Brand page · Cameras

Ring Top 1% worldwide Top 1% in Cameras
ring.com· Shopify·Since 1995

Ring: 29.7m visits a month, 449 active Meta ads.

Ring is an e-commerce brand. In September 2026 ring.com drew an estimated 29.7m visits, down 13% on the month before. It ranks #1 of 461 Cameras brands and holds a 1.2 Trustpilot rating over 3,793 reviews.

ring.com@ring 628kYouTube 552kFacebookLinkedIn 81kTrustpilot 1.2Meta Ad Library 449

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
29.7m
−13% vs. August 2026
Instagram followers
628k
2,997 posts · @ring
Trustpilot
1.2
3,793 reviews · 372 in 12 months
Meta ads
449
active · on Google since 2021
Products
—
Data not available
Rank in United States
#1
of 461 in Cameras
LinkedIn
81k
followers · 1,304 employees
Earned media value
€1.6m
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Data not available

01 · Traffic

How much traffic Ring gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ring drew an estimated 29.7m visits in September 2026, down 13% on the month before and down 10% over three months.

  • Worldwide#732of 4.5m sites · Top 1%
  • In United States#313of 1.2m sites · Top 1%
  • Cameras, worldwide#2of 5,953 brands · Top 1%
  • Cameras, United States#1of 461 brands · Top 1%
Monthly visitssource Sept 2026

29.7m

estimated visits in September

1 mo ▼ −13.2%4 mo ▼ −10.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Ring.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ring holds 1.2 out of 5 on Trustpilot over 3,793 reviews, 372 of them in the last twelve months: 12% of customers give five stars and 74% one star. That volume places Ring in the top 5% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.2TrustScore · 3,793 reviews · 372 in 12 months
Top 5% review volume
5 ★12%
4 ★4%
3 ★3%
2 ★7%
1 ★74%

Security Equipment Store Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Ring sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Ring's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Cameras
Cameras77%
Camera & Optic Accessories10%
Communications2%

The dominant category places Ring in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Ring.

The creators who tag @ring on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ring on Instagram, led by SmartThings (17.8k followers, 1.1% engagement).

Influencersaccounts tagging @ring · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSmartThings@smartthings · 🇺🇸 USTech gadgets innovation Creator17.8k1.1%4Tagged @ring
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Ring competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ring among Cameras brands. The closest is arlo.com, then Blink Smart Security, SimpliSafe, ubianet.com, aosu, ezviz.com.

CompetitorsCameras · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
arlo.comarlo.com
Blink Smart Securityblink.com
SimpliSafesimplisafe.com
ubianet.comubianet.com
aosuaosulife.com
ezviz.comezviz.com
Competitors Gravity finds for Ring. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ring with arlo.com

07 · Company

The company behind Ring.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ring is an e-commerce brand, on a domain registered in March 1995. It employs about 1,304 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
20 Mar 1995
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
1,304 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
ring.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ring

What people ask Google about Ring.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ring a legit company?

According to Gravity by Benchr, Ring is a brand: its website has existed since March 1995, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1,304 people on LinkedIn, it has 628,006 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Ring reviews: is it worth it?

Customers rate Ring 1.2 out of 5 on Trustpilot over 3,793 reviews, 372 of them in the last twelve months: 12% give five stars, 74% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Ring?

Ring is an e-commerce brand. Gravity by Benchr classifies it under Cameras. Source: Gravity by Benchr product classification.

Does Ring have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Ring advertises on Facebook and Instagram and on Google, where its offers often run. Check ring.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Ring?

Ring sells on its own website, ring.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Ring?

Gravity by Benchr records a company, whose domain was registered in 1995, with 1,304 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Ring doing well?

Not at the moment. Gravity by Benchr estimates about 29,738,300 visits to ring.com in September 2026, down 13% in a month and down 10% over three months. Ring ranks #1 of 461 Cameras brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Ring use?

Gravity by Benchr identifies ring.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.

What is Ring's ad budget?

Gravity by Benchr does not publish a spend figure for Ring on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Cameras brands?

Among Cameras brands in the Gravity by Benchr index, Ring ranks #1 of 461 by estimated traffic. Its closest competitors on the same market are arlo.com, Blink Smart Security, SimpliSafe, ubianet.com and aosu. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ring.