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  5. Popilush

Brand page · Clothing · United States

Popilush Top 1% worldwide Top 1% in the United States Top 1% in Clothing Top 1% in Clothing in the United States
popilush.com·🇺🇸 WILLIAMSBURG, United States· Shopify·Since 2022

Popilush traffic, ads & competitors 479k visits a month, 1,462 active Meta ads, Gravity score 597.

Popilush — Popilush is a women's shapewear line that designs stylish and comfortable apparel featuring built-in shapewear to support curves and help women feel confident. In September 2026 popilush.com drew an estimated 479k visits, down 30% on the month before. It ranks #291 of 97,158 Clothing brands in the United States and holds a 3.9 Trustpilot rating over 3,103 reviews.

popilush.com@popilush 375kYouTube 5.3kFacebookLinkedIn 1.6kTrustpilot 3.9Meta Ad Library 1,462

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
479k
−30% vs. August 2026
Instagram followers
375k
1,594 posts · @popilush
Trustpilot
3.9
3,103 reviews · 735 in 12 months
Meta ads
1,462
active · on Google since 2022
Products
99%
in stock · 334 collections
Rank in the United States
#291
of 97,158 in Clothing
LinkedIn
1.6k
followers · 26 employees
Earned media value
€38.8k
per month, Instagram

Gravity score

597/ 1000 · 10 of 10 indicators rated
Brand Power627
Momentum478
Performance687

Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Popilush is a women's shapewear line that designs stylish and comfortable apparel featuring built-in shapewear to support curves and help women feel confident.

01 · Traffic

Popilush website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Popilush drew an estimated 479k visits in September 2026, down 30% on the month before and down 28% over three months.

  • Worldwide#25,695of 4.5m sites · Top 1%
  • In United States#8,394of 1.2m sites · Top 1%
  • Clothing, worldwide#2,129of 459,295 brands · Top 1%
  • Clothing, United States#291of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

479k

estimated visits in September

1 mo ▼ −29.6%4 mo ▼ −27.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Popilush reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Popilush holds 3.9 out of 5 on Trustpilot over 3,103 reviews, 735 of them in the last twelve months: 60% of customers give five stars and 25% one star. That volume places Popilush in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
3.9TrustScore · 3,103 reviews · 735 in 12 months
Top 5% review volumeTop 40% rating quality
5 ★60%
4 ★6%
3 ★5%
2 ★5%
1 ★25%

Underwear Store Women's Clothing Store Clothing Store Youth Clothing Store Lingerie Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Popilush best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Popilush sells on Shopify, 99% of its catalogue in stock. The best seller is Shapewear Lace Deep-V Neck Bodysuits or Faux Leather Skirts, at US$30.00–US$59.00, followed by Shapewear Soft Modal Sculpting Dresses and Shapewear Off Shoulder Shine Ruched Sculpting Maxi Dress.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lingerie31%
Dresses31%
One-Pieces13%
Clothing Tops5%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing93%
Costumes & Accessories3%
Apparel & Accessories2%
Clothing Accessories1%
Personal Care0%

The dominant category places Popilush in its comparison group.

Prices and ratingsstore data
Average rating
4.62 / 5
Rated products
72% of the catalogue
In stock
99%
Upper price quartile
US$79.00
Currency
USD

05 · Influencers

Popilush influencers

The creators who tag @popilush on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @popilush on Instagram, led by JAMIE RIVERO | Philly Blogger (28.1k followers, 0.6% engagement).

Influencersaccounts tagging @popilush · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJAMIE RIVERO | Philly Blogger@theblondetravelsx0 · 🇺🇸 USTravel tourism exploration Creator28.1k0.6%5Tagged @popilush
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Popilush competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Popilush among Clothing brands in the United States. The closest is HEYSHAPE, then Naked Wardrobe, spanx.com, Shapedly, cfab, Shapermint.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
HEYSHAPEgetheyshape.com
Naked Wardrobenakedwardrobe.com
spanx.comspanx.com
Shapedlyshapedly.com
cfabcfab.com
Shapermintshapermint.com
Competitors Gravity finds for Popilush. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Popilush with HEYSHAPE

07 · Company

Who is behind Popilush?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Popilush is a company based in WILLIAMSBURG, United States, founded in 2022 according to LinkedIn, on a domain registered in January 2022. It employs about 26 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · WILLIAMSBURG
Founded
2022, per LinkedIn
Domain registered
8 Jan 2022
Status
Operating
Employees
26 on LinkedIn
DistributionGravity index, Nov 2026
Own store
popilush.com · Shopify · USD
Catalogue
334 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Popilush

What people ask Google about Popilush.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Popilush legit or a scam?

According to Gravity by Benchr, Popilush is a brand based in WILLIAMSBURG, United States: its website has existed since January 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 26 people on LinkedIn, it has 374,829 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Popilush reviews

Customers rate Popilush 3.9 out of 5 on Trustpilot over 3,103 reviews, 735 of them in the last twelve months: 60% give five stars, 25% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Popilush sell?

Popilush is a women's shapewear line that designs stylish and comfortable apparel featuring built-in shapewear to support curves and help women feel confident. Gravity by Benchr classifies it under Clothing, with Lingerie making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Popilush expensive?

Popilush's best seller, Shapewear Lace Deep-V Neck Bodysuits or Faux Leather Skirts, sells from US$30.00 to US$59.00 on popilush.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check popilush.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Popilush have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Popilush advertises on Facebook and Instagram and on Google, where its offers often run. Check popilush.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Popilush?

Popilush sells on its own website, popilush.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Popilush?

Gravity by Benchr records a company based in WILLIAMSBURG, United States, founded in 2022 according to LinkedIn, on a domain registered in 2022, with 26 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Popilush growing?

Not at the moment. Gravity by Benchr estimates about 479,200 visits to popilush.com in September 2026, down 30% in a month and down 28% over three months. Popilush ranks #291 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Popilush use?

Gravity by Benchr identifies popilush.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Popilush spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Popilush on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United States?

Among Clothing brands in the United States in the Gravity by Benchr index, Popilush ranks #291 of 97,158 by estimated traffic. Its closest competitors on the same market are HEYSHAPE, Naked Wardrobe, spanx.com, Shapedly and cfab. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Popilush.