Brand page · Kitchen & Dining · India
Rasoi Shop: 212k visits a month, 164 active Meta ads, Gravity score 549.
Rasoi Shop — Rasoi Shop is an Indian omni-channel kitchenware retailer that sells cookware, crockery, and kitchen appliances from over 100 brands, including their own SOFTEL brand. In September 2026 rasoishop.com drew an estimated 212k visits, down 33% on the month before. It ranks #31 of 1,130 Kitchen & Dining brands in India and holds a 3.1 Trustpilot rating over 78 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 74 peers: Kitchen & Dining brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Rasoi Shop is an Indian omni-channel kitchenware retailer that sells cookware, crockery, and kitchen appliances from over 100 brands, including their own SOFTEL brand.
01 · Traffic
How much traffic Rasoi Shop gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Rasoi Shop drew an estimated 212k visits in September 2026, down 33% on the month before and down 19% over three months.
- Worldwide#50,019of 4.5m sites · Top 5%
- In India#2,585of 164k sites · Top 5%
- Kitchen & Dining, worldwide#1,057of 145,612 brands · Top 1%
- Kitchen & Dining, India#31of 1,130 brands · Top 5%
212k
estimated visits in September
1 mo ▼ −33.3%4 mo ▼ −19.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Rasoi Shop.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Rasoi Shop holds 3.1 out of 5 on Trustpilot over 78 reviews, 14 of them in the last twelve months: 74% of customers give five stars and 22% one star. That volume places Rasoi Shop in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Kitchen Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Rasoi Shop sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Rasoi Shop sells on Shopify, 87% of its catalogue in stock. The best seller is Softel Stainless Steel Little Prince 1 Litre Pressure Cooker | Gas & Induction Compatible | Silver, at ₹1,235.00, followed by Softel Multi Grain Millet Mill | Atta Chakki | Stone Based Flour Mill & Masala Grinder for Home | Auto Clean | 7.5–10 Kg and Softel Atta Chakki Domestic Stone Flour Mill Atta Chakki/Ghar Ghanti - SOF0017.
#1Softel Stainless Steel Little Prince 1 Litre Pressure Cooker | Gas & Induction Compatible | SilverRasoi Shop₹1,235.00In stock
#2Softel Multi Grain Millet Mill | Atta Chakki | Stone Based Flour Mill & Masala Grinder for Home | Auto Clean | 7.5–10 KgRasoi Shop₹19,940.00In stock
#3Softel Atta Chakki Domestic Stone Flour Mill Atta Chakki/Ghar Ghanti - SOF0017Rasoi Shop₹14,999.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Rasoi Shop in its comparison group.
- Average rating
- 4.69 / 5
- Rated products
- 35% of the catalogue
- In stock
- 87%
- Upper price quartile
- US$19.19
- Currency
- INR
04 · Ads
What Rasoi Shop is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Rasoi Shop runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2022 (image, text, video).
మిల్ కి వెళ్లడం ఎందుకు… మిల్ నే ఇంటికి తీసుకురాగలిగితే? 😉 Fresh flour, zero tension… smart living start here! 💯 Softel Multi Grain Millet MRasoiShop6 Oct 2026video
कशी वाटली बाळांनो गिरणी?...🤗 Features- ✅ Grinds up to 10 kg/hour ✅ Stone based Grinding - No Maintenance ✅ Make it Fine to Coarse as requirRasoiShop5 Oct 2026video
RasoiShopRasoiShop5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Rasoishop Ventures Private Limitedverified
Text ad20 Oct 2026Rasoishop Ventures Private Limitedverified
Image ad26 Aug 2026Rasoishop Ventures Private Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Rasoi Shop.
The creators who tag @rasoishop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rasoishop on Instagram, led by Manika mishra (335k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MManika mishra@momnbabydiaries · 🇮🇳 IN | Parenting family Creator | 335k | 0.1% | 1 | Tagged @rasoishop |
06 · Competitors according to Gravity
Who Rasoi Shop competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Rasoi Shop among Kitchen & Dining brands in India. The closest is Vinod Cookware, then ttkprestige.com, Wonderchef, Solara, The Indus Valley, Preethi.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Vinod Cookwarevinodcookware.com | |||||||
| ttkprestige.comttkprestige.com | |||||||
| Wonderchefwonderchef.com | |||||||
| Solarasolara.in | |||||||
| The Indus Valleytheindusvalley.in | |||||||
| Preethipreethi.in |
07 · Company
The company behind Rasoi Shop.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Rasoi Shop is a company based in Bhachau, India, founded in 2014 according to LinkedIn, on a domain registered in January 2014. It employs about 23 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇳 India · Bhachau
- Founded
- 2014, per LinkedIn
- Domain registered
- 28 Jan 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 23 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rasoishop.com · Shopify · INR
- Catalogue
- 370 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Rasoi Shop
What people ask Google about Rasoi Shop.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Rasoi Shop legit or a scam?
According to Gravity by Benchr, Rasoi Shop is a brand based in Bhachau, India: its website has existed since January 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 136,645 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Rasoi Shop?
Customers rate Rasoi Shop 3.1 out of 5 on Trustpilot over 78 reviews, 14 of them in the last twelve months: 74% give five stars, 22% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Rasoi Shop sell?
Rasoi Shop is an Indian omni-channel kitchenware retailer that sells cookware, crockery, and kitchen appliances from over 100 brands, including their own SOFTEL brand. Gravity by Benchr classifies it under Kitchen & Dining, with Tableware making up 23% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Rasoi Shop expensive?
Rasoi Shop's best seller, Softel Stainless Steel Little Prince 1 Litre Pressure Cooker | Gas & Induction Compatible | Silver, sells ₹1,235.00 on rasoishop.com. 87% of the catalogue is in stock. Gravity does not track prices daily: check rasoishop.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Rasoi Shop promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Rasoi Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check rasoishop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Rasoi Shop?
Rasoi Shop sells on its own website, rasoishop.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Rasoi Shop?
Gravity by Benchr records a company based in Bhachau, India, founded in 2014 according to LinkedIn, on a domain registered in 2014, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Rasoi Shop doing well?
Not at the moment. Gravity by Benchr estimates about 211,800 visits to rasoishop.com in September 2026, down 33% in a month and down 19% over three months. Rasoi Shop ranks #31 of 1,130 Kitchen & Dining brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Rasoi Shop use?
Gravity by Benchr identifies rasoishop.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Rasoi Shop spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Rasoi Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in India?
Among Kitchen & Dining brands in India in the Gravity by Benchr index, Rasoi Shop ranks #31 of 1,130 by estimated traffic. Its closest competitors on the same market are Vinod Cookware, ttkprestige.com, Wonderchef, Solara and The Indus Valley. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rasoi Shop.