Brand page · Hobbies & Creative Arts · United States
Premier Yarns: 776K visits a month, 100 active Meta ads, Gravity score 659.
Premier Yarns — Premier Yarns is a major distributor of hand knitting yarns in North America, Canada and Mexico, offering high quality basic and fashion yarns in over 30 yarn lines with accessories. In September 2026 premieryarns.com drew an estimated 776K visits, up 16% on the month before. It ranks #19 of 32,083 Hobbies & Creative Arts brands in United States and holds a 2.7 Trustpilot rating over 14 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 343 peers: Hobbies & Creative Arts brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Premier Yarns is a major distributor of hand knitting yarns in North America, Canada and Mexico, offering high quality basic and fashion yarns in over 30 yarn lines with accessories.
01 · Traffic
How much traffic Premier Yarns gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Premier Yarns drew an estimated 776K visits in September 2026, up 16% on the month before and up 31% over three months.
- Worldwide#17,635of 4.5M sites · Top 1%
- In United States#5,814of 1.2M sites · Top 1%
- Hobbies & Creative Arts, worldwide#152of 136,278 brands · Top 1%
- Hobbies & Creative Arts, United States#19of 32,083 brands · Top 1%
776K
estimated visits in September
1 mo ▲ +16.1%4 mo ▲ +30.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Premier Yarns.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Premier Yarns holds 2.7 out of 5 on Trustpilot over 14 reviews, 8 of them in the last twelve months: 21% of customers give five stars and 57% one star.
Fabric Store Wool Store Yarn Store Hobby Store Fabric Wholesaler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Premier Yarns sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Premier Yarns sells on Shopify, 100% of its catalogue in stock. The best seller is Parfait® Chunky, at US$5.49, followed by Basix® Chenille Brights and Multis and Basix® Worsted Solids.
#1Parfait® ChunkyPremier YarnsUS$5.49In stock
#2Basix® Chenille Brights and MultisPremier YarnsUS$4.99In stock
#3Basix® Worsted SolidsPremier YarnsUS$4.49In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Premier Yarns in its comparison group.
- Average rating
- 4.65 / 5
- Rated products
- 9% of the catalogue
- In stock
- 100%
- Upper price quartile
- Data not available
- Currency
- USD
04 · Ads
What Premier Yarns is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Premier Yarns runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
The Anti-Pilling Yarn CollectionPremier Yarns14 Oct 2026image
Orders $55+ Ship FreePremier Yarns13 Oct 2026video
Orders $55+ Ship FreePremier Yarns13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Premier Yarnsverified
Text ad20 Oct 2026Premier Yarnsverified
Text ad20 Oct 2026Premier Yarnsverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Premier Yarns.
The creators who tag @premieryarns on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @premieryarns on Instagram, led by noelle 💕 (37.5K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| nnoelle 💕@noellescrochetco · 🇺🇸 US | Decoration garden diy Creator | 37.5K | 0.3% | 10 | Tagged @premieryarns |
06 · Competitors according to Gravity
Who Premier Yarns competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Premier Yarns among Hobbies & Creative Arts brands in United States. The closest is Yarn.com, then Lion Brand, FILATI, Knit Picks, Lieblingsgarn, Woolarium.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Yarn.comyarn.com | |||||||
| Lion Brandlionbrand.com | |||||||
| FILATIfilati.cc | |||||||
| Knit Picksknitpicks.com | |||||||
| Lieblingsgarnlieblingsgarn.de | |||||||
| Woolariumwoolarium.com |
07 · Company
The company behind Premier Yarns.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Premier Yarns is a company based in Harrisburg, United States, founded in 2005 according to LinkedIn, on a domain registered in August 2005. It employs about 42 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Harrisburg
- Founded
- 2005, per LinkedIn
- Domain registered
- 22 Aug 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 42 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- premieryarns.com · Shopify · USD
- Catalogue
- 364 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Premier Yarns
What people ask Google about Premier Yarns.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Premier Yarns legit?
According to Gravity by Benchr, Premier Yarns is a brand based in Harrisburg, United States: its website has existed since August 2005, it sells on a Shopify store, it employs 42 people on LinkedIn, it has 123,929 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Premier Yarns?
Customers rate Premier Yarns 2.7 out of 5 on Trustpilot over 14 reviews, 8 of them in the last twelve months: 21% give five stars, 57% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Premier Yarns?
Premier Yarns is a major distributor of hand knitting yarns in North America, Canada and Mexico, offering high quality basic and fashion yarns in over 30 yarn lines with accessories. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Premier Yarns prices: how much is it?
Premier Yarns' best seller, Parfait® Chunky, sells US$5.49 on premieryarns.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check premieryarns.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Premier Yarns have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Premier Yarns advertises on Facebook and Instagram and on Google, where its offers often run. Check premieryarns.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Premier Yarns?
Premier Yarns sells on its own website, premieryarns.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Premier Yarns?
Gravity by Benchr records a company based in Harrisburg, United States, founded in 2005 according to LinkedIn, on a domain registered in 2005, with 42 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Premier Yarns doing well?
Yes. Gravity by Benchr estimates about 775,900 visits to premieryarns.com in September 2026, up 16% in a month and up 31% over three months. Premier Yarns ranks #19 of 32,083 Hobbies & Creative Arts brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Premier Yarns use?
Gravity by Benchr identifies premieryarns.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Premier Yarns' ad budget?
Gravity by Benchr does not publish a spend figure for Premier Yarns on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands in United States?
Among Hobbies & Creative Arts brands in United States in the Gravity by Benchr index, Premier Yarns ranks #19 of 32,083 by estimated traffic. Its closest competitors on the same market are Yarn.com, Lion Brand, FILATI, Knit Picks, Lieblingsgarn. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Premier Yarns.