Brand page · Weapons & Weapon Accessories
SABRE: 253k visits a month, 34 active Meta ads.
SABRE — SABRE is a security equipment corporation that provides personal safety products including pepper sprays, pepper gels, stun guns, personal alarms, and home security solutions. The company offers professional-grade safety equipment backed by an in-house HPLC lab and serves consumers, businesses, and public safety professionals. In September 2026 sabrered.com drew an estimated 253k visits, down 9% on the month before. It ranks #16 of 859 Weapons & Weapon Accessories brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
SABRE is a security equipment corporation that provides personal safety products including pepper sprays, pepper gels, stun guns, personal alarms, and home security solutions. The company offers professional-grade safety equipment backed by an in-house HPLC lab and serves consumers, businesses, and public safety professionals.
01 · Traffic
How much traffic SABRE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SABRE drew an estimated 253k visits in September 2026, down 9% on the month before and up 58% over three months.
- Worldwide#43,054of 4.5m sites · Top 1%
- In United States#14,064of 1.2m sites · Top 5%
- Weapons & Weapon Accessories, worldwide#59of 6,639 brands · Top 1%
- Weapons & Weapon Accessories, United States#16of 859 brands · Top 5%
253k
estimated visits in September
1 mo ▼ −8.7%4 mo ▲ +58.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SABRE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SABRE holds 2.6 out of 5 on Trustpilot over 4 reviews: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SABRE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SABRE's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places SABRE in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What SABRE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SABRE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
When we’re out hiking in bear and mountain lion country, I always keep bear spray within reach and wear a bear bell so wildlife knows we’reSABRE Safety2 Oct 2026video
Confidence You Can CarrySABRE Safety25 Sept 2026video
SABRE Safety14 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about SABRE.
The creators who tag @sabresafety on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sabresafety on Instagram, led by Ashley Jones | Actor (151k followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAshley Jones | Actor@ashleyaubra · 🇺🇸 US | Cinema series pop culture Creator | 151k | 1.6% | 1 | Tagged @sabresafety |
06 · Competitors according to Gravity
Who SABRE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SABRE among Weapons & Weapon Accessories brands. The closest is TASER Self-Defense, then Byrna, The Home Security Superstore, magazinautoaparare.ro, antiagression.com, maxiprotec.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| TASER Self-Defensetaser.com | |||||||
| Byrnabyrna.com | |||||||
| The Home Security Superstorethehomesecuritysuperstore.com | |||||||
| magazinautoaparare.romagazinautoaparare.ro | |||||||
| antiagression.comantiagression.com | |||||||
| maxiprotec.frmaxiprotec.fr |
07 · Company
The company behind SABRE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SABRE is an e-commerce brand, founded in 1975 according to LinkedIn, on a domain registered in March 2005. It employs about 109 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1975, per LinkedIn
- Domain registered
- 1 Mar 2005
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 109 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sabrered.com · Bigcommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SABRE
What people ask Google about SABRE.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SABRE legit?
According to Gravity by Benchr, SABRE is a brand: its website has existed since March 2005, its Trustpilot profile is claimed by the brand, it sells on a Bigcommerce store, it employs 109 people on LinkedIn, it has 44,304 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is SABRE known for?
SABRE is a security equipment corporation that provides personal safety products including pepper sprays, pepper gels, stun guns, personal alarms, and home security solutions. The company offers professional-grade safety equipment backed by an in-house HPLC lab and serves consumers, businesses, and public safety professionals. Gravity by Benchr classifies it under Weapons & Weapon Accessories. Source: Gravity by Benchr product classification.
SABRE promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: SABRE advertises on Facebook and Instagram, where its offers often run. Check sabrered.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SABRE?
SABRE sells on its own website, sabrered.com, a Bigcommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind SABRE?
Gravity by Benchr records a company, founded in 1975 according to LinkedIn, on a domain registered in 2005, with 109 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SABRE growing?
Yes. Gravity by Benchr estimates about 252,700 visits to sabrered.com in September 2026, down 9% in a month and up 58% over three months. SABRE ranks #16 of 859 Weapons & Weapon Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SABRE use?
Gravity by Benchr identifies sabrered.com as a Bigcommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records.
How much does SABRE spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SABRE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Weapons & Weapon Accessories brands?
Among Weapons & Weapon Accessories brands in the Gravity by Benchr index, SABRE ranks #16 of 859 by estimated traffic. Its closest competitors on the same market are TASER Self-Defense, Byrna, The Home Security Superstore, magazinautoaparare.ro and antiagression.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SABRE.