Brand page · Outdoor Recreation
Ridley Bikes: 193k visits a month, 10 active Meta ads.
Ridley Bikes — Ridley Bikes is a Belgian bicycle brand founded by Jochim Aerts in 1990, originally starting as NV Race productions before becoming his own brand. The company creates bicycles for riders of all levels, with a focus on quality equipment for cycling enthusiasts. In September 2026 ridley-bikes.com drew an estimated 193k visits, down 10% on the month before. It ranks #1 of 213 Outdoor Recreation brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Ridley Bikes is a Belgian bicycle brand founded by Jochim Aerts in 1990, originally starting as NV Race productions before becoming his own brand. The company creates bicycles for riders of all levels, with a focus on quality equipment for cycling enthusiasts.
01 · Traffic
How much traffic Ridley Bikes gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ridley Bikes drew an estimated 193k visits in September 2026, down 10% on the month before and up 6% over three months.
- Worldwide#53,953of 4.5m sites · Top 5%
- In Belgium#261of 36.5k sites · Top 1%
- Outdoor Recreation, worldwide#773of 101,136 brands · Top 1%
- Outdoor Recreation, Belgium#1of 213 brands · Top 1%
193k
estimated visits in September
1 mo ▼ −9.9%4 mo ▲ +6.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ridley Bikes.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ridley Bikes holds 2.9 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Bicycle Store Bike Accessories Store Bicycle Wholesale
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ridley Bikes sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Ridley Bikes's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Ridley Bikes in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Ridley Bikes is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ridley Bikes runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2025 (image, text, video).
Be the first to know!Ridley Bikes2 Oct 2026image
Be the first to know!Ridley Bikes2 Oct 2026image
Be the first to know!Ridley Bikes1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad6 Mar 2026Belgian Cycling Factory NVverified
Text ad6 Mar 2026Belgian Cycling Factory NVverified
Text ad6 Mar 2026Belgian Cycling Factory NVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ridley Bikes.
The creators who tag @ridley_bikes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ridley_bikes on Instagram, led by Daan soete (10.3k followers, 34.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDaan soete@daansoete · 🇳🇱 NL | Automotive mobility Creator | 10.3k | 34.4% | 9 | Tagged @ridley_bikes |
06 · Competitors according to Gravity
Who Ridley Bikes competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ridley Bikes among Outdoor Recreation brands. The closest is cervelo.com, then Factor Bikes, Westbrook Cycles, Specialized Bicycle Components, lapierrebikes.com, vanrysel.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| cervelo.comcervelo.com | |||||||
| Factor Bikesfactorbikes.com | |||||||
| Westbrook Cycleswestbrookcycles.co.uk | |||||||
| Specialized Bicycle Componentsspecialized.com | |||||||
| lapierrebikes.comlapierrebikes.com | |||||||
| vanrysel.comvanrysel.com |
07 · Company
The company behind Ridley Bikes.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ridley Bikes is an e-commerce brand, founded in 1990 according to LinkedIn, on a domain registered in September 2000. It employs about 41 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1990, per LinkedIn
- Domain registered
- 11 Sept 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 41 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ridley-bikes.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ridley Bikes
What people ask Google about Ridley Bikes.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ridley Bikes legit?
According to Gravity by Benchr, Ridley Bikes is a brand: its website has existed since September 2000, its Trustpilot profile is claimed by the brand, it employs 41 people on LinkedIn, it has 155,632 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Ridley Bikes?
Ridley Bikes is a Belgian bicycle brand founded by Jochim Aerts in 1990, originally starting as NV Race productions before becoming his own brand. The company creates bicycles for riders of all levels, with a focus on quality equipment for cycling enthusiasts. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
Ridley Bikes promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Ridley Bikes advertises on Facebook and Instagram and on Google, where its offers often run. Check ridley-bikes.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Ridley Bikes?
Gravity by Benchr records a company, founded in 1990 according to LinkedIn, on a domain registered in 2000, with 41 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Ridley Bikes growing?
Yes. Gravity by Benchr estimates about 193,300 visits to ridley-bikes.com in September 2026, down 10% in a month and up 6% over three months. Ridley Bikes ranks #1 of 213 Outdoor Recreation brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Ridley Bikes' ad budget?
Gravity by Benchr does not publish a spend figure for Ridley Bikes on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands?
Among Outdoor Recreation brands in the Gravity by Benchr index, Ridley Bikes ranks #1 of 213 by estimated traffic. Its closest competitors on the same market are cervelo.com, Factor Bikes, Westbrook Cycles, Specialized Bicycle Components and lapierrebikes.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ridley Bikes.