Brand page · Linens & Bedding · United States
Pure Parima: 48.4k visits a month, 2 active Meta ads, Gravity score 654.
Pure Parima — Pure Parima is a luxury bedding brand specializing in 100% certified Egyptian cotton products including sheets, duvet covers, towels, and robes. In September 2026 pureparima.com drew an estimated 48.4k visits, up 6% on the month before. It ranks #215 of 5,362 Linens & Bedding brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 193 peers: Linens & Bedding brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pure Parima is a luxury bedding brand specializing in 100% certified Egyptian cotton products including sheets, duvet covers, towels, and robes.
01 · Traffic
How much traffic Pure Parima gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pure Parima drew an estimated 48.4k visits in September 2026, up 6% on the month before and up 14% over three months.
- Worldwide#174,839of 4.5m sites · Top 5%
- In United States#55,951of 1.2m sites · Top 5%
- Linens & Bedding, worldwide#892of 24,680 brands · Top 5%
- Linens & Bedding, United States#215of 5,362 brands · Top 5%
48.4k
estimated visits in September
1 mo ▲ +5.7%4 mo ▲ +14.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pure Parima.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pure Parima holds 4.0 out of 5 on Trustpilot over 3 reviews, 2 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Bedding Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pure Parima sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Pure Parima sells on Shopify, 91% of its catalogue in stock. The best seller is Yalda Sheet Set, at US$140.00–US$280.00, followed by Fabric Swatches & Catalogs and Yalda Pillowcase Set.
#1Yalda Sheet SetPure ParimaUS$140.00–US$280.00In stock
#2Fabric Swatches & CatalogsPure ParimaUS$1.00–US$3.00In stock
#3Yalda Pillowcase SetPure ParimaUS$48.60–US$64.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Pure Parima in its comparison group.
- Average rating
- 4.94 / 5
- Rated products
- 84% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$179.00
- Currency
- USD
04 · Ads
What Pure Parima is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pure Parima runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2021 (image, text, video).
Yalda Duvet Cover SetPure Parima9 May 2026image
The softest & most luxuriousPure Parima6 May 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Zako LLCverified
Text ad21 Oct 2026Zako LLCverified
Text ad21 Oct 2026Zako LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pure Parima.
The creators who tag @pureparima on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pureparima on Instagram, led by Diamond Haye (60.2k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDiamond Haye@diamondhayesinteriors · 🇺🇸 US | Decoration garden diy Creator | 60.2k | 0.9% | 1 | Tagged @pureparima |
06 · Competitors according to Gravity
Who Pure Parima competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pure Parima among Linens & Bedding brands in United States. The closest is Riley, then Sobel Westex, Sierra Dreams, Delara, Red Land Cotton, Purecare.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Rileyrileyhome.com | |||||||
| Sobel Westexsobelathome.com | |||||||
| Sierra Dreamssierradreams.com | |||||||
| Delaradelarahome.com | |||||||
| Red Land Cottonredlandcotton.com | |||||||
| Purecarepurecare.com |
07 · Company
The company behind Pure Parima.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pure Parima is a company based in Mount Laurel, United States, founded in 2007 according to LinkedIn, on a domain registered in March 2018. It employs about 24 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Mount Laurel
- Founded
- 2007, per LinkedIn
- Domain registered
- 13 Mar 2018
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 24 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pureparima.com · Shopify · USD
- Catalogue
- 170 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pure Parima
What people ask Google about Pure Parima.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pure Parima a legit company?
According to Gravity by Benchr, Pure Parima is a brand based in Mount Laurel, United States: its website has existed since March 2018, it sells on a Shopify store, it employs 24 people on LinkedIn, it has 13,311 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Pure Parima?
Pure Parima is a luxury bedding brand specializing in 100% certified Egyptian cotton products including sheets, duvet covers, towels, and robes. Gravity by Benchr classifies it under Linens & Bedding, with Bedding making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Pure Parima prices: how much is it?
Pure Parima's best seller, Yalda Sheet Set, sells from US$140.00 to US$280.00 on pureparima.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check pureparima.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Pure Parima have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Pure Parima advertises on Facebook and Instagram and on Google, where its offers often run. Check pureparima.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Pure Parima?
Pure Parima sells on its own website, pureparima.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Pure Parima?
Gravity by Benchr records a company based in Mount Laurel, United States, founded in 2007 according to LinkedIn, on a domain registered in 2018, with 24 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Pure Parima growing?
Yes. Gravity by Benchr estimates about 48,400 visits to pureparima.com in September 2026, up 6% in a month and up 14% over three months. Pure Parima ranks #215 of 5,362 Linens & Bedding brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Pure Parima use?
Gravity by Benchr identifies pureparima.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Pure Parima's ad budget?
Gravity by Benchr does not publish a spend figure for Pure Parima on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Linens & Bedding brands in United States?
Among Linens & Bedding brands in United States in the Gravity by Benchr index, Pure Parima ranks #215 of 5,362 by estimated traffic. Its closest competitors on the same market are Riley, Sobel Westex, Sierra Dreams, Delara and Red Land Cotton. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pure Parima.