Brand page · Pet Supplies · United Kingdom
Purina UK: 840K visits a month, 323 active Meta ads, Gravity score 713.
Purina UK — Purina UK is a pet care company that provides products and advice for dogs and cats, including food, nutrition guides, and breed-specific care information. In September 2026 purina.co.uk drew an estimated 840K visits, up 5% on the month before. It ranks #3 of 2,422 Pet Supplies brands in United Kingdom and holds a 1.7 Trustpilot rating over 644 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 33 peers: Pet Supplies brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Purina UK is a pet care company that provides products and advice for dogs and cats, including food, nutrition guides, and breed-specific care information.
01 · Traffic
How much traffic Purina UK gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Purina UK drew an estimated 840K visits in September 2026, up 5% on the month before and up 1% over three months.
- Worldwide#16,610of 4.5M sites · Top 1%
- In United Kingdom#667of 192K sites · Top 1%
- Pet Supplies, worldwide#63of 52,845 brands · Top 1%
- Pet Supplies, United Kingdom#3of 2,422 brands · Top 1%
840K
estimated visits in September
1 mo ▲ +4.9%4 mo ▲ +0.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Purina UK.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Purina UK holds 1.7 out of 5 on Trustpilot over 644 reviews, 29 of them in the last twelve months: 6% of customers give five stars and 90% one star. That volume places Purina UK in the top 20 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Purina UK scores 4.9 over 17 reviews.
Pet Store Animal Feed Store Pet Supply Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Purina UK sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Purina UK's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Purina UK in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Purina UK is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Purina UK runs Meta ads on Facebook, Instagram, and has advertised on Google since April 2024 (text, video).
Find Edward Baker at TescoPurina UK & Ireland14 Oct 2026image
Simple things mean a lotPurina UK & Ireland14 Oct 2026video
Try Edward Baker today!Purina UK & Ireland14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Nestle UK LTDverified
Text ad20 Oct 2026Nestle UK LTDverified
Text ad20 Oct 2026Nestle UK LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Purina UK.
The creators who tag @purinauki on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @purinauki on Instagram, led by Anne Twist (2.5M followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAnne Twist@annetwist · 🇬🇧 GB | History culture education Creator | 2.5M | 1.8% | 1 | Tagged @purinauki |
06 · Competitors according to Gravity
Who Purina UK competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Purina UK among Pet Supplies brands in United Kingdom. The closest is Purina ONE, then Proplan, royalcanin.com, Hill, Pedigree, Pooch & Mutt.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Purina ONEpurinaone.ru | |||||||
| Proplanproplan.ru | |||||||
| royalcanin.comroyalcanin.com | |||||||
| Hillhillspet.com | |||||||
| Pedigreepedigree.com | |||||||
| Pooch & Muttpoochandmutt.co.uk |
07 · Company
The company behind Purina UK.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Purina UK is a company based in United Kingdom, on a domain registered in March 2000.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- Data not available
- Domain registered
- 5 Mar 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- purina.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Purina UK
What people ask Google about Purina UK.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Purina UK legit or a scam?
According to Gravity by Benchr, Purina UK is a brand based in United Kingdom: its website has existed since March 2000, it has 17,642 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Purina UK?
Customers rate Purina UK 1.7 out of 5 on Trustpilot over 644 reviews, 29 of them in the last twelve months: 6% give five stars, 90% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, Purina UK scores 4.9 over 17 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Purina UK sell?
Purina UK is a pet care company that provides products and advice for dogs and cats, including food, nutrition guides, and breed-specific care information. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Purina UK promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Purina UK advertises on Facebook and Instagram and on Google, where its offers often run. Check purina.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Purina UK?
Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 2000. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Purina UK growing?
Yes. Gravity by Benchr estimates about 839,700 visits to purina.co.uk in September 2026, up 5% in a month and up 1% over three months. Purina UK ranks #3 of 2,422 Pet Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Purina UK spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Purina UK on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in United Kingdom?
Among Pet Supplies brands in United Kingdom in the Gravity by Benchr index, Purina UK ranks #3 of 2,422 by estimated traffic. Its closest competitors on the same market are Purina ONE, Proplan, royalcanin.com, Hill, Pedigree. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Purina UK.