Brand page · Clothing · United States

Roller Rabbit Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
rollerrabbit.com·🇺🇸 New York, United States· Shopify·Since 2008

Roller Rabbit: 464K visits a month, 237 active Meta ads, Gravity score 702.

Roller Rabbit — Roller Rabbit is a lifestyle brand offering sophisticated loungewear, accessories, and home goods with a magical and playful touch. In September 2026 rollerrabbit.com drew an estimated 464K visits, up 42% on the month before. It ranks #299 of 97,158 Clothing brands in United States.

rollerrabbit.com@rollerrabbitofficial 307KFacebookLinkedIn 8.7KTrustpilot 3.6Meta Ad Library 237

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
464K
+42% vs. August 2026
Instagram followers
307K
5,851 posts · @rollerrabbitofficial
Trustpilot
3.6
3 reviews · 3 in 12 months
Meta ads
237
active · on Google since 2025
Products
92%
in stock · 337 collections
Rank in United States
#299
of 97,158 in Clothing
LinkedIn
8.7K
followers · 78 employees
Earned media value
€68.0k
per month, Instagram

Gravity score

702/ 1000 · 10 of 10 indicators rated
Brand Power541
Momentum903
Performance663

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Roller Rabbit is a lifestyle brand offering sophisticated loungewear, accessories, and home goods with a magical and playful touch.

01 · Traffic

How much traffic Roller Rabbit gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Roller Rabbit drew an estimated 464K visits in September 2026, up 42% on the month before and up 86% over three months.

  • Worldwide#26,363of 4.5M sites · Top 1%
  • In United States#8,597of 1.2M sites · Top 1%
  • Clothing, worldwide#2,182of 459,295 brands · Top 1%
  • Clothing, United States#299of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

464K

estimated visits in September

1 mo ▲ +41.8%4 mo ▲ +86.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Roller Rabbit.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Roller Rabbit holds 3.6 out of 5 on Trustpilot over 3 reviews, 3 of them in the last twelve months: 67% of customers give five stars and 33% one star.

Trustpilotread 20 Oct 2026
3.6TrustScore · 3 reviews · 3 in 12 months
5 ★67%
4 ★0%
3 ★0%
2 ★0%
1 ★33%

Shoe Store Clothing Store Pet Store Women's Clothing Store Children's Clothing Store Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Roller Rabbit sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Roller Rabbit sells on Shopify, 92% of its catalogue in stock. The best seller is Shipping Protection by Route, at US$0.98–US$140.38, followed by Monkey Polo Pajamas and Monkey Polo Pajamas.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sleepwear & Loungewear29%
Clothing Tops10%
Baby & Children's Clothing8%
Dresses6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing71%
Linens & Bedding7%
Cosmetic & Toiletry Bags5%
Jewelry4%
Handbags, Wallets & Cases3%

The dominant category places Roller Rabbit in its comparison group.

Prices and ratingsstore data
Average rating
4.85 / 5
Rated products
70% of the catalogue
In stock
92%
Upper price quartile
US$138.00
Currency
USD

05 · Influencers

Who talks about Roller Rabbit.

The creators who tag @rollerrabbitofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rollerrabbitofficial on Instagram, led by Haley Stewart (58.5K followers).

Influencersaccounts tagging @rollerrabbitofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHaley Stewart@chronically_haley_ · 🇺🇸 USHealth medicine Creator58.5K—7Tagged @rollerrabbitofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Roller Rabbit competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Roller Rabbit among Clothing brands in United States. The closest is Softari Loungewear, then Chelsea Peers, Sweet Dreams, Bella Babe by SK, Dairy Boy, gelato pique.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Softari Loungewearsoftari.store
Chelsea Peerschelseapeers.com
Sweet Dreamssweetdreams.in
Bella Babe by SKbellababebysk.com
Dairy Boydairyboy.com
gelato piquegelatopique.us
Competitors Gravity finds for Roller Rabbit. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Roller Rabbit with Softari Loungewear

07 · Company

The company behind Roller Rabbit.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Roller Rabbit is a company based in New York, United States, on a domain registered in March 2008. It employs about 78 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
Data not available
Domain registered
18 Mar 2008
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
78 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rollerrabbit.com · Shopify · USD
Catalogue
337 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Roller Rabbit

What people ask Google about Roller Rabbit.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Roller Rabbit legit or a scam?

According to Gravity by Benchr, Roller Rabbit is a brand based in New York, United States: its website has existed since March 2008, it sells on a Shopify store, it employs 78 people on LinkedIn, it has 307,381 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Roller Rabbit sell?

Roller Rabbit is a lifestyle brand offering sophisticated loungewear, accessories, and home goods with a magical and playful touch. Gravity by Benchr classifies it under Clothing, with Sleepwear & Loungewear making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Roller Rabbit cost?

Roller Rabbit's best seller, Shipping Protection by Route, sells from US$0.98 to US$140.38 on rollerrabbit.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check rollerrabbit.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Roller Rabbit have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Roller Rabbit advertises on Facebook and Instagram and on Google, where its offers often run. Check rollerrabbit.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Roller Rabbit?

Roller Rabbit sells on its own website, rollerrabbit.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Roller Rabbit?

Gravity by Benchr records a company based in New York, United States, whose domain was registered in 2008, with 78 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Roller Rabbit growing?

Yes. Gravity by Benchr estimates about 464,100 visits to rollerrabbit.com in September 2026, up 42% in a month and up 86% over three months. Roller Rabbit ranks #299 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Roller Rabbit use?

Gravity by Benchr identifies rollerrabbit.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Roller Rabbit's ad budget?

Gravity by Benchr does not publish a spend figure for Roller Rabbit on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Roller Rabbit ranks #299 of 97,158 by estimated traffic. Its closest competitors on the same market are Softari Loungewear, Chelsea Peers, Sweet Dreams, Bella Babe by SK, Dairy Boy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Roller Rabbit.