Brand page · Shoes · United States

Rocky Boots Top 1% worldwide Top 1% in United States Top 1% in Shoes Top 1% in Shoes in United States
rockyboots.com·🇺🇸 Nelsonville, United States· Shopify·Since 1996

Rocky Boots: 735K visits a month, 135 active Meta ads, Gravity score 680.

Rocky Boots — Rocky Boots is a brand that sells rugged and dependable outdoor, work, western, and commercial military boots. In September 2026 rockyboots.com drew an estimated 735K visits, up 209% on the month before. It ranks #54 of 6,771 Shoes brands in United States.

rockyboots.com@rockyboot 52KFacebookTrustpilot 2.7Meta Ad Library 135

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
735K
+209% vs. August 2026
Instagram followers
52K
2,890 posts · @rockyboot
Trustpilot
2.7
4 reviews · 3 in 12 months
Meta ads
135
active · on Google since 2021
Products
99%
in stock · 299 collections
Rank in United States
#54
of 6,771 in Shoes
LinkedIn
—
Data not available
Earned media value
€10.6k
per month, Instagram

Gravity score

680/ 1000 · 10 of 10 indicators rated
Brand Power617
Momentum786
Performance638

Percentiles within 259 peers: Shoes brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rocky Boots is a brand that sells rugged and dependable outdoor, work, western, and commercial military boots.

01 · Traffic

How much traffic Rocky Boots gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rocky Boots drew an estimated 735K visits in September 2026, up 209% on the month before and up 439% over three months.

  • Worldwide#18,371of 4.5M sites · Top 1%
  • In United States#6,065of 1.2M sites · Top 1%
  • Shoes, worldwide#308of 46,962 brands · Top 1%
  • Shoes, United States#54of 6,771 brands · Top 1%
Monthly visitssource Sept 2026

735K

estimated visits in September

1 mo ▲ +208.9%4 mo ▲ +439.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Rocky Boots.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rocky Boots holds 2.7 out of 5 on Trustpilot over 4 reviews, 3 of them in the last twelve months: 25% of customers give five stars and 75% one star.

Trustpilotread 20 Oct 2026
2.7TrustScore · 4 reviews · 3 in 12 months
5 ★25%
4 ★0%
3 ★0%
2 ★0%
1 ★75%

Clothing Store Shoe Store Outdoor Clothing and Equipment Shop Boot Store Activewear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Rocky Boots sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Rocky Boots sells on Shopify, 99% of its catalogue in stock. The best seller is Rocky S2V Tactical Military Boot, at US$111.00–US$278.00, followed by Rocky S2V Tactical Military Boot and Rocky Alpha Force Zipper Waterproof Public Service Boot.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Boots85%

Share of the catalogue by product family.

Activity mixdominant: Shoes
Shoes85%
Clothing9%
Clothing Accessories2%
Outdoor Recreation1%
Shoe Accessories1%

The dominant category places Rocky Boots in its comparison group.

Prices and ratingsstore data
Average rating
4.73 / 5
Rated products
54% of the catalogue
In stock
99%
Upper price quartile
US$169.99
Currency
USD

05 · Influencers

Who talks about Rocky Boots.

The creators who tag @rockyboot on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rockyboot on Instagram, led by Alyssa Hall (140K followers, 0.5% engagement).

Influencersaccounts tagging @rockyboot · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAlyssa Hall@alyfromalabama · 🇺🇸 USPets nature Creator140K0.5%8Tagged @rockyboot
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Rocky Boots competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rocky Boots among Shoes brands in United States. The closest is Thursday Boot Company, then ariat.com, Work Boots, danner.com, Carolina Shoe, irishsetterboots.com.

CompetitorsShoes · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Thursday Boot Companythursdayboots.com
ariat.comariat.com
Work Bootsworkboots.com
danner.comdanner.com
Carolina Shoecarolinashoe.com
irishsetterboots.comirishsetterboots.com
Competitors Gravity finds for Rocky Boots. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rocky Boots with Thursday Boot Company

07 · Company

The company behind Rocky Boots.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rocky Boots is a company based in Nelsonville, United States, on a domain registered in May 1996.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Nelsonville
Founded
Data not available
Domain registered
2 May 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rockyboots.com · Shopify · USD
Catalogue
299 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rocky Boots

What people ask Google about Rocky Boots.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rocky Boots legit or a scam?

According to Gravity by Benchr, Rocky Boots is a brand based in Nelsonville, United States: its website has existed since May 1996, it sells on a Shopify store, it has 52,040 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Rocky Boots?

Rocky Boots is a brand that sells rugged and dependable outdoor, work, western, and commercial military boots. Gravity by Benchr classifies it under Shoes, with Boots making up 85% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Rocky Boots expensive?

Rocky Boots' best seller, Rocky S2V Tactical Military Boot, sells from US$111.00 to US$278.00 on rockyboots.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check rockyboots.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Rocky Boots have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Rocky Boots advertises on Facebook and Instagram and on Google, where its offers often run. Check rockyboots.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Rocky Boots?

Rocky Boots sells on its own website, rockyboots.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Rocky Boots?

Gravity by Benchr records a company based in Nelsonville, United States, whose domain was registered in 1996. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rocky Boots doing well?

Yes. Gravity by Benchr estimates about 734,600 visits to rockyboots.com in September 2026, up 209% in a month and up 439% over three months. Rocky Boots ranks #54 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Rocky Boots use?

Gravity by Benchr identifies rockyboots.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Rocky Boots' ad budget?

Gravity by Benchr does not publish a spend figure for Rocky Boots on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Shoes brands in United States?

Among Shoes brands in United States in the Gravity by Benchr index, Rocky Boots ranks #54 of 6,771 by estimated traffic. Its closest competitors on the same market are Thursday Boot Company, ariat.com, Work Boots, danner.com, Carolina Shoe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rocky Boots.