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Brand page · Building Materials
Sekelskifte: 412k visits a month, 36 active Meta ads.
Sekelskifte — Sekelskifte is a Swedish building and interior design company that specializes in vintage-style products for renovating and decorating older houses, focusing on architectural styles from around the year 1900. In September 2026 sekelskifte.com drew an estimated 412k visits, up 12% on the month before. It ranks #6 of 142 Building Materials brands and holds a 4.4 Trustpilot rating over 141 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Sekelskifte is a Swedish building and interior design company that specializes in vintage-style products for renovating and decorating older houses, focusing on architectural styles from around the year 1900.
01 · Traffic
How much traffic Sekelskifte gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sekelskifte drew an estimated 412k visits in September 2026, up 12% on the month before and up 20% over three months.
- Worldwide#29,067of 4.5m sites · Top 1%
- In Sweden#220of 27.3k sites · Top 1%
- Building Materials, worldwide#125of 90,845 brands · Top 1%
- Building Materials, Sweden#6of 142 brands · Top 5%
412k
estimated visits in September
1 mo ▲ +12.1%4 mo ▲ +20.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sekelskifte.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sekelskifte holds 4.4 out of 5 on Trustpilot over 141 reviews, 79 of them in the last twelve months: 74% of customers give five stars and 18% one star. That volume places Sekelskifte in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Home Improvement Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sekelskifte sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Sekelskifte sells on Shopify, 100% of its catalogue in stock. The best seller is Hook - Single hook brass, at SEK 39.00–SEK 49.00, followed by Knob - Sekelskifte brass and Door Handle Rosette - Sekelskifte brass.
#1Hook - Single hook brassSekelskifteSEK 39.00–SEK 49.00In stock
#2Knob - Sekelskifte brassSekelskifteSEK 29.00–SEK 189.00In stock
#3Door Handle Rosette - Sekelskifte brassSekelskifteSEK 110.00–SEK 125.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Sekelskifte in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$293.79
- Currency
- SEK
04 · Ads
What Sekelskifte is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sekelskifte runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2023 (image, text, video).
An invitation to follow our journey of period building and interior details for houses from around 1900. Welcome in!Sekelskifte4 Oct 2026image
Inför första brasanSekelskifte4 Oct 2026image
Ett badrum, del för delSekelskifte4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Sekelskifte 1900 ABverified
Text ad20 Oct 2026Sekelskifte 1900 ABverified
Text ad20 Oct 2026Sekelskifte 1900 ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sekelskifte.
The creators who tag @sekelskifte on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Sekelskifte competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sekelskifte among Building Materials brands. The closest is House of Antique Hardware, then pullsonline.co.uk, mch-com.store, TOP KNOBS, hardandware.com, MG&Co..
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| House of Antique Hardwarehouseofantiquehardware.com | |||||||
| pullsonline.co.ukpullsonline.co.uk | |||||||
| mch-com.storemch-com.store | |||||||
| TOP KNOBStopknobs.com | |||||||
| hardandware.comhardandware.com | |||||||
| MG&Co.mgco.com |
07 · Company
The company behind Sekelskifte.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sekelskifte is an e-commerce brand, founded in 2010 according to LinkedIn, on a domain registered in March 2010. It employs about 43 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2010, per LinkedIn
- Domain registered
- 29 Mar 2010
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 43 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sekelskifte.com · Shopify · SEK
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sekelskifte
What people ask Google about Sekelskifte.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sekelskifte legit or a scam?
According to Gravity by Benchr, Sekelskifte is a brand: its website has existed since March 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 43 people on LinkedIn, it has 84,684 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Sekelskifte reviews: is it worth it?
Customers rate Sekelskifte 4.4 out of 5 on Trustpilot over 141 reviews, 79 of them in the last twelve months: 74% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Sekelskifte sell?
Sekelskifte is a Swedish building and interior design company that specializes in vintage-style products for renovating and decorating older houses, focusing on architectural styles from around the year 1900. Gravity by Benchr classifies it under Building Materials, with Lighting Fixtures making up 12% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Sekelskifte cost?
Sekelskifte's best seller, Hook - Single hook brass, sells from SEK 39.00 to SEK 49.00 on sekelskifte.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check sekelskifte.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Sekelskifte have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Sekelskifte advertises on Facebook and Instagram and on Google, where its offers often run. Check sekelskifte.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Sekelskifte?
Sekelskifte sells on its own website, sekelskifte.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Sekelskifte?
Gravity by Benchr records a company, founded in 2010 according to LinkedIn, on a domain registered in 2010, with 43 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Sekelskifte doing well?
Yes. Gravity by Benchr estimates about 411,900 visits to sekelskifte.com in September 2026, up 12% in a month and up 20% over three months. Sekelskifte ranks #6 of 142 Building Materials brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sekelskifte use?
Gravity by Benchr identifies sekelskifte.com as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records.
How much does Sekelskifte spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Sekelskifte on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Materials brands?
Among Building Materials brands in the Gravity by Benchr index, Sekelskifte ranks #6 of 142 by estimated traffic. Its closest competitors on the same market are House of Antique Hardware, pullsonline.co.uk, mch-com.store, TOP KNOBS and hardandware.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sekelskifte.