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  5. SerlinoLab

Brand page · Personal Care · Cyprus

SerlinoLab Top 5% worldwide Top 5% in Cyprus Top 5% in Personal Care Top 5% in Personal Care in Cyprus
serlinolab.it·🇨🇾 Nicosia, Cyprus· Shopify

SerlinoLab traffic, ads & competitors 62.9k visits a month, 745 active Meta ads, Gravity score 588.

SerlinoLab — SerlinoLab is a skincare brand that sells products for men, offering complete kits and individual items including face cream, eye contour, and self-tanning products. In September 2026 serlinolab.it drew an estimated 62.9k visits, down 30% on the month before. It ranks #63 of 2,288 Personal Care brands in Cyprus and holds a 4.4 Trustpilot rating over 2,035 reviews.

serlinolab.it@serlinolab 20.1kFacebookLinkedIn 775Trustpilot 4.4Meta Ad Library 745

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
62.9k
−30% vs. August 2026
Instagram followers
20.1k
54 posts · @serlinolab
Trustpilot
4.4
2,035 reviews · 1,395 in 12 months
Meta ads
745
active · on Google since 2025
Products
93%
in stock · 2 collections
Rank in Italy
#63
of 2,288 in Personal Care
LinkedIn
775
followers · 21 employees
Earned media value
—
Data not available

Gravity score

588/ 1000 · 8 of 10 indicators rated
Brand Power593
Momentum526
Performance645

Percentiles within 86 peers: Personal Care brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

SerlinoLab is a skincare brand that sells products for men, offering complete kits and individual items including face cream, eye contour, and self-tanning products.

01 · Traffic

SerlinoLab website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

SerlinoLab drew an estimated 62.9k visits in September 2026, down 30% on the month before and down 10% over three months.

  • Worldwide#139,767of 4.5m sites · Top 5%
  • In Italy#3,314of 138k sites · Top 5%
  • Personal Care, worldwide#7,032of 215,119 brands · Top 5%
  • Personal Care, Italy#63of 2,288 brands · Top 5%
Monthly visitssource Sept 2026

62.9k

estimated visits in September

1 mo ▼ −30.5%4 mo ▼ −10.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

SerlinoLab reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

SerlinoLab holds 4.4 out of 5 on Trustpilot over 2,035 reviews, 1,395 of them in the last twelve months: 70% of customers give five stars and 6% one star. That volume places SerlinoLab in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 2,035 reviews · 1,395 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★70%
4 ★19%
3 ★4%
2 ★2%
1 ★6%

Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

SerlinoLab best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

SerlinoLab sells on Shopify, 93% of its catalogue in stock. The best seller is Contorno Occhi, at €29.99, followed by Crema Viso Notte Anti-Età | 100% Made In Italy 🇮🇹 and Crema Viso Notte Anti-Età.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics21%
Travel Organizer Bags7%
Services7%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care86%
Cosmetic & Toiletry Bags7%
Services7%

The dominant category places SerlinoLab in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
93% of the catalogue
In stock
93%
Upper price quartile
US$61.59
Currency
EUR

05 · Influencers

SerlinoLab influencers

The creators who tag @serlinolab on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @serlinolab on Instagram, led by Eduardo Galarza (91.2k followers, 0.4% engagement).

Influencersaccounts tagging @serlinolab · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEduardo Galarza@mr_galarza · 🇪🇸 ESHealth medicine Creator91.2k0.4%1Tagged @serlinolab
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

SerlinoLab competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for SerlinoLab among Personal Care brands in Cyprus. The closest is Swiss Arabian, then SO UAE, NL BEAUTY, Myperfumes factory, rephr, Makari Shop Europe.

CompetitorsPersonal Care · Cyprus · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Swiss Arabianuae.swissarabian.com
SO UAEstreetorigins.co
NL BEAUTYnlbeauty.bg
Myperfumes factorymyperfumes.ae
rephrrephr.com
Makari Shop Europeshopmakarieurope.com
Competitors Gravity finds for SerlinoLab. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare SerlinoLab with Swiss Arabian

07 · Company

Who is behind SerlinoLab?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

SerlinoLab is a company based in Nicosia, Cyprus, founded in 2023 according to LinkedIn. It employs about 21 people.

Legal entityGravity index, Nov 2026
Entity country
🇨🇾 Cyprus · Nicosia
Founded
2023, per LinkedIn
Employees
21 on LinkedIn
DistributionGravity index, Nov 2026
Own store
serlinolab.it · Shopify · EUR
Catalogue
2 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about SerlinoLab

What people ask Google about SerlinoLab.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is SerlinoLab legit?

According to Gravity by Benchr, SerlinoLab is a brand based in Nicosia, Cyprus: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 20,130 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

SerlinoLab reviews: is it worth it?

Customers rate SerlinoLab 4.4 out of 5 on Trustpilot over 2,035 reviews, 1,395 of them in the last twelve months: 70% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is SerlinoLab?

SerlinoLab is a skincare brand that sells products for men, offering complete kits and individual items including face cream, eye contour, and self-tanning products. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

SerlinoLab prices: how much is it?

SerlinoLab's best seller, Contorno Occhi, sells €29.99 on serlinolab.it. 93% of the catalogue is in stock. Gravity does not track prices daily: check serlinolab.it before buying. Source: Gravity by Benchr catalogue reading, October 2026.

SerlinoLab promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: SerlinoLab advertises on Facebook and Instagram and on Google, where its offers often run. Check serlinolab.it for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy SerlinoLab?

SerlinoLab sells on its own website, serlinolab.it, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind SerlinoLab?

Gravity by Benchr records a company based in Nicosia, Cyprus, founded in 2023 according to LinkedIn, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is SerlinoLab doing well?

Not at the moment. Gravity by Benchr estimates about 62,900 visits to serlinolab.it in September 2026, down 30% in a month and down 10% over three months. SerlinoLab ranks #63 of 2,288 Personal Care brands in Cyprus in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does SerlinoLab use?

Gravity by Benchr identifies serlinolab.it as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does SerlinoLab spend on Meta ads?

Gravity by Benchr does not publish a spend figure for SerlinoLab on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Cyprus?

Among Personal Care brands in Cyprus in the Gravity by Benchr index, SerlinoLab ranks #63 of 2,288 by estimated traffic. Its closest competitors on the same market are Swiss Arabian, SO UAE, NL BEAUTY, Myperfumes factory and rephr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SerlinoLab.