Brand page · Weapons & Weapon Accessories

TASER Self-Defense Top 5% worldwide Top 5% in Weapons & Weapon Accessories
taser.com· Shopify·Since 1997

TASER Self-Defense: 199k visits a month, 7 active Meta ads.

TASER Self-Defense — TASER Self-Defense is a company that manufactures and sells less-lethal personal protection devices designed for safety, ease of use, and peace of mind. In September 2026 taser.com drew an estimated 199k visits, down 14% on the month before. It ranks #19 of 859 Weapons & Weapon Accessories brands.

taser.com@taserselfdefense 27kYouTube 4.4kFacebookTrustpilot 3.0Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
199k
−14% vs. August 2026
Instagram followers
27k
@taserselfdefense
Trustpilot
3.0
4 reviews
Meta ads
7
active · on Google since 2026
Products
100%
in stock
Rank in United States
#19
of 859 in Weapons & Weapon Accessories
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

TASER Self-Defense is a company that manufactures and sells less-lethal personal protection devices designed for safety, ease of use, and peace of mind.

01 · Traffic

How much traffic TASER Self-Defense gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

TASER Self-Defense drew an estimated 199k visits in September 2026, down 14% on the month before and up 6% over three months.

  • Worldwide#52,692of 4.5m sites · Top 5%
  • In United States#17,272of 1.2m sites · Top 5%
  • Weapons & Weapon Accessories, worldwide#83of 6,639 brands · Top 5%
  • Weapons & Weapon Accessories, United States#19of 859 brands · Top 5%
Monthly visitssource Sept 2026

199k

estimated visits in September

1 mo ▼ −13.7%4 mo ▲ +6.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about TASER Self-Defense.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

TASER Self-Defense holds 3.0 out of 5 on Trustpilot over 4 reviews: 25% of customers give five stars and 75% one star.

Trustpilotread 21 Oct 2026
3.0TrustScore · 4 reviews
5 ★25%
4 ★0%
3 ★0%
2 ★0%
1 ★75%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What TASER Self-Defense sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

TASER Self-Defense sells on Shopify, 100% of its catalogue in stock. The best seller is StrikeLight 2, at US$169.99, followed by Blade-Tech OWB Holster and Pulse 2.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hunting & Shooting11%
Weapons5%
Handbags3%

Share of the catalogue by product family.

Activity mixdominant: Weapons & Weapon Accessories
Weapons & Weapon Accessories38%
Electronics Accessories22%
Outdoor Recreation16%
Vehicle Parts & Accessories5%
Tool Accessories5%

The dominant category places TASER Self-Defense in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
100%
Upper price quartile
US$99.99
Currency
USD

05 · Influencers

Who talks about TASER Self-Defense.

The creators who tag @taserselfdefense on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @taserselfdefense · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who TASER Self-Defense competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for TASER Self-Defense among Weapons & Weapon Accessories brands. The closest is oboronashop.ru, then antiagression.com, Byrna, SABRE, russvoin.ru, ARMORY24.RU.

CompetitorsWeapons & Weapon Accessories · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
oboronashop.ruoboronashop.ru
antiagression.comantiagression.com
Byrnabyrna.com
SABREsabrered.com
russvoin.rurussvoin.ru
ARMORY24.RUarmory24.ru
Competitors Gravity finds for TASER Self-Defense. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare TASER Self-Defense with oboronashop.ru

07 · Company

The company behind TASER Self-Defense.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

TASER Self-Defense is an e-commerce brand, on a domain registered in April 1997.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
15 Apr 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
taser.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about TASER Self-Defense

What people ask Google about TASER Self-Defense.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is TASER Self-Defense legit or a scam?

According to Gravity by Benchr, TASER Self-Defense is a brand: its website has existed since April 1997, it sells on a Shopify store, it has 27,009 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is TASER Self-Defense known for?

TASER Self-Defense is a company that manufactures and sells less-lethal personal protection devices designed for safety, ease of use, and peace of mind. Gravity by Benchr classifies it under Weapons & Weapon Accessories, with Hunting & Shooting making up 11% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does TASER Self-Defense cost?

TASER Self-Defense's best seller, StrikeLight 2, sells US$169.99 on taser.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check taser.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

TASER Self-Defense promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: TASER Self-Defense advertises on Facebook and Instagram and on Google, where its offers often run. Check taser.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy TASER Self-Defense?

TASER Self-Defense sells on its own website, taser.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind TASER Self-Defense?

Gravity by Benchr records a company, whose domain was registered in 1997. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is TASER Self-Defense doing well?

Yes. Gravity by Benchr estimates about 199,000 visits to taser.com in September 2026, down 14% in a month and up 6% over three months. TASER Self-Defense ranks #19 of 859 Weapons & Weapon Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does TASER Self-Defense use?

Gravity by Benchr identifies taser.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records.

What is TASER Self-Defense's ad budget?

Gravity by Benchr does not publish a spend figure for TASER Self-Defense on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Weapons & Weapon Accessories brands?

Among Weapons & Weapon Accessories brands in the Gravity by Benchr index, TASER Self-Defense ranks #19 of 859 by estimated traffic. Its closest competitors on the same market are oboronashop.ru, antiagression.com, Byrna, SABRE and russvoin.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with TASER Self-Defense.