k visits in September 2026, down 44% on the month before and down 28% over three months.

  • Worldwide#109,346of 4.5m sites · Top 5%
  • In United States#35,697of 1.2m sites · Top 5%
  • Beverages, worldwide#914of 97,069 brands · Top 1%
  • Beverages, United States#189of 12,385 brands · Top 5%
Monthly visitssource Sept 2026

83.6k

estimated visits in September

1 mo ▼ −43.8%4 mo ▼ −27.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Plum Deluxe Tea.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Plum Deluxe Tea holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 20 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Coffee Store Tea Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Plum Deluxe Tea sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Plum Deluxe Tea sells on Shopify, 68% of its catalogue in stock. The best seller is Creme Brulee Earl Grey Black Tea, at US$8.00–US$28.00, followed by Vanilla Sugar Cookie Herbal Dessert Tea and Blender's Choice.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tea & Infusions65%
Kitchen Tools & Utensils2%
Cooking & Baking Ingredients1%
Food Gift Baskets1%

Share of the catalogue by product family.

Activity mixdominant: Beverages
Beverages85%
Food Items6%
Kitchen & Dining5%
Decor1%
Gift Cards1%

The dominant category places Plum Deluxe Tea in its comparison group.

Prices and ratingsstore data
Average rating
4.83 / 5
Rated products
90% of the catalogue
In stock
68%
Upper price quartile
US$9.00
Currency
USD

05 · Influencers

Who talks about Plum Deluxe Tea.

The creators who tag @plumdeluxe on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @plumdeluxe on Instagram, led by Emmi Cheese USA (50.1k followers, 0.1% engagement).

Influencersaccounts tagging @plumdeluxe · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEmmi Cheese USA@emmicheeseusa · 🇨🇭 CHFood cooking nutrition Creator50.1k0.1%1Tagged @plumdeluxe
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Plum Deluxe Tea competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Plum Deluxe Tea among Beverages brands in United States. The closest is Friday Afternoon, then The Tea House On Los Rios, Numi Tea, Ahmad Tea, Southern Breeze Sweet Tea, Buddha Teas.

CompetitorsBeverages · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Friday Afternoonfridaytea.com
The Tea House On Los Riostheteahouseonlosrios.com
Numi Teanumitea.com
Ahmad Teaahmadteausa.com
Southern Breeze Sweet Teasouthernbreezesweettea.com
Buddha Teasbuddhateas.com
Competitors Gravity finds for Plum Deluxe Tea. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Plum Deluxe Tea with Friday Afternoon

07 · Company

The company behind Plum Deluxe Tea.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Plum Deluxe Tea is a company based in PORTLAND, United States, founded in 2007 according to LinkedIn, on a domain registered in December 2012. It employs about 11 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · PORTLAND
Founded
2007, per LinkedIn
Domain registered
11 Dec 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
11 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
plumdeluxe.com · Shopify · USD
Catalogue
182 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Plum Deluxe Tea

What people ask Google about Plum Deluxe Tea.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Plum Deluxe Tea legit or a scam?

According to Gravity by Benchr, Plum Deluxe Tea is a brand based in PORTLAND, United States: its website has existed since December 2012, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 30,563 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Plum Deluxe Tea sell?

Plum Deluxe Tea is a gourmet tea brand that manufactures and sells over 150 varieties of loose leaf tea flavors, along with sweets and accessories. They offer a monthly tea subscription service and are based in Portland, Oregon. Gravity by Benchr classifies it under Beverages, with Tea & Infusions making up 65% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Plum Deluxe Tea expensive?

Plum Deluxe Tea's best seller, Creme Brulee Earl Grey Black Tea, sells from US$8.00 to US$28.00 on plumdeluxe.com. 68% of the catalogue is in stock. Gravity does not track prices daily: check plumdeluxe.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Plum Deluxe Tea have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Plum Deluxe Tea advertises on Facebook and Instagram and on Google, where its offers often run. Check plumdeluxe.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Plum Deluxe Tea?

Plum Deluxe Tea sells on its own website, plumdeluxe.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Plum Deluxe Tea?

Gravity by Benchr records a company based in PORTLAND, United States, founded in 2007 according to LinkedIn, on a domain registered in 2012, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Plum Deluxe Tea doing well?

Not at the moment. Gravity by Benchr estimates about 83,600 visits to plumdeluxe.com in September 2026, down 44% in a month and down 28% over three months. Plum Deluxe Tea ranks #189 of 12,385 Beverages brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Plum Deluxe Tea use?

Gravity by Benchr identifies plumdeluxe.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Plum Deluxe Tea's ad budget?

Gravity by Benchr does not publish a spend figure for Plum Deluxe Tea on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beverages brands in United States?

Among Beverages brands in United States in the Gravity by Benchr index, Plum Deluxe Tea ranks #189 of 12,385 by estimated traffic. Its closest competitors on the same market are Friday Afternoon, The Tea House On Los Rios, Numi Tea, Ahmad Tea and Southern Breeze Sweet Tea. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Plum Deluxe Tea.