Brand page · Kitchen & Dining · Australia

Seed & Sprout Co Top 1% worldwide Top 1% in Australia Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in Australia
seedsprout.com.au·🇦🇺 Billinudgel, Australia· Shopify

Seed & Sprout Co: 523k visits a month, 516 active Meta ads, Gravity score 661.

Seed & Sprout Co — Seed & Sprout Co is an Australian eco lifestyle brand that sells plastic-free products including stainless steel lunchboxes, reusable bags, personal care items, and kitchenware. In September 2026 seedsprout.com.au drew an estimated 523k visits, up 27% on the month before. It ranks #8 of 4,419 Kitchen & Dining brands in Australia and holds a 2.3 Trustpilot rating over 32 reviews.

seedsprout.com.au@seedandsproutco 387kYouTube 379FacebookLinkedIn 1.5kTrustpilot 2.3Meta Ad Library 516

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
523k
+27% vs. August 2026
Instagram followers
387k
3,531 posts · @seedandsproutco
Trustpilot
2.3
32 reviews · 23 in 12 months
Meta ads
516
active · on Google since 2023
Products
93%
in stock · 106 collections
Rank in Australia
#8
of 4,419 in Kitchen & Dining
LinkedIn
1.5k
followers · 11 employees
Earned media value
€120.5k
per month, Instagram

Gravity score

661/ 1000 · 10 of 10 indicators rated
Brand Power525
Momentum792
Performance665

Percentiles within 51 peers: Kitchen & Dining brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Seed & Sprout Co is an Australian eco lifestyle brand that sells plastic-free products including stainless steel lunchboxes, reusable bags, personal care items, and kitchenware.

01 · Traffic

How much traffic Seed & Sprout Co gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Seed & Sprout Co drew an estimated 523k visits in September 2026, up 27% on the month before and up 83% over three months.

  • Worldwide#23,935of 4.5m sites · Top 1%
  • In Australia#454of 105k sites · Top 1%
  • Kitchen & Dining, worldwide#442of 145,612 brands · Top 1%
  • Kitchen & Dining, Australia#8of 4,419 brands · Top 1%
Monthly visitssource Sept 2026

523k

estimated visits in September

1 mo ▲ +27.0%4 mo ▲ +82.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Seed & Sprout Co.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Seed & Sprout Co holds 2.3 out of 5 on Trustpilot over 32 reviews, 23 of them in the last twelve months: 31% of customers give five stars and 56% one star. That volume places Seed & Sprout Co in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.3TrustScore · 32 reviews · 23 in 12 months
Top 50% review volume
5 ★31%
4 ★0%
3 ★3%
2 ★9%
1 ★56%

Countertop Store Kitchen Supply Store Home Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Seed & Sprout Co sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Seed & Sprout Co sells on Shopify, 93% of its catalogue in stock. The best seller is Wood Cellulose Chopping Board Trio, at A$151.20–A$190.00, followed by Meal Prep Containers Rectangle | 12pk and Pot Scrubber | Beechwood.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Tools & Utensils26%
Food Storage19%
Food & Beverage Carriers19%
Household Cleaning Supplies8%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining77%
Household Supplies8%
Personal Care6%
Lawn & Garden4%
Bathroom Accessories1%

The dominant category places Seed & Sprout Co in its comparison group.

Prices and ratingsstore data
Average rating
4.84 / 5
Rated products
83% of the catalogue
In stock
93%
Upper price quartile
US$60.88
Currency
AUD

05 · Influencers

Who talks about Seed & Sprout Co.

The creators who tag @seedandsproutco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @seedandsproutco on Instagram, led by Sophie Kovic (126k followers, 5.0% engagement).

Influencersaccounts tagging @seedandsproutco · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSophie Kovic@sophiekovic · 🇨🇦 CAEcology climate environment Creator126k5.0%2Tagged @seedandsproutco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Seed & Sprout Co competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Seed & Sprout Co among Kitchen & Dining brands in Australia. The closest is Stasher, then Biome, Free The Ocean, Peace With The Wild, Pure Cut, Anyday.

CompetitorsKitchen & Dining · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Stasherstasherbag.com
Biomebiome.com.au
Free The Oceanfreetheocean.com
Peace With The Wildpeacewiththewild.co.uk
Pure Cutpurecut.co
Anydaycookanyday.com
Competitors Gravity finds for Seed & Sprout Co. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Seed & Sprout Co with Stasher

07 · Company

The company behind Seed & Sprout Co.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Seed & Sprout Co is a company based in Billinudgel, Australia, founded in 2017 according to LinkedIn. It employs about 11 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Billinudgel
Founded
2017, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
11 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
seedsprout.com.au · Shopify · AUD
Catalogue
106 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Seed & Sprout Co

What people ask Google about Seed & Sprout Co.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Seed & Sprout Co legit or a scam?

According to Gravity by Benchr, Seed & Sprout Co is a brand based in Billinudgel, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 387,208 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Seed & Sprout Co reviews: is it worth it?

Customers rate Seed & Sprout Co 2.3 out of 5 on Trustpilot over 32 reviews, 23 of them in the last twelve months: 31% give five stars, 56% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Seed & Sprout Co known for?

Seed & Sprout Co is an Australian eco lifestyle brand that sells plastic-free products including stainless steel lunchboxes, reusable bags, personal care items, and kitchenware. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Tools & Utensils making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Seed & Sprout Co expensive?

Seed & Sprout Co's best seller, Wood Cellulose Chopping Board Trio, sells from A$151.20 to A$190.00 on seedsprout.com.au. 93% of the catalogue is in stock. Gravity does not track prices daily: check seedsprout.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Seed & Sprout Co promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Seed & Sprout Co advertises on Facebook and Instagram and on Google, where its offers often run. Check seedsprout.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Seed & Sprout Co?

Seed & Sprout Co sells on its own website, seedsprout.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Seed & Sprout Co?

Gravity by Benchr records a company based in Billinudgel, Australia, founded in 2017 according to LinkedIn, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Seed & Sprout Co doing well?

Yes. Gravity by Benchr estimates about 523,300 visits to seedsprout.com.au in September 2026, up 27% in a month and up 83% over three months. Seed & Sprout Co ranks #8 of 4,419 Kitchen & Dining brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Seed & Sprout Co use?

Gravity by Benchr identifies seedsprout.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Seed & Sprout Co spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Seed & Sprout Co on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in Australia?

Among Kitchen & Dining brands in Australia in the Gravity by Benchr index, Seed & Sprout Co ranks #8 of 4,419 by estimated traffic. Its closest competitors on the same market are Stasher, Biome, Free The Ocean, Peace With The Wild and Pure Cut. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Seed & Sprout Co.