Brand page · Jewelry
Shane Co: 1.5m visits a month, 458 active Meta ads.
Shane Co — Shane Co. is a family-owned jewelry business that specializes in engagement rings, wedding rings, and fine jewelry, offering personalized options like engravings and birthstones. In September 2026 shaneco.com drew an estimated 1.5m visits, down 10% on the month before. It ranks #21 of 33,382 Jewelry brands and holds a 2.8 Trustpilot rating over 23 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Shane Co. is a family-owned jewelry business that specializes in engagement rings, wedding rings, and fine jewelry, offering personalized options like engravings and birthstones.
01 · Traffic
How much traffic Shane Co gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Shane Co drew an estimated 1.5m visits in September 2026, down 10% on the month before and up 25% over three months.
- Worldwide#10,329of 4.5m sites · Top 1%
- In United States#3,446of 1.2m sites · Top 1%
- Jewelry, worldwide#105of 132,285 brands · Top 1%
- Jewelry, United States#21of 33,382 brands · Top 1%
1.5m
estimated visits in September
1 mo ▼ −9.7%4 mo ▲ +25.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Shane Co.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Shane Co holds 2.8 out of 5 on Trustpilot over 23 reviews, 11 of them in the last twelve months: 39% of customers give five stars and 43% one star. That volume places Shane Co in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Jeweler Diamond Dealer Jewelry Designer Jewellery Manufacturer Jewelry Store Jewelry Buyer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Shane Co sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Shane Co's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Shane Co in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Shane Co is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Shane Co runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since September 2025 (text, video).
Wedding BandsShane Co.14 Oct 2026image
Wedding BandsShane Co.14 Oct 2026image
Dream Engagement RingsShane Co.14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SHANE CO.verified
Text ad21 Oct 2026SHANE CO.verified
Text ad21 Oct 2026SHANE CO.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Shane Co.
The creators who tag @shanecompany on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Shane Co competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Shane Co among Jewelry brands. The closest is Brilliant Earth, then GOODSTONE, With Clarity, Diamonds Direct, Ring Concierge, Adiamor.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Brilliant Earthbrilliantearth.com | |||||||
| GOODSTONEgoodstoneinc.com | |||||||
| With Claritywithclarity.com | |||||||
| Diamonds Directdiamondsdirect.com | |||||||
| Ring Conciergeringconcierge.com | |||||||
| Adiamoradiamor.com |
07 · Company
The company behind Shane Co.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Shane Co is an e-commerce brand, founded in 1929 according to LinkedIn, on a domain registered in May 1996. It employs about 1,112 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1929, per LinkedIn
- Domain registered
- 9 May 1996
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,112 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- shaneco.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Shane Co
What people ask Google about Shane Co.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Shane Co a legit company?
According to Gravity by Benchr, Shane Co is a brand: its website has existed since May 1996, it employs 1,112 people on LinkedIn, it has 94,042 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Shane Co?
Customers rate Shane Co 2.8 out of 5 on Trustpilot over 23 reviews, 11 of them in the last twelve months: 39% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Shane Co known for?
Shane Co. is a family-owned jewelry business that specializes in engagement rings, wedding rings, and fine jewelry, offering personalized options like engravings and birthstones. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Shane Co promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Shane Co advertises on Facebook and Instagram and on Google, where its offers often run. Check shaneco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Shane Co?
Gravity by Benchr records a company, founded in 1929 according to LinkedIn, on a domain registered in 1996, with 1,112 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Shane Co doing well?
Yes. Gravity by Benchr estimates about 1,533,800 visits to shaneco.com in September 2026, down 10% in a month and up 25% over three months. Shane Co ranks #21 of 33,382 Jewelry brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Shane Co spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Shane Co on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands?
Among Jewelry brands in the Gravity by Benchr index, Shane Co ranks #21 of 33,382 by estimated traffic. Its closest competitors on the same market are Brilliant Earth, GOODSTONE, With Clarity, Diamonds Direct and Ring Concierge. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shane Co.