Brand page · Clothing · United Kingdom

PrivateWhite V.C. Top 1% worldwide Top 1% in United Kingdom Top 1% in Clothing Top 1% in Clothing in United Kingdom
privatewhitevc.com·🇬🇧 Salford, United Kingdom· Shopify·Since 2009

PrivateWhite V.C.: 359K visits a month, 43 active Meta ads, Gravity score 745.

PrivateWhite V.C. — Private White V.C. is a British menswear brand that produces high-quality outerwear garments, all handmade in England with military precision. In September 2026 privatewhitevc.com drew an estimated 359K visits, up 62% on the month before. It ranks #400 of 97,158 Clothing brands in United Kingdom and holds a 3.3 Trustpilot rating over 54 reviews.

privatewhitevc.com@privatewhitevc 149KFacebookLinkedIn 4.1KTrustpilot 3.3Meta Ad Library 43

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
359K
+62% vs. August 2026
Instagram followers
149K
353 posts · @privatewhitevc
Trustpilot
3.3
54 reviews · 6 in 12 months
Meta ads
43
active · on Google since 2025
Products
43%
in stock · 300 collections
Rank in United States
#400
of 97,158 in Clothing
LinkedIn
4.1K
followers · 37 employees
Earned media value
€7.5k
per month, Instagram

Gravity score

745/ 1000 · 10 of 10 indicators rated
Brand Power724
Momentum844
Performance666

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Private White V.C. is a British menswear brand that produces high-quality outerwear garments, all handmade in England with military precision.

01 · Traffic

How much traffic PrivateWhite V.C. gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

PrivateWhite V.C. drew an estimated 359K visits in September 2026, up 62% on the month before and up 199% over three months.

  • Worldwide#32,441of 4.5M sites · Top 1%
  • In United States#10,530of 1.2M sites · Top 1%
  • Clothing, worldwide#2,776of 459,295 brands · Top 1%
  • Clothing, United States#400of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

359K

estimated visits in September

1 mo ▲ +62.0%4 mo ▲ +199.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about PrivateWhite V.C..

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

PrivateWhite V.C. holds 3.3 out of 5 on Trustpilot over 54 reviews, 6 of them in the last twelve months: 52% of customers give five stars and 28% one star. That volume places PrivateWhite V.C. in the top 40 % of the 270,321 Trustpilot pages in the Gravity index. On Google, PrivateWhite V.C. scores 5.0 over 76 reviews.

Trustpilotclaimed page · read 20 Oct 2026
3.3TrustScore · 54 reviews · 6 in 12 months
Top 40% review volume
5 ★52%
4 ★4%
3 ★4%
2 ★13%
1 ★28%

Men's Clothing Store

Google reviewsread 20 Oct 2026
5.076 reviews on the Google business profile
5 ★96%
4 ★1%
3 ★3%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What PrivateWhite V.C. sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

PrivateWhite V.C. sells on Shopify, 43% of its catalogue in stock. The best seller is The Permanent Style Wax Walker - Brown, at £1,095.00, followed by The Permanent Style Donegal Overcoat and The Permanent Style Bridge Coat - Navy.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops33%
Outerwear28%
Clothing6%
Scarves & Shawls4%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing85%
Clothing Accessories12%
Linens & Bedding1%
Tote Bags1%
Garment Bags1%

The dominant category places PrivateWhite V.C. in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
85% of the catalogue
In stock
43%
Upper price quartile
US$1,052.24
Currency
GBP

05 · Influencers

Who talks about PrivateWhite V.C..

The creators who tag @privatewhitevc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @privatewhitevc on Instagram, led by REISS Man (17.5K followers).

Influencersaccounts tagging @privatewhitevc · Instagram
AccountProfileFollowersEngagementTagsRelationship
RREISS Man@reiss.man · 🇬🇧 GBFashion style luxury Creator17.5K—5Tagged @privatewhitevc
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who PrivateWhite V.C. competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for PrivateWhite V.C. among Clothing brands in United Kingdom. The closest is Mackintosh, then belstaff.co.uk, mantoitaly.com, Filson, woolrich.com, barbour.com.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mackintoshmackintosh.com
belstaff.co.ukbelstaff.co.uk
mantoitaly.commantoitaly.com
Filsonfilson.eu
woolrich.comwoolrich.com
barbour.combarbour.com
Competitors Gravity finds for PrivateWhite V.C.. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare PrivateWhite V.C. with Mackintosh

07 · Company

The company behind PrivateWhite V.C..

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

PrivateWhite V.C. is a company based in Salford, United Kingdom, founded in 2010 according to LinkedIn, on a domain registered in October 2009. It employs about 37 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Salford
Founded
2010, per LinkedIn
Domain registered
22 Oct 2009
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
37 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
privatewhitevc.com · Shopify · GBP
Catalogue
300 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about PrivateWhite V.C.

What people ask Google about PrivateWhite V.C..

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is PrivateWhite V.C. a legit company?

According to Gravity by Benchr, PrivateWhite V.C. is a brand based in Salford, United Kingdom: its website has existed since October 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 37 people on LinkedIn, it has 149,371 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

PrivateWhite V.C. reviews: is it worth it?

Customers rate PrivateWhite V.C. 3.3 out of 5 on Trustpilot over 54 reviews, 6 of them in the last twelve months: 52% give five stars, 28% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. On Google, PrivateWhite V.C. scores 5.0 over 76 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is PrivateWhite V.C.?

Private White V.C. is a British menswear brand that produces high-quality outerwear garments, all handmade in England with military precision. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 33% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

PrivateWhite V.C. prices: how much is it?

PrivateWhite V.C.'s best seller, The Permanent Style Wax Walker - Brown, sells £1,095.00 on privatewhitevc.com. 43% of the catalogue is in stock. Gravity does not track prices daily: check privatewhitevc.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a PrivateWhite V.C. discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: PrivateWhite V.C. advertises on Facebook and Instagram and on Google, where its offers often run. Check privatewhitevc.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy PrivateWhite V.C.?

PrivateWhite V.C. sells on its own website, privatewhitevc.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns PrivateWhite V.C.?

Gravity by Benchr records a company based in Salford, United Kingdom, founded in 2010 according to LinkedIn, on a domain registered in 2009, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is PrivateWhite V.C. doing well?

Yes. Gravity by Benchr estimates about 359,300 visits to privatewhitevc.com in September 2026, up 62% in a month and up 199% over three months. PrivateWhite V.C. ranks #400 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does PrivateWhite V.C. use?

Gravity by Benchr identifies privatewhitevc.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does PrivateWhite V.C. spend on Meta ads?

Gravity by Benchr does not publish a spend figure for PrivateWhite V.C. on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, PrivateWhite V.C. ranks #400 of 97,158 by estimated traffic. Its closest competitors on the same market are Mackintosh, belstaff.co.uk, mantoitaly.com, Filson, woolrich.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PrivateWhite V.C..