Brand page · Fitness & General Exercise Equipment · United States
REP Fitness: 1.8M visits a month, 1,397 active Meta ads.
REP Fitness — REP Fitness is a home gym and commercial gym equipment supplier that specializes in strength and conditioning exercise equipment. The company sells engineered fitness equipment, apparel, and nutrition products. In September 2026 repfitness.com drew an estimated 1.8M visits, down 18% on the month before. It ranks #3 of 1,967 Fitness & General Exercise Equipment brands in United States and holds a 2.5 Trustpilot rating over 137 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
REP Fitness is a home gym and commercial gym equipment supplier that specializes in strength and conditioning exercise equipment. The company sells engineered fitness equipment, apparel, and nutrition products.
01 · Traffic
How much traffic REP Fitness gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
REP Fitness drew an estimated 1.8M visits in September 2026, down 18% on the month before and up 23% over three months.
- Worldwide#8,990of 4.5M sites · Top 1%
- In United States#2,999of 1.2M sites · Top 1%
- Fitness & General Exercise Equipment, worldwide#6of 11,219 brands · Top 1%
- Fitness & General Exercise Equipment, United States#3of 1,967 brands · Top 1%
1.8M
estimated visits in September
1 mo ▼ −18.4%4 mo ▲ +23.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about REP Fitness.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
REP Fitness holds 2.5 out of 5 on Trustpilot over 137 reviews, 8 of them in the last twelve months: 47% of customers give five stars and 31% one star. That volume places REP Fitness in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Sporting Goods Store Fitness Equipment Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What REP Fitness sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
REP Fitness sells on Shopify, 93% of its catalogue in stock. The best seller is PR-5000 Crossmembers, at US$114.99–US$659.99, followed by Resistance Bands and PR-5000 Rack Uprights.
#1PR-5000 CrossmembersREP FitnessUS$114.99–US$659.99In stock
#2Resistance BandsREP FitnessUS$10.49–US$32.99In stock
#3PR-5000 Rack UprightsREP FitnessUS$182.40–US$1,019.98In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places REP Fitness in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 78% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$249.99
- Currency
- USD
04 · Ads
What REP Fitness is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
REP Fitness runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2023 (image, text, video).
who can relate? 🙋♂️REP Fitness14 Oct 2026video
Nobody hits a PR by accident. That consistency and dedication is made easier when the gym’s already in your garage 💪REP Fitness14 Oct 2026video
Quality-Tested. Built To Last.REP Fitness14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Rep Fitness LLCverified
Text ad20 Oct 2026REP Fitnessverified
Text ad20 Oct 2026Rep Fitness LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about REP Fitness.
The creators who tag @repfitnessequipment on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @repfitnessequipment on Instagram, led by JM Fitness | NASM Personal Trainer (89.6K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJM Fitness | NASM Personal Trainer@juliamerwin · 🇺🇸 US | Fitness sport bodybuilding Creator | 89.6K | 0.8% | 12 | Tagged @repfitnessequipment |
06 · Competitors according to Gravity
Who REP Fitness competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for REP Fitness among Fitness & General Exercise Equipment brands in United States. The closest is Rogue Fitness, then roguecanada.ca, Nike Strength, Force USA, Fringe Sport, Strength Warehouse USA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Rogue Fitnessroguefitness.com | |||||||
| roguecanada.caroguecanada.ca | |||||||
| Nike Strengthnikestrength.com | |||||||
| Force USAforceusa.com | |||||||
| Fringe Sportfringesport.com | |||||||
| Strength Warehouse USAstrengthwarehouseusa.com |
07 · Company
The company behind REP Fitness.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
REP Fitness is a company based in Westminster, United States, founded in 2012 according to LinkedIn, on a domain registered in January 2005. It employs about 206 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Westminster
- Founded
- 2012, per LinkedIn
- Domain registered
- 7 Jan 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 206 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- repfitness.com · Shopify · USD
- Catalogue
- 212 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about REP Fitness
What people ask Google about REP Fitness.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is REP Fitness legit?
According to Gravity by Benchr, REP Fitness is a brand based in Westminster, United States: its website has existed since January 2005, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 206 people on LinkedIn, it has 208,192 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
REP Fitness reviews: is it worth it?
Customers rate REP Fitness 2.5 out of 5 on Trustpilot over 137 reviews, 8 of them in the last twelve months: 47% give five stars, 31% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does REP Fitness sell?
REP Fitness is a home gym and commercial gym equipment supplier that specializes in strength and conditioning exercise equipment. The company sells engineered fitness equipment, apparel, and nutrition products. Gravity by Benchr classifies it under Fitness & General Exercise Equipment, with Fitness & General Exercise Equipment making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does REP Fitness cost?
REP Fitness' best seller, PR-5000 Crossmembers, sells from US$114.99 to US$659.99 on repfitness.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check repfitness.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a REP Fitness discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: REP Fitness advertises on Facebook and Instagram and on Google, where its offers often run. Check repfitness.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy REP Fitness?
REP Fitness sells on its own website, repfitness.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns REP Fitness?
Gravity by Benchr records a company based in Westminster, United States, founded in 2012 according to LinkedIn, on a domain registered in 2005, with 206 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is REP Fitness doing well?
Yes. Gravity by Benchr estimates about 1,806,400 visits to repfitness.com in September 2026, down 18% in a month and up 23% over three months. REP Fitness ranks #3 of 1,967 Fitness & General Exercise Equipment brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does REP Fitness use?
Gravity by Benchr identifies repfitness.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records.
How much does REP Fitness spend on Meta ads?
Gravity by Benchr does not publish a spend figure for REP Fitness on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Fitness & General Exercise Equipment brands in United States?
Among Fitness & General Exercise Equipment brands in United States in the Gravity by Benchr index, REP Fitness ranks #3 of 1,967 by estimated traffic. Its closest competitors on the same market are Rogue Fitness, roguecanada.ca, Nike Strength, Force USA, Fringe Sport. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with REP Fitness.