Brand page · Outdoor Recreation
Rollerblade: 163k visits a month, 123 active Meta ads.
Rollerblade — Rollerblade is a brand that makes inline skates and related gear for fitness, urban, street, and kids skating. In September 2026 rollerblade.com drew an estimated 163k visits, down 8% on the month before. It ranks #165 of 14,873 Outdoor Recreation brands and holds a 1.8 Trustpilot rating over 23 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Rollerblade is a brand that makes inline skates and related gear for fitness, urban, street, and kids skating.
01 · Traffic
How much traffic Rollerblade gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Rollerblade drew an estimated 163k visits in September 2026, down 8% on the month before and down 40% over three months.
- Worldwide#61,991of 4.5m sites · Top 5%
- In United States#20,390of 1.2m sites · Top 5%
- Outdoor Recreation, worldwide#912of 101,136 brands · Top 1%
- Outdoor Recreation, United States#165of 14,873 brands · Top 5%
163k
estimated visits in September
1 mo ▼ −8.2%4 mo ▼ −40.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Rollerblade.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Rollerblade holds 1.8 out of 5 on Trustpilot over 23 reviews, 3 of them in the last twelve months: 9% of customers give five stars and 74% one star. That volume places Rollerblade in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Sports
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Rollerblade sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Rollerblade's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Rollerblade in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
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04 · Ads
What Rollerblade is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Rollerblade runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since March 2025 (image, text, video).
Go offline to go inlineRollerblade12 Oct 2026video
Go offline to go inlineRollerblade9 Oct 2026image
Ready to roll? ⚡️Rollerblade7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Dec 2025TECNICA GROUP SPAverified
Text ad19 Dec 2025TECNICA GROUP SPAverified
Text ad19 Dec 2025TECNICA GROUP SPAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Rollerblade.
The creators who tag @rollerblade on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rollerblade on Instagram, led by 𝗚𝝠𝗟𝗟𝝚𝝢𝗜 𝗝𝗨𝝢𝗜⭕𝗥 ┃ 𝗜𝗡𝗟𝗜𝗡𝗘 𝗦𝗞𝝠𝗧𝗘𝗥 (29.2k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝗚𝝠𝗟𝗟𝝚𝝢𝗜 𝗝𝗨𝝢𝗜⭕𝗥 ┃ 𝗜𝗡𝗟𝗜𝗡𝗘 𝗦𝗞𝝠𝗧𝗘𝗥@gallenijunior · 🇧🇷 BR | Fitness sport bodybuilding Creator | 29.2k | 0.2% | 12 | Tagged @rollerblade |
06 · Competitors according to Gravity
Who Rollerblade competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Rollerblade among Outdoor Recreation brands. The closest is Powerslide, then inlinewarehouse.com, Double Threat Skates, rollershop.ru, Skates.co.uk, Heelys.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Powerslidepowerslide.com | |||||||
| inlinewarehouse.cominlinewarehouse.com | |||||||
| Double Threat Skatesdoublethreatskates.co.uk | |||||||
| rollershop.rurollershop.ru | |||||||
| Skates.co.ukskates.co.uk | |||||||
| Heelysheelys.com |
07 · Company
The company behind Rollerblade.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Rollerblade is an e-commerce brand, on a domain registered in November 1994. It employs about 38 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 14 Nov 1994
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 38 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rollerblade.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Rollerblade
What people ask Google about Rollerblade.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Rollerblade a legit company?
According to Gravity by Benchr, Rollerblade is a brand: its website has existed since November 1994, its Trustpilot profile is claimed by the brand, it employs 38 people on LinkedIn, it has 188,408 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Rollerblade?
Customers rate Rollerblade 1.8 out of 5 on Trustpilot over 23 reviews, 3 of them in the last twelve months: 9% give five stars, 74% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Rollerblade known for?
Rollerblade is a brand that makes inline skates and related gear for fitness, urban, street, and kids skating. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
Is there a Rollerblade discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Rollerblade advertises on Facebook and Instagram and on Google, where its offers often run. Check rollerblade.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Rollerblade?
Gravity by Benchr records a company, whose domain was registered in 1994, with 38 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Rollerblade doing well?
Not at the moment. Gravity by Benchr estimates about 163,400 visits to rollerblade.com in September 2026, down 8% in a month and down 40% over three months. Rollerblade ranks #165 of 14,873 Outdoor Recreation brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Rollerblade's ad budget?
Gravity by Benchr does not publish a spend figure for Rollerblade on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands?
Among Outdoor Recreation brands in the Gravity by Benchr index, Rollerblade ranks #165 of 14,873 by estimated traffic. Its closest competitors on the same market are Powerslide, inlinewarehouse.com, Double Threat Skates, rollershop.ru and Skates.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rollerblade.