- Gravity
- Rankings
- Apparel & Accessories
- Shoes
- Public Desire
Brand page · Shoes · United Kingdom
Public Desire traffic, ads & competitors 126k visits a month, 9 active Meta ads, Gravity score 563.
Public Desire — Public Desire is a UK-based brand that sells women's footwear including heels, boots, and other bold shoes, as well as clothing and accessories. The brand focuses on empowering women through statement fashion that blends creativity and confidence. In September 2026 publicdesire.com drew an estimated 126k visits, down 7% on the month before. It ranks #78 of 2,017 Shoes brands in the United Kingdom and holds a 4.6 Trustpilot rating over 6,719 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 96 peers: Shoes brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Public Desire is a UK-based brand that sells women's footwear including heels, boots, and other bold shoes, as well as clothing and accessories. The brand focuses on empowering women through statement fashion that blends creativity and confidence.
01 · Traffic
Public Desire website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Public Desire drew an estimated 126k visits in September 2026, down 7% on the month before and down 28% over three months.
- Worldwide#76,900of 4.5m sites · Top 5%
- In United Kingdom#3,939of 192k sites · Top 5%
- Shoes, worldwide#1,602of 46,962 brands · Top 5%
- Shoes, United Kingdom#78of 2,017 brands · Top 5%
126k
estimated visits in September
1 mo ▼ −6.8%4 mo ▼ −28.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Public Desire reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Public Desire holds 4.6 out of 5 on Trustpilot over 6,719 reviews, 112 of them in the last twelve months: 64% of customers give five stars and 15% one star. That volume places Public Desire in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Shoe Store Clothing Store Women's Clothing Store Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Public Desire best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Public Desire sells on Shopify, 67% of its catalogue in stock. The best seller is Apology Black Pu Knee High Block Heel Boots, at £54.99, followed by Andi Black Knee high Chunky Sole Boots and Juicy Green Terry Towelling Slider Slippers.
#1Apology Black Pu Knee High Block Heel BootsPublic Desire£54.99In stock
#2Andi Black Knee high Chunky Sole BootsPublic Desire£54.99In stock
#3Juicy Green Terry Towelling Slider SlippersPublic Desire£5.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Public Desire in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 37% of the catalogue
- In stock
- 67%
- Upper price quartile
- US$39.69
- Currency
- GBP
04 · Ads
Public Desire ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Public Desire runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
Designed for women who define desirePublic Desire5 Oct 2026video
Designed for women who define desirePublic Desire11 Jul 2026video
Designed for women who define desirePublic Desire10 Jul 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026PUBLIC DESIRE LIMITEDverified
Text ad20 Oct 2026PUBLIC DESIRE LIMITEDverified
Text ad20 Oct 2026PUBLIC DESIRE LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Public Desire influencers
The creators who tag @publicdesire on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @publicdesire on Instagram, led by CelineC💅🏼: Nail Artist (24.3k followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCelineC💅🏼: Nail Artist@nailedbyceline · 🇺🇸 US | Beauty cosmetics skincare Creator | 24.3k | 1.8% | 5 | Tagged @publicdesire |
06 · Competitors according to Gravity
Public Desire competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Public Desire among Shoes brands in the United Kingdom. The closest is ego.co.uk, then CHERY STYLE, Street Style Store, quizclothing.co.uk, officelondon.truworths.co.za, stilettoskop.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ego.co.ukego.co.uk | |||||||
| CHERY STYLEcherystyle.com | |||||||
| Street Style Storestreetstylestore.com | |||||||
| quizclothing.co.ukquizclothing.co.uk | |||||||
| officelondon.truworths.co.zaofficelondon.truworths.co.za | |||||||
| stilettoskop.comstilettoskop.com |
07 · Company
Who is behind Public Desire?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Public Desire is a company based in Manchester, United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in September 2005. It employs about 58 people.
- Entity country
- 🇬🇧 United Kingdom · Manchester
- Founded
- 2014, per LinkedIn
- Domain registered
- 27 Sept 2005
- Status
- Operating
- Employees
- 58 on LinkedIn
- Own store
- publicdesire.com · Shopify · GBP
- Catalogue
- 366 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Public Desire
What people ask Google about Public Desire.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Public Desire legit?
According to Gravity by Benchr, Public Desire is a brand based in Manchester, United Kingdom: its website has existed since September 2005, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 58 people on LinkedIn, it has 1,680,236 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Public Desire?
Customers rate Public Desire 4.6 out of 5 on Trustpilot over 6,719 reviews, 112 of them in the last twelve months: 64% give five stars, 15% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Public Desire sell?
Public Desire is a UK-based brand that sells women's footwear including heels, boots, and other bold shoes, as well as clothing and accessories. The brand focuses on empowering women through statement fashion that blends creativity and confidence. Gravity by Benchr classifies it under Shoes, with Clothing making up 11% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Public Desire prices: how much is it?
Public Desire's best seller, Apology Black Pu Knee High Block Heel Boots, sells £54.99 on publicdesire.com. 67% of the catalogue is in stock. Gravity does not track prices daily: check publicdesire.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Public Desire have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Public Desire advertises on Facebook and Instagram and on Google, where its offers often run. Check publicdesire.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Public Desire?
Public Desire sells on its own website, publicdesire.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Public Desire?
Gravity by Benchr records a company based in Manchester, United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in 2005, with 58 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Public Desire growing?
Not at the moment. Gravity by Benchr estimates about 126,500 visits to publicdesire.com in September 2026, down 7% in a month and down 28% over three months. Public Desire ranks #78 of 2,017 Shoes brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Public Desire use?
Gravity by Benchr identifies publicdesire.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Public Desire spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Public Desire on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in the United Kingdom?
Among Shoes brands in the United Kingdom in the Gravity by Benchr index, Public Desire ranks #78 of 2,017 by estimated traffic. Its closest competitors on the same market are ego.co.uk, CHERY STYLE, Street Style Store, quizclothing.co.uk and officelondon.truworths.co.za. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Public Desire.