Brand page · Household Appliances · France
ROWENTA FRANCE: 606k visits a month, 14 active Meta ads.
ROWENTA FRANCE — Rowenta is a French household appliance brand that sells products for aspiration, ventilation, beauty, and personal care. In September 2026 rowenta.fr drew an estimated 606k visits, up 7% on the month before. It ranks #2 of 88 Household Appliances brands in France and holds a 4.0 Trustpilot rating over 1,042 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Rowenta is a French household appliance brand that sells products for aspiration, ventilation, beauty, and personal care.
01 · Traffic
How much traffic ROWENTA FRANCE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ROWENTA FRANCE drew an estimated 606k visits in September 2026, up 7% on the month before and down 38% over three months.
- Worldwide#21,331of 4.5m sites · Top 1%
- In France#785of 166k sites · Top 1%
- Household Appliances, worldwide#37of 20,238 brands · Top 1%
- Household Appliances, France#2of 88 brands · Top 5%
606k
estimated visits in September
1 mo ▲ +6.9%4 mo ▼ −38.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ROWENTA FRANCE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ROWENTA FRANCE holds 4.0 out of 5 on Trustpilot over 1,042 reviews, 394 of them in the last twelve months: 68% of customers give five stars and 17% one star. That volume places ROWENTA FRANCE in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%. On Google, ROWENTA FRANCE scores 4.5 over 23,600 reviews.
Electronics Store Vacuum Cleaner Store Appliance Store Electronics Company
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ROWENTA FRANCE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ROWENTA FRANCE's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places ROWENTA FRANCE in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What ROWENTA FRANCE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ROWENTA FRANCE runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since February 2022 (image, text, video).
Rowenta PURE AIR MINI Purificateur d'air intérieur avec filtration HEPA Allergy+ Pure Air Mini P…Rowenta France6 Oct 2026image
€49.99Rowenta X-Series 700 Tondeuse multifonction 11-en-1 Lames en acier inoxydable carbone auto-affûtantes Tondeuse multifonctionRowenta France3 Oct 2026image
Aspirateur Balai sans filRowenta France11 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Groupe Seb France Sasverified
Text ad21 Oct 2026Groupe Seb France Sasverified
Text ad21 Oct 2026Groupe Seb France Sasverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ROWENTA FRANCE.
The creators who tag @rowentafrance on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rowentafrance on Instagram, led by Manon | Aménagement intérieur & 3D (10.6k followers, 8.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MManon | Aménagement intérieur & 3D@ladoucedecoration · 🇫🇷 FR | Decoration garden diy Creator | 10.6k | 8.2% | 2 | Tagged @rowentafrance |
06 · Competitors according to Gravity
Who ROWENTA FRANCE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ROWENTA FRANCE among Household Appliances brands in France. The closest is aeg.be, then storececotec.com, go-electrical.co.uk, Electrolux, Philips Home Appliances, Severin.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| aeg.beaeg.be | |||||||
| storececotec.comstorececotec.com | |||||||
| go-electrical.co.ukgo-electrical.co.uk | |||||||
| Electroluxelectrolux.com | |||||||
| Philips Home Applianceshome-appliances.philips | |||||||
| Severinseverin.com |
07 · Company
The company behind ROWENTA FRANCE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ROWENTA FRANCE is a company based in France, on a domain registered in June 1996. It employs about 72 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
- 🇫🇷 France
- Founded
- Data not available
- Domain registered
- 6 Jun 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 72 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rowenta.fr
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ROWENTA FRANCE
What people ask Google about ROWENTA FRANCE.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ROWENTA FRANCE legit?
According to Gravity by Benchr, ROWENTA FRANCE is a brand based in France: its website has existed since June 1996, it employs 72 people on LinkedIn, it has 115,178 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
ROWENTA FRANCE reviews: is it worth it?
Customers rate ROWENTA FRANCE 4.0 out of 5 on Trustpilot over 1,042 reviews, 394 of them in the last twelve months: 68% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, ROWENTA FRANCE scores 4.5 over 23,600 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does ROWENTA FRANCE sell?
Rowenta is a French household appliance brand that sells products for aspiration, ventilation, beauty, and personal care. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.
Is there a ROWENTA FRANCE discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: ROWENTA FRANCE advertises on Facebook and Instagram and on Google, where its offers often run. Check rowenta.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns ROWENTA FRANCE?
Gravity by Benchr records a company based in France, whose domain was registered in 1996, with 72 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is ROWENTA FRANCE growing?
Not at the moment. Gravity by Benchr estimates about 605,600 visits to rowenta.fr in September 2026, up 7% in a month and down 38% over three months. ROWENTA FRANCE ranks #2 of 88 Household Appliances brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is ROWENTA FRANCE's ad budget?
Gravity by Benchr does not publish a spend figure for ROWENTA FRANCE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliances brands in France?
Among Household Appliances brands in France in the Gravity by Benchr index, ROWENTA FRANCE ranks #2 of 88 by estimated traffic. Its closest competitors on the same market are aeg.be, storececotec.com, go-electrical.co.uk, Electrolux and Philips Home Appliances. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ROWENTA FRANCE.