Brand page · Personal Care · United States
RiseWell: 130K visits a month, 44 active Meta ads, Gravity score 500.
RiseWell — RiseWell is a natural oral care brand that develops and sells toothpaste and other oral care products made in the USA, focusing on 100% natural alternatives backed by science. In September 2026 risewell.com drew an estimated 130K visits, up 0% on the month before. It ranks #623 of 33,626 Personal Care brands in United States and holds a 2.8 Trustpilot rating over 18 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
RiseWell is a natural oral care brand that develops and sells toothpaste and other oral care products made in the USA, focusing on 100% natural alternatives backed by science.
01 · Traffic
How much traffic RiseWell gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
RiseWell drew an estimated 130K visits in September 2026, up 0% on the month before and up 28% over three months.
- Worldwide#75,148of 4.5M sites · Top 5%
- In United States#24,794of 1.2M sites · Top 5%
- Personal Care, worldwide#3,609of 215,119 brands · Top 5%
- Personal Care, United States#623of 33,626 brands · Top 5%
130K
estimated visits in September
1 mo ▲ +0.2%4 mo ▲ +28.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about RiseWell.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
RiseWell holds 2.8 out of 5 on Trustpilot over 18 reviews, 3 of them in the last twelve months: 22% of customers give five stars and 67% one star. That volume places RiseWell in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Dental Clinic Dental Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What RiseWell sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
RiseWell sells on Shopify, 96% of its catalogue in stock. The best seller is Hydroxyapatite Toothpaste, at US$12.00, followed by Kids Hydroxyapatite Toothpaste and Balancing Mouthwash.
#1Hydroxyapatite ToothpasteRiseWellUS$12.00In stock
#2Kids Hydroxyapatite ToothpasteRiseWellUS$12.00In stock
#3Balancing MouthwashRiseWellUS$18.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places RiseWell in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 59% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$24.25
- Currency
- USD
04 · Ads
What RiseWell is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
RiseWell runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2022 (image, text, video).
Health Starts in the Mouth.RiseWell2 Oct 2026image
Health Starts in the Mouth.RiseWell1 Oct 2026image
As a biological dentist, I'm always thinking about oral health as part of the bigger picture. That means looking closely at the products weRiseWell28 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026RiseWell LLCverified
Text ad20 Oct 2026RiseWell LLCverified
Text ad20 Oct 2026RiseWell LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about RiseWell.
The creators who tag @risewellco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @risewellco on Instagram, led by Rachel | toxin free advocate (19.7K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRachel | toxin free advocate@notoxinmama · 🇺🇸 US | Health medicine Creator | 19.7K | — | 2 | Tagged @risewellco |
06 · Competitors according to Gravity
Who RiseWell competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for RiseWell among Personal Care brands in United States. The closest is Boka, then Colgate, MyVariations, crest.com, Something Nice, TheraBreath.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bokaboka.com | |||||||
| Colgatecolgate.com.br | |||||||
| MyVariationsmyvariations.com | |||||||
| crest.comcrest.com | |||||||
| Something Nicesomethingnicecompany.com | |||||||
| TheraBreaththerabreath.com |
07 · Company
The company behind RiseWell.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
RiseWell is a company based in NEW YORK, United States, founded in 2016 according to LinkedIn, on a domain registered in July 2005. It employs about 43 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · NEW YORK
- Founded
- 2016, per LinkedIn
- Domain registered
- 24 Jul 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 43 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- risewell.com · Shopify · USD
- Catalogue
- 17 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about RiseWell
What people ask Google about RiseWell.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is RiseWell a legit company?
According to Gravity by Benchr, RiseWell is a brand based in NEW YORK, United States: its website has existed since July 2005, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 43 people on LinkedIn, it has 141,383 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
RiseWell reviews
Customers rate RiseWell 2.8 out of 5 on Trustpilot over 18 reviews, 3 of them in the last twelve months: 22% give five stars, 67% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is RiseWell known for?
RiseWell is a natural oral care brand that develops and sells toothpaste and other oral care products made in the USA, focusing on 100% natural alternatives backed by science. Gravity by Benchr classifies it under Personal Care, with Oral Care making up 80% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does RiseWell cost?
RiseWell's best seller, Hydroxyapatite Toothpaste, sells US$12.00 on risewell.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check risewell.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
RiseWell promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: RiseWell advertises on Facebook and Instagram and on Google, where its offers often run. Check risewell.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy RiseWell?
RiseWell sells on its own website, risewell.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns RiseWell?
Gravity by Benchr records a company based in NEW YORK, United States, founded in 2016 according to LinkedIn, on a domain registered in 2005, with 43 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is RiseWell growing?
Yes. Gravity by Benchr estimates about 130,000 visits to risewell.com in September 2026, up 0% in a month and up 28% over three months. RiseWell ranks #623 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does RiseWell use?
Gravity by Benchr identifies risewell.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is RiseWell's ad budget?
Gravity by Benchr does not publish a spend figure for RiseWell on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, RiseWell ranks #623 of 33,626 by estimated traffic. Its closest competitors on the same market are Boka, Colgate, MyVariations, crest.com, Something Nice. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with RiseWell.