Brand page · Clothing · United Kingdom
Roman: 4.1m visits a month, 1,218 active Meta ads, Gravity score 580.
Roman — Roman is a UK-based women's clothing retailer that sells trendy fashion and classic styles online, offering a wide range of clothing including dresses, tops, partywear, and accessories in sizes 8-32. In September 2026 roman.co.uk drew an estimated 4.1m visits, down 29% on the month before. It ranks #5 of 19,668 Clothing brands in United Kingdom and holds a 4.5 Trustpilot rating over 267,799 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 35 peers: Clothing brands in United Kingdom with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Roman is a UK-based women's clothing retailer that sells trendy fashion and classic styles online, offering a wide range of clothing including dresses, tops, partywear, and accessories in sizes 8-32.
01 · Traffic
How much traffic Roman gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Roman drew an estimated 4.1m visits in September 2026, down 29% on the month before and down 21% over three months.
- Worldwide#3,468of 4.5m sites · Top 1%
- In United Kingdom#110of 192k sites · Top 1%
- Clothing, worldwide#289of 459,295 brands · Top 1%
- Clothing, United Kingdom#5of 19,668 brands · Top 1%
4.1m
estimated visits in September
1 mo ▼ −29.1%4 mo ▼ −21.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Roman.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Roman holds 4.5 out of 5 on Trustpilot over 267,799 reviews, 98,648 of them in the last twelve months: 81% of customers give five stars and 6% one star. That volume places Roman in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Roman scores 4.5 over 431 reviews.
Women's Clothing Store Plus Size Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Roman sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Roman's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Roman in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Roman is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Roman runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2022 (image, text, video).
RomanRoman15 Oct 2026image
See What’s NewRoman14 Oct 2026video
Hello, 20% OffRoman14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad21 Oct 2026Roman Originals PLCverified
Text ad21 Oct 2026Roman Originals PLCverified
Text ad21 Oct 2026Roman Originals PLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Roman.
The creators who tag @romanoriginals on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @romanoriginals on Instagram, led by ZHANA (10.1k followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ZZHANA@zhana.paton · INTL | Fashion style luxury Creator | 10.1k | 1.1% | 2 | Tagged @romanoriginals |
06 · Competitors according to Gravity
Who Roman competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Roman among Clothing brands in United Kingdom. The closest is Roman, then Sosandar, dorothyperkins.com, ego.co.uk, Outcast Clothing, Rareism.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Romanromanoriginals.co.uk | |||||||
| Sosandarsosandar.com | |||||||
| dorothyperkins.comdorothyperkins.com | |||||||
| ego.co.ukego.co.uk | |||||||
| Outcast Clothingoutcast-clothing.co.uk | |||||||
| Rareismrareism.com |
07 · Company
The company behind Roman.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Roman is a company based in United Kingdom, founded in 1994 according to LinkedIn, on a domain registered in January 1998. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1994, per LinkedIn
- Domain registered
- 2 Jan 1998
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- roman.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Roman
What people ask Google about Roman.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Roman legit or a scam?
According to Gravity by Benchr, Roman is a brand based in United Kingdom: its website has existed since January 1998, its Trustpilot profile is claimed by the brand, it employs 3 people on LinkedIn, it has 99,076 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Roman reviews
Customers rate Roman 4.5 out of 5 on Trustpilot over 267,799 reviews, 98,648 of them in the last twelve months: 81% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Roman scores 4.5 over 431 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Roman?
Roman is a UK-based women's clothing retailer that sells trendy fashion and classic styles online, offering a wide range of clothing including dresses, tops, partywear, and accessories in sizes 8-32. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Roman have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Roman advertises on Facebook and Instagram and on Google, where its offers often run. Check roman.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Roman?
Gravity by Benchr records a company based in United Kingdom, founded in 1994 according to LinkedIn, on a domain registered in 1998, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Roman doing well?
Not at the moment. Gravity by Benchr estimates about 4,124,600 visits to roman.co.uk in September 2026, down 29% in a month and down 21% over three months. Roman ranks #5 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Roman's ad budget?
Gravity by Benchr does not publish a spend figure for Roman on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Roman ranks #5 of 19,668 by estimated traffic. Its closest competitors on the same market are Roman, Sosandar, dorothyperkins.com, ego.co.uk and Outcast Clothing. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Roman.